Tourism and Travel Commons^™

Developing And Modernizing Small Businesses In Dangriga, Belize, Abby Teague

Management Undergraduate Honors Theses

This thesis evaluates the effectiveness of the Small Business Development project located in Dangriga, Belize, and includes research on the challenges of entrepreneurship in developing countries. The project consisted of research and the implementation of marketing workshops to teach businesses how to manage their online and social media presence through the Belize Tourism Industry Association (BTIA) Dangriga. The impact of the project was significantly important because many Belizeans struggle to survive and succeed within their businesses. Belize contains multiple microenterprises that cannot meet their potential because of a lack of knowledge and communication. Overall, the project aims to give BTIA …

The Effects Of Short-Term Rentals On Communities And How To Legislate Them: An Expanded Literary Review, William Cherry

Finance Undergraduate Honors Theses

A literary review of the economic and socioeconomic effects of short-term rental properties, specifically the commercialization of the industry based upon other research studies. An in-depth look at how commercialized short-term rentals effect the younger generation, hospitality industry, housing market, communities they reside in, and other externalities. A further review of different legal case studies of short-term rental legislation in major cities across the globe and their varying degrees of effectiveness.

A Study On The System Of Influential Factors For High-Quality Development Of Chinese Cultural And Tourism Small Towns: Insights From W Town, Yu Chen

Dissertations and Theses Collection (Open Access)

Under the dual support of the government and market, the number of cultural and tourism small towns in China has increased rapidly in recent years. However, many small towns have encountered problems such as poor performance, disputes over interests, and operational deficiencies during their rapid development. As China's economy gradually enters a phase of high-quality development, how to promote the high-quality development of cultural and tourism small towns has become a concern for experts in the industry and academia. Currently, research on the high-quality development of cultural and tourism small towns in China is relatively fragmented and lacks a comprehensive …

Study On Visibility Promotion For Regional High-End Hotels Based On The Value Co-Creation Theory, Pingan Luo

Dissertations and Theses Collection (Open Access)

Regional high-end hotels play a great leading role in industry communication, tourism, and consumer culture in the area where they are located. However, regional high-end hotels rely on the area’s industry background and economic development for their survival and operations. Hence, their brand influence seldom spread outside the area. As a result, the limitations of brand awareness have been challenging the rapid development of regional high-end hotels. The existing research has not come to a clear theoretical response to this challenge. To enhance research in this field, this paper grounded on value co-creation theory posed one core question and three …

Where The Rainbow Ends: The Hidden Humanitarian Crisis For Members Of The Lgbtqia+ Community In International Business, John R. Krendel

Senior Honors Projects, 2020-current

Before pursuing an international career, members of the LGBTQIA+ community must be aware of the hardship that may be exacerbated by living and working abroad. This study addresses the trends in laws, including employment and anti-discrimination laws, that provide and restrict certain rights of members of the LGBTQIA+ community in eight countries. These nations, both progressive and discriminatory, include the United States, England, Switzerland, Germany, Taiwan, China, the Philippines and Kazakhstan. Eight LGBTQIA+ business professionals spoke on their experiences living and working in each of these countries and provided advice to members of the community wishing to pursue an international …

Implementing A Micro-Business Internship Program In Dangriga, Belize, Shaadee Shojai

Management Undergraduate Honors Theses

Over the Summer, I was able to work with Peacework in Belize through the University of Arkansas. While I was unable to physically go to Belize due to the COVID-19 Pandemic, I feel that I was still able to learn about the culture, in both the casual and business workplace, as well as help the people of Dangriga. The goal of my project was to help consult with the Tourism Department of Dangriga to help develop their small business into businesses that were more appealing to tourists. Unfortunately, most people who own small businesses in Dangriga can’t support themselves with …

Do User-Generated Ratings Affect Hotel Valuations? – An Analysis Of The Chicago Hotel Market, Shailesh Patel

Dissertations

Today’s travelers are increasingly relying on aggregated online opinions to make purchase decisions. One of the sectors most impacted by these online reviews is the hospitality industry, where consumer review websites such as TripAdvisor, Expedia, and Bookings.com play a critical role in influencing consumer's choice of hotel and the price they will pay for the room. Recently, there have been studies investigating the various aspects of user-generated online reviews and ratings. The purpose of this paper is to investigate the impact of user-generated ratings on hotel valuations. Our paper does this using regression analysis to study the impact of TripAdvisor …

Comparative Analysis And Best Practices Of Experiential Marketing, A Look Into Sensory Marketing, Cameron J. Bielat

