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Full-Text Articles in Tourism and Travel
The Cognitive-Affective Relationship Of Tourists To A Heritage Site: The Case Of Petra, Girish Prayag, Ning (Chris) Chen, Sameer Hosany, Khaled Odeh
The Cognitive-Affective Relationship Of Tourists To A Heritage Site: The Case Of Petra, Girish Prayag, Ning (Chris) Chen, Sameer Hosany, Khaled Odeh
TTRA Canada 2016 Conference
The study evaluates a theoretical model that postulates the cognitive-affective relationships that tourists develop with a heritage site have an impact on intended behavior. Using the case of the UNESCO World Heritage Site (WHS) of Petra, the relationships between tourist motivation, positive and negative emotions, place attachment, overall satisfaction and intention to recommend the site are assessed. A survey of international tourists at the visitor centre in Petra resulted in 297 usable questionnaires. The two-step procedure for structural equation modeling was used to analyze the data. All of the hypothesized paths are statistically significant, except the one from positive emotion …
Antecedents Of Heritage Tourists’ Satisfaction: The Role Of Motivation, Discrete Emotions And Place Attachment, Girish Prayag, Giacomo Del Chiappa
Antecedents Of Heritage Tourists’ Satisfaction: The Role Of Motivation, Discrete Emotions And Place Attachment, Girish Prayag, Giacomo Del Chiappa
TTRA Canada 2016 Conference
While the literature on heritage tourism recognizes the importance of emotions in predicting satisfaction and other post consumption behaviours, few studies examine the discrete emotions that determine tourists’ attachment to heritage sites. Accordingly, this study evaluates the relationships between three important antecedents of tourist satisfaction namely, motivation, discrete emotions and place attachment. Visitors at the Su Nuraxi UNESCO World Heritage Site in Sardinia, Italy were surveyed at the end of their visit. From the 497 useable surveys, the findings indicated that not all positive and negative discrete emotions predict satisfaction and attachment. The emotions of pride, love, gratitude, positive surprise …