Business and Corporate