Experience Industry Management

As the experiential marketing industry has begun to take precedent over prior marketing methods, organizations are learning to capitalize on customer immersion and relationship development, done so through sensory marketing. This review works to evaluate and measure multiple large experiential conferences within their respective industries. The purpose of this study is to examine the sensory-activating marketing practices, also known as sensory-marketing activations, present within the emerging experiential marketing industry, with a highlight on the best practices within major organizational conferences. Within this study there is a detailed instrument that is used as a guideline to evaluate key experiential marketing tactics. …

Sistematización De Experiencias En Organizaciones Solidarias: Caso Rutas Turísticas Rurales Del Roble En Charalá Y Finca Veleña En Vélez, Departamento De Santander, Colombia, Daniel Alejandro Malagón Chona, Juan Pablo Páez Mojica

Administración de Empresas

El presente trabajo es el resultado de una investigación de tipo cualitativo - descriptivo que tenía como objetivo sistematizar las experiencias de las organizaciones solidarias en el desarrollo de las rutas rurales turísticas del Roble en Charalá y Finca Veleña en Vélez, departamento de Santander, Colombia. Utilizó las entrevistas semiestructuradas como herramientas metodológicas. Obtuvo como resultado la identificación de algunas de las principales causales que originaron la creación de organizaciones solidarias para el desarrollo de las rutas rurales turísticas del Roble y Finca Veleña en el departamento de Santander, Colombia. Del mismo modo, se pudieron describir las prácticas de gestión …

An Analysis Of Tourism’S Impact On Our Modern World And Possible Solutions To Creating Sustainable Tourism Management, Morgan Hack

Senior Honors Projects, 2010-2019

→ This is an in-depth analysis of how tourism impacts communities around the world, looking at four specific case studies, taking into account each nation’s human development index (HDI), population, location, and the number of tourists traveling to these destinations each year. The research concentrates on the strengths and weaknesses of each city’s tourist management practices, and then there are proposed solutions based on their needs and available resources. When talking about sustainable tourism, it is essential to understand it in terms of future maintainability. Sustainable tourism is defined as “tourism that takes full account of its current and future …

An Empirical Analysis Of Climatic, Geographic, And Cultural Determinants Of International Tourism, Ethan Straus

Honors Theses

Each year, billions of people visit different countries all around the world. For many of those countries, tourism is their primary industry, leading to millions of jobs and dollars in revenue. It is expected that by 2020 total International Tourism Receipts will reach 2 trillion US dollars annually. Currently, tourism employs an estimated 200 million people around the world. With the continued progression of climate change, the tourism industry is facing a newfound threat. Global temperatures and the seal level are both expected to rise significantly by the end of the century. Additionally, the Intergovernmental Panel on Climate Change has …

An Overview And Analysis Of The Impacts Of Extreme Heat On The Aviation Industry, Brandon T. Carpenter

Chancellor’s Honors Program Projects

No abstract provided.

Brand Loyalty To Disney Theme Parks In Mainland China, Megan E. Pepi

Honors Thesis

Since 2005, Disney has attempted but failed to establish brand loyalty among Chinese consumers in the theme park market. Disney is going to retry achieving this goal through Shanghai Disney Resort, which is a theme park that opened on June 16, 2016. Facing its past failures, the challenges of appealing to unique Chinese cultural preferences, and having to cooperate with a restrictive government system, will Disney be able to implement its authentic brand identity and establish brand loyalty among Chinese consumers through its new theme park? To answer this question, a qualitative analysis of the entertainment offered at Shanghai Disney …

Modeling The Consumer Acceptance Of Retail Service Robots, So Young Song

Doctoral Dissertations

This study uses the Computers Are Social Actors (CASA) and domestication theories as the underlying framework of an acceptance model of retail service robots (RSRs). The model illustrates the relationships among facilitators, attitudes toward Human-Robot Interaction (HRI), anxiety toward robots, anticipated service quality, and the acceptance of RSRs. Specifically, the researcher investigates the extent to which the facilitators of usefulness, social capability, the appearance of RSRs, and the attitudes toward HRI affect acceptance and increase the anticipation of service quality. The researcher also tests the inhibiting role of pre-existing anxiety toward robots on the relationship between these facilitators and attitudes …

The Link Between Job Satisfaction And The Intention To Leave Among Casino Employees, Oliver Wayne Aho

Doctor of Business Administration (DBA)

