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Full-Text Articles in Marketing
Reaching Out: Expanding Your Library’S Online Presence Using Online Tools, Erin Gow
Reaching Out: Expanding Your Library’S Online Presence Using Online Tools, Erin Gow
Erin Gow
The article offers information on expanding the online presence of a library, with examples from the law library at the University of Louisville. Topics discussed include using social media to reach the target audience, generating content, and developing a brand.
Reaching Out: Expanding Your Library’S Online Presence Using Online Tools, Erin Gow
Reaching Out: Expanding Your Library’S Online Presence Using Online Tools, Erin Gow
Faculty Scholarship
The article offers information on expanding the online presence of a library, with examples from the law library at the University of Louisville. Topics discussed include using social media to reach the target audience, generating content, and developing a brand.