Open Access. Powered by Scholars. Published by Universities.®
- Discipline
-
- Business Administration, Management, and Operations (2)
- Sales and Merchandising (2)
- Advertising and Promotion Management (1)
- Artificial Intelligence and Robotics (1)
- Business Law, Public Responsibility, and Ethics (1)
-
- Business and Corporate Communications (1)
- Computer Sciences (1)
- Graphics and Human Computer Interfaces (1)
- Human Resources Management (1)
- Information Security (1)
- Physical Sciences and Mathematics (1)
- Service Learning (1)
- Social and Behavioral Sciences (1)
- Sociology (1)
- Systems Architecture (1)
- Training and Development (1)
Articles 1 - 3 of 3
Full-Text Articles in Technology and Innovation
The Pandemic Intern Of Nestlé Usa, Brenna Rose Beck
The Pandemic Intern Of Nestlé Usa, Brenna Rose Beck
Marketing Undergraduate Honors Theses
Over the summer of 2020, I had the privilege to intern with Nestlé USA (NUSA), a sector of the multinational food and beverage processing conglomerate corporation that is headquartered in Vevey, Switzerland. As of 2014, Nestlé is known as the largest food and beverage company in the entire world. Over the course of ten weeks, I was able to learn from an immense number of opportunities that were available to me while working for this corporation. Nestlé was founded in 1866 by Henri Nestlé, originally as the Anglo-Swiss Condensed Milk Company that was aimed towards leveraging a safe, long shelf-life …
Brave New World Reboot: Technology’S Role In Consumer Manipulation And Implications For Privacy And Transparency, Allie Mertensotto
Brave New World Reboot: Technology’S Role In Consumer Manipulation And Implications For Privacy And Transparency, Allie Mertensotto
Marketing Undergraduate Honors Theses
Most consumers are aware that our data is being obtained and collected through the use of our devices we keep in our homes or even on our person throughout the day. But, it is understated how much data is being collected. Conversations you have with your peers – in a close proximity of a device – are being used to tailor advertising. The advertisements you receive on your devices are uniquely catered to your individual person, due to the fact it consistently uses our data to produce efficient and personal ads. On the flip side, our government is also tapping …
Generational Differences & The Millennial Impact On Business, Micah Wittschen
Generational Differences & The Millennial Impact On Business, Micah Wittschen
Marketing Undergraduate Honors Theses
Business is the backbone of the United States of America. Often called The American Dream, citizens grow up with the idea that the possibilities are endless living in the land of opportunity. This dream also comes with the desire for a family, thus a good job is needed for financial support. It is often believed and proven that those that work hard can yield financial returns and benefit socially.
Generational differences trickle down to every aspect of life including the different trends and impacts each cohort has on business. Each generation has a different view of work and behaves differently …