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Loyalty Cards And The Problem Of Captcha.Pdf, David M. Cook Nov 2015

Loyalty Cards And The Problem Of Captcha.Pdf, David M. Cook

Dr. David M Cook


Information Security often works in antipathy to access and useability in communities of older citizens. Whilst security features are required to prevent the disclosure of information, some security tools have a deleterious effect upon users, resulting in insecure practices. Security becomes unfit for purpose where users prefer to abandon applications and online benefits in favour of non-digital authentication and verification requirements. For some, the ability to read letters and symbols from a distorted image is a decidedly more difficult task than for others, and the resulting level of security from CAPTCHA tests is not consistent from person to person. This …


Perceived Risk Reduction In E-Commerce Environments, C. Michael Powell, Chris Conca Sep 2015

Perceived Risk Reduction In E-Commerce Environments, C. Michael Powell, Chris Conca

Atlantic Marketing Association Proceedings

During the past three decades, the growth of e-commerce has presented marketers with many new arenas for research and application. Certainly e-commerce has become a significant portion of the world economy and in particular the consumer sector. As previous literature has consistently considered perceived risk as a major factor consumer purchase decisions, this research identifies several major components of consumer perceived risk (PR) and their normative implications in the e-commerce environment


National Culture Dimensions And Consumer Digital Piracy: A European Perspective, Irena Vida, Monika Kukar-Kinney, Mateja Kos Kokli, James Reardon Sep 2015

National Culture Dimensions And Consumer Digital Piracy: A European Perspective, Irena Vida, Monika Kukar-Kinney, Mateja Kos Kokli, James Reardon

Atlantic Marketing Association Proceedings

Digital piracy as a ubiquitous phenomenon affects a number of stakeholders, such as consumers, enterprises, and governments. Considering its global nature, it has been of particular interest to consumer researchers. Hence, a large body of digital piracy literature sheds light on the demand side and illuminates various predictors of digital piracy behavior (Harris & Daunt, 2011). Despite these efforts, very little attention has been devoted to applying international perspective in investigating digital piracy across different countries (Ki, Chang, & Khang, 2006). This study aims to fill this void by examining the digital piracy behavior in three EU countries. In addition, …