Job turnover has long plagued the hospitality and tourism industry. The casino segment of this industry is particularly vulnerable to excessive staff turnover due to the face-toface interaction between gamblers and gaming company employees. The relationship between job satisfaction and job turnover has been explored in numerous industries. This research study used correlational research, linear regression, and descriptive statistics to examine the intrinsic, extrinsic, and general factors of job satisfaction and its influence on the intent to leave for all employees and the employees of the security, housekeeping, and beverage departments of a major casino operation. Additionally, the variables of …

Tsirik - Fold The Leaves So That Others May Be Guided: A Study Of How The Bribri Women Are Preserving Their Culture To Ensure A Sustainable Future For Their Community, Emily R. Blau

Capstone Collection

Bananas are one of Costa Rica’s largest exports, along with coffee, palm oil, and cocoa. The banana plantations are large-scale, are most often run by multinational companies, and are considered to be run as enclave economies (Equal Exchange, 2016). This monoculture crop production has been globally accused of human rights abuses said to include, but not be limited to, violating the rights of indigenous people and loss in culture and tradition. For this paper, I studied the effects that large-scale agricultural corporations have on the BriBri, a matriarchal and indigenous group who live on the Caribbean coast of Costa Rica. …

The Importance Of Cross-Cultural Management In International Business: China And The United States, Natalie (Tilly) Barnett

Scripps Senior Theses

Attention to cross-cultural management in today’s globalized workplace and marketplace is paramount to professional success. In this exploration I examine the nuances of Chinese business practices and organizational culture as well as their likely points of divergence from American traditions. The variance between organizational culture across national borders is often significant and, as demonstrated by the cases herein, can prove to be either an opportunity to succeed beyond expectation or fail to the same extent.

An Analysis Of The Changing Competitive Landscape In The Hotel Industry Regarding Airbnb, Dean D. Lehr

Dissertations, Masters Theses, Capstones, and Culminating Projects

This thesis analyzes the competition between hotels and Airbnb in San Francisco. Airbnb is an internet platform that allows hosts to rent shared space, private rooms or homes to tourists. This study identifies the affect Airbnb has on hotels, workers, renters, neighborhoods, and tax revenue.

Interviews and research was engaged with travel industry professionals. Hoteliers were found to be apathetic about the competition between hotels and Airbnb.

Airbnb can be a meaningful experience between hosts and tourists. Budget travelers might not travel if not for low Airbnb rates. Airbnb rooms supplement hotel inventory during extraordinary events.

This utopian view …

Plan De Negocios Para La Creación De Un Hotel Enfocado Al Turismo De Negocios En El Municipio De Acacías Meta, Juan Sebastián Muñoz Acosta, Derian Andrés Peña Moreno

Administración de Empresas

No abstract provided.

A Study Of Airbnb As A Potential Competitor Of The Hotel Industry, Quynh Nguyen

UNLV Theses, Dissertations, Professional Papers, and Capstones

The purpose of the study is to examine Airbnb as a possible competitor of the hotel industry using Peteraf and Bergen’s broad-based competitor identification tool. Unlike existing empirical research on the subject, the study takes a qualitative approach to answer the research question. The results of the study assist hotel operators in determining the competitiveness of Airbnb and the need for a business response to the service.

An Importance-Performance Analysis Of Multigenerational Preferences In Guestroom Technology, Sidian Lan

UNLV Theses, Dissertations, Professional Papers, and Capstones

This study focuses on generational preferences in terms of guestroom technology. The hospitality technology industry has indicated guestroom technology as their highest priority in terms of hospitality technology investment. Previous studies have investigated in-room technology amenities and ranked them in order of importance and performance. However, it is uncertain which guestroom specific technologies should they invest in when it comes to different generations. Each generation is fundamentally different from the others because each generation was born in different eras with different societal changes. These generations have different values, ideas, needs, and communication skills. Hoteliers are investing time and money into …

The Influence Of National Culture On Tipping Behavior, Zina Abraham

UNLV Theses, Dissertations, Professional Papers, and Capstones

The purpose of this professional paper is to explore the various factors that contribute to cultural differences in tipping behavior. This meta-analysis of the current research can be applied to understand the tipping habits of international tourists in Las Vegas, a relatively unexplored topic.

