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Management Sciences and Quantitative Methods Commons™
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Articles 1 - 5 of 5
Full-Text Articles in Management Sciences and Quantitative Methods
The Linkages Among Market Structure, Market Conduct, And Service Quality: Analysis Of The U.S. Domestic Airline Industry, Amirhossein Alamdar Yazdi
The Linkages Among Market Structure, Market Conduct, And Service Quality: Analysis Of The U.S. Domestic Airline Industry, Amirhossein Alamdar Yazdi
Doctoral Dissertations
As supported by the dynamic structure-conduct-performance (S-C-P) paradigm, market structure affects conduct, and conduct determines firms’ performance (Mckinsey & Company Quarterly, 2008). Several researchers have looked at the S-C-P relationship with focus on price. Boreinstein, 1990; Beutel and McBride, 1992; Kim and Singal, 1993; Morrison, 1996; Veldhuis, 2005; Peters, 2006; Zhang and Round, 2009 looked at the effect of airline mergers on fares; some others have looked at the linkage between the imposition of fees and stock values (Barone, et al., 2012), ticket prices (Henrickson & Scott, 2012; Brueckner, et al., 2015); and some examine the effects of low-cost carriers …
A Comparison Of Causal Inference Methods And Their Application In Big Data Analytics, Xuan Wang
A Comparison Of Causal Inference Methods And Their Application In Big Data Analytics, Xuan Wang
LSU Doctoral Dissertations
With the rise of Big Data analytics, the new field of causal inference (Pearl, 2009) has received more attention in business research fields such as Accounting (Lawrence, Minutti-Meza, & Zhang, 2011) and Marketing (Manganaris, Bhasin, Reid, & Hermiz Keith, 2010). Traditional statistics focuses on correlation which may lead to misleading conclusions because the estimates can be severely biased even when data sets are large. The objective of causal inference is to obtain estimates from observational data that are unbiased and can thus be interpreted as causal. This study provides a systematic comparison of the performance of four causal inference methods …
The Value Of The Global Supply Chain & Operations Management Capstone Consulting Course On Graduates Careers, Ashley Kathleen Hannon
The Value Of The Global Supply Chain & Operations Management Capstone Consulting Course On Graduates Careers, Ashley Kathleen Hannon
Senior Theses
The University of South Carolina’s Global Supply Chain & Operations Management [GSCOM] program in the Management Science Department has witnessed incredible growth and success throughout its first ten years as a major in the Darla Moore School of Business. The crown jewel of the GSCOM program is the Capstone project, a consulting course offered for program seniors. This thesis paper examines the value of the Capstone program through analysis of results from a graduate survey. The survey was administered to graduates from the 2013-2017 classes, and aims to capture the value that Capstone had on the first year of each …
Brand Loyalty To Disney Theme Parks In Mainland China, Megan E. Pepi
Brand Loyalty To Disney Theme Parks In Mainland China, Megan E. Pepi
Honors Thesis
Since 2005, Disney has attempted but failed to establish brand loyalty among Chinese consumers in the theme park market. Disney is going to retry achieving this goal through Shanghai Disney Resort, which is a theme park that opened on June 16, 2016. Facing its past failures, the challenges of appealing to unique Chinese cultural preferences, and having to cooperate with a restrictive government system, will Disney be able to implement its authentic brand identity and establish brand loyalty among Chinese consumers through its new theme park? To answer this question, a qualitative analysis of the entertainment offered at Shanghai Disney …
Design Thinking: A Case Study Of Implementation Within The It Software Industry., Jean-Baptiste Liberge
Design Thinking: A Case Study Of Implementation Within The It Software Industry., Jean-Baptiste Liberge
Theses
In the global economy, competition and market pressures push the majority of company managers to drive with more efficiency by improving processes, optimizing performance and reducing costs. Companies are increasing shareholder value by improving cash flow' and cutting costs. How many cost savings can finance departments reproduce and for how long? Is this enough to lead their markets to deliver better services to their customers? Is it enough to build customer loyalty? The 11 industry fails to escape these constraints, operating in an intensely competitive market. To compete in this environment, companies need to face frequent new product launches and …