Fashion Business Commons^™

Becoming A Modern-Vintage Bride: Something Old, Vintage, Borrowed, And Blue, Lea Marie Chojnacki

Theses

This project is a guidebook, demonstrating how to create a vintage bridal ensemble for a modern-day bride. Vintage fashion and brides as 21st-century bridal wear consumers are investigated. Recommendations for shopping vintage fashion and the benefits of implementing vintage clothing and accessories into one’s wedding day are analyzed. Sourcing efforts using a vintage boutique and private collections are used to create a visual guidebook of four vintage bridal styles, including bohemian, classic, glamorous, and romantic, for a 21st-century bride. This guidebook demonstrates the ease of shopping vintage bridal wear, aiding the reader in becoming a successful modern-day vintage bride.

Technology Takeover And Transformation: Humans Vs. Technology, Mikayla Tjeerdsma

Theses

When looking at the history of the fashion industry up to the present day, technology can easily distinguish the progress of fashion throughout the ages. The direction of this research is to gain insight and a deeper realization of how technology is taking over and transforming those in and revolving around fashion by slowly taking over and replacing human involvement or presence. Statistics and research show due to the adverse effects of COVID-19, technological development within fashion has seen a significant increase. COVID-19 was either the final push towards making technological ideas a reality or was the birth of new …

The Importance Of Sustainability Within The Fashion Industry, Ashlee S. Hernandez

Theses

Blogging made its debut in 1993 and from that point on the internet would change forever. This project is a lifestyle blog that will highlight the diversity of the word sustainability, focus on the final product and the sustainable methods or practices to get to that final product and dive into the history of blogging and the history of fashion sustainability. This entire project will showcase specific items of women's clothing (the final product) and the sustainable methods or processes involved in creating those final products. This project specifically defines the similarities and differences between the terms eco-friendly, sustainable, green, …

Ellen Couture Designs Vintage Lingerie Fashion Line, Robyne Grier

Theses

Grier and Associates d/b/a Ellen Couture Designs (ECD) is a fashion subsidiary that creates garments comprised of vintage inspired lingerie and nightwear. This line is paying homage to the owner, Robyn Grier’s, grandmother, Ellen Sutton, who was a professional seamstress, patternmaker and designer. My final project will be an illustration of 10 garments created for Ellen Couture Designs Fashion line.

have sketched 10 designs that will be the initial collection for Ellen Couture Designs. A description of the garment and its historical significance will be provided. It is a common trend for the fashion designers and the industry to create …

Modernizing Handmade Crochet Lace, An Antiquated Craft, Through The Development Of A Blog, Livier Olson

Theses

This project investigates the degree of difficulty involved in initiating a web-based blog and growing its content with the intention to create craft-based entrepreneurship. With the advancement in technology and the help of the internet and social media, this project also aims to express how a vintage craft can be modernized and continue to thrive as a cottage industry. The final deliverable is a blog that intends to educate the public about the history of crochet and its ties to the lace and fashion industry, tutorials for crocheted lacemaking, and the continued use of crocheted lace in modern fashion.

Qualitative Research On Pant Fit: To Improve Plus-Size Fit In The Plus-Size Market, Lenora Brown

Theses

This study explored the plus􀂱size apparel fit and the satisfaction of the plus􀂱size women in the United States. According to researchers, there is a well-known gap for apparel grading when it comes to plus-size apparel. This study took a qualitative approach and used structured interviews and surveys with twenty plus-size women size 16 through 22 and ages ranging from 22 through 50 in the Midwest area. The results of the interviews and the survey indicate the plus-size woman is unsatisfied with the fit of their clothing, more specifically the fit of their pants. The results indicate there are many variants …

Creating A Responsibly Made Product For A Handcrafted Business, Jordan Khusnulgatin

Theses

The purpose of this project is to build a small scale handcrafted product and business from scratch that incorporates sustainable practices. There are many factors that make up a business. For this project in particular, the main concern will be centered around all aspects of the product and customer experience, including finding a niche, the aesthetic, branding, packaging, pricing, sustainable practices, and creating a business plan. This project will follow the steps described above to discover a niche and the basis upon which this handmade business will be derived from, providing a physical example of what a thoroughly thought-out handcrafted …

Nepalese Summer, Dikshya Upadhyay

Theses

No abstract provided.

Apparel For Individuals With Limited Mobility, Ali Robbins

Theses

This project is focused on designing and creating apparel that meets the unique medical needs of those with mobility limitations. A side focus of this project is on post-surgical apparel. The goal has been to create a complete base outfit that address a range of difficulties people with limitations on their mobility face. The apparel is designed to make self-dressing easier and reduce dressing difficulty for care givers.

How Diversity And Inclusion Affect Shopper Attitudes, Melissa Michelle Oliver

Theses

This paper analyzes the effects of consumer behavior in relation to diversity and inclusion in retail advertisements. The primary objective of diversity and inclusion initiatives is to have a workforce that closely resembles an organization’s target audience and the growing group of loyal customers the company wants to retain. Differences in age, race, gender, national origin and sexual orientation should be encouraged in advertisements to ensure optimal organizational performance. People who are different from one another in race, gender and other dimensions bring unique information and experiences to bear on the task at hand. By analyzing consumer behavior based off …

Building A Handmade Business, Jordan Khusnulgatin

Theses

The purpose of this project is to build a small scale handmade product and business from scratch with innovative ways to incorporate sustainable practices. There are many factors that make up a business. For this project in particular, the main concern will be centered around all aspects of the product and customer experience, including finding a niche, the aesthetic, branding, packaging, pricing, sustainable practices, conducting sales, marketing, and creating a business plan. This project will follow the steps described above to discover a niche and the basis upon which this handmade business will be 3 derived from, providing a physical …

Teenage Consumer Behaviour: Factors That Influence Their Purchase Decisions Towards Clothing Brands., Regina Baylor

Theses

This study explores the perceptions held by Irish teenage consumers in relation to branded clothing and investigates the different factors which influence them in their decision-making process. In seeking to expand the understanding of teenage consumer behaviour and the factors that influence their clothing brand choices, this study focuses predominantly on the susceptibility of teenage consumers to peer and reference group influence. This study examines the social and psychological concepts of attributing status, social value and specific purchase intent to clothing brands in relation to teenage consumer decision-making.

This study is therefore interested in exploring the hypothesis that branded clothing …

A Study Of Indian Culture As A Basis For Design, Evevon L. Little

Theses

This thesis will focus on the historical background of Indian-American culture. One key objective is to create a contemporary garment based on the knowledge of Indian traditional clothing.

Research has contributed to gaining knowledge about a continents regional inspirations and understanding how the environment plays a role in many lifestyles. The author sought to gain familiarity with many phases of Indian culture from regional textiles to cuisine.

Today, western influences of India are becoming more contemporary. American designers are mixing the vibrant embroidered textiles of India into their work. Not only is fashion of India popular, their crafts and arts …