Propuesta Para La Creación De Una Empresa De Eco Turismo En El Municipio De San Francisco Cundinamarca, Omar Albeiro Cruz Rojas, Yenny Fernanda Vásquez Roa

Administración de Empresas

En la presente investigación se diseñó una propuesta para la creación de una empresa de eco turismo en el municipio de San Francisco Cundinamarca. A partir de datos recogidos se evidenciaron las fortalezas del municipio en relación al ecoturismo tales como la variedad de especies endémicas de fauna y flora, un clima agradable al turista, además de su cercanía con la ciudad de Bogotá, de sus accidentes geográficos y cuencas hidrográficas. La siguiente propuesta surge de la necesidad de buscar un medio que permita dar a conocer los atractivos turísticos del municipio por medio de una empresa que esté encaminada …

The Impact Of Airport Service Quality Dimension On Overall Airport Experience And Impression, Redha Widarsyah

UNLV Theses, Dissertations, Professional Papers, and Capstones

This research examines the relationship between seven airport service dimensions (Access, Services and Facilities, Dining, Shopping, Service Personnel and Security, Environment, and Immigration and Customs) and overall passenger perceptions of service quality. The study used convenience sampling collecting data from a total of 304 travelers who were passengers at four major international airports in the West Coast region of United States - Las Vegas McCarran International, Los Angeles International, San Francisco International, and Seattle-Tacoma International. The data was collected online through Qualtrics with a self-administered questionnaire and it was analyzed using multiple linear regression.

Airport access, environment, dining, and immigration …

Developing A Marketing Plan For Hertz China, Isabel Tan Ai Wei

UNLV Theses, Dissertations, Professional Papers, and Capstones

The purpose of this professional-paper is to develop a marketing plan for Hertz China. Hertz China is a car rental company which focused on business to business and business to customer market and only short-term rentals, of less than one year's duration. This marketing plan will thus exclude long-term or leasing arrangements and considers only cars, and excludes commercial vehicles such as vans and trucks. The marketing plan will focus on analyzing the potential consumers, product mix, price, and local competitors for such a business.

Vegas Keys Vip Business Plan, Michael Ferreira

UNLV Theses, Dissertations, Professional Papers, and Capstones

Purpose:

The purpose of this paper is to create a business plan for Vegas Keys. The business plan will focus on ways in which the company can generate revenue/profit while establishing it for years to come. Through research the paper will determine who are the main competitors, how much investing is needed to fully establish the company in Las Vegas and how much revenue would the company have to generate to be considered in the top five of companies in Las Vegas. The problems the paper will solve is how to solve the disconnect between groups and nightlife companies, …

Identify Key Business Strategies To Target The Mass Market In Macau, Chia-Li Chen

UNLV Theses, Dissertations, Professional Papers, and Capstones

Statement of Purpose:

The purpose of this paper is to examine Macau’s present gaming environment and identify factors that will contribute to the success of a mass gaming market in Macau. The study intends to provide economic justification and tourism policy considerations which support the growth of Macau’s mass gaming market by taking advantage of the booming Chinese economy and the fast growing popularity of gaming in China. In addition, this study will examine literature supporting Macau’s transformation from a simpler gamblers’ destination into a Las Vegas style international gaming, entertainment, and tourism destination, as well as arguments for sustaining …

Identifying Green Meetings In The Hospitality Industry, Shin Yi (Felicity) Chiou

UNLV Theses, Dissertations, Professional Papers, and Capstones

Purpose:

The purpose of this paper is to identify what constitutes green meetings in the hospitality industries with special attentions on the applications of modern technologies and marketing strategies. This professional paper will search and collect the related literature reviews and existent practices with green ideology in hospitality to clarify the myth and difficulties of being green and help the readers or potential advocates better understand green meetings and adopt them.

Take Me Out Of The Ball Game: The Efficacy Of Public Subsidies In The Success Of Professional Sports Stadiums, Jonah Chodosh

CMC Senior Theses

This paper weights the relative advantages of multiple factors that lead to the success of professional sports stadiums in major markets, though a discussion of the arguments for and against public subsidies towards these projects. Using a logit statistical model, the paper determines that the two factors determining the highest likelihood of venue success include multiple tenants and access to mass transit. The analysis demonstrates that public subsidies towards stadiums don’t generate sufficient economic returns, and that successful stadiums can be created without using taxpayer funds.

A Choice Model Approach To Business And Leisure Traveler's Preferences For Green Hotel Attributes, Michelle Millar

UNLV Theses, Dissertations, Professional Papers, and Capstones

There has been an increase in environmental concern by travelers in the United States (U. S.). As a result, hospitality companies are taking note and have begun to incorporate environmentally friendly or green practices into their operations. What remains relatively unclear, though, is if the increase in environmental consciousness has translated into a demand for environmentally friendly tourism products, such as hotels. There are a few studies related to the demand for environmentally friendly hotel attributes, but none of them have looked at a bundle of environmentally friendly attributes and how customers would react to a hotel room incorporating not …