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Management Information Systems Commons

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Full-Text Articles in Management Information Systems

Cloud Computing Providers And Data Security Law: Building Trust With United States Companies, Jared A. Harshbarger Esq. Nov 2011

Cloud Computing Providers And Data Security Law: Building Trust With United States Companies, Jared A. Harshbarger Esq.

Jared A. Harshbarger

Cloud computing and software-as-a-service (SaaS) models are revolutionizing the information technology industry. As these services become more prevalent, data security and privacy concerns will also rise among consumers and the companies who consider using them. Cloud computing providers must establish a sufficient level of trust with their potential customers in order to ease initial fears - and ensure certain compliance obligations will be met - at least to the extent that any such inquiring customer will feel comfortable enough to ultimately take the irreversible step of releasing their sensitive data and personal information into the cloud.


Content-Based Retrieval For Trademark Registration, Jian Kang Wu, Chiam Prong Lam, Babu M. Mehtre, Yunjun Gao, Arcot Desai Narasimhalu Jan 2011

Content-Based Retrieval For Trademark Registration, Jian Kang Wu, Chiam Prong Lam, Babu M. Mehtre, Yunjun Gao, Arcot Desai Narasimhalu

Arcot Desai NARASIMHALU

With ever increasing number of registered trademarks, the task of trademark office is becoming increasingly difficult to ensure the uniqueness of all trademarks registered. Trademarks are complex patterns consisting of various image and text patterns, called device-mark and word-in-mark respectively. Due to the diversity and complexity of image patterns occurring in trademarks, due to multi-lingual word-in-mark, there is no very successful computerized operating trademark registration system. We have tackled key technical issues: multiple feature extraction methods to capture the shape, similarity of multi-lingual word-in-mark, matching device mark interpretation using fuzzy thesaurus, and fusion of multiple feature measures for conflict trademark …


Reflexivity In Financial Markets: A Neuroeconomic Examination Of Uncertainty And Cognition In Financial Markets, Steven Pikelny Jan 2011

Reflexivity In Financial Markets: A Neuroeconomic Examination Of Uncertainty And Cognition In Financial Markets, Steven Pikelny

Senior Projects Spring 2011

Financial markets exist to disperse the risks of an unknown future in an economy. But for this process to work in an optimal fashion, investors – and subsequently markets – must have a way to interpret uncertainty. The investor rationality and market efficiency literature utilizes a methodology inadequate to address this fact, so I supplement it with the perspectives of epistemology, economic sociology, neuroscience, cognitive science, and philosophy of mind. This approach suggests that what is commonly viewed as market “inefficiency” is not necessarily caused by investor irrationality, but rather by the inherent nature of the epistemological problem faced by …


Workplace Consequences Of Electronic Exhibitionism And Voyeurism, William A. Herbert Dec 2010

Workplace Consequences Of Electronic Exhibitionism And Voyeurism, William A. Herbert

William A. Herbert

The popularity of email, blogging and social networking raises important issues for employers, employees and labor unions. This article will explore contemporary workplace issues resulting from the related social phenomena of electronic exhibitionism and voyeurism. It will begin with a discussion of the international social phenomenon of individuals electronically distributing their personal thoughts, opinions, and activities to a potential worldwide audience while at the same time retaining a subjective sense of privacy. The temptation toward such exhibitionism has been substantially enhanced by the advent of Web 2.0. The article then turns to the legal implications of electronic voyeurism including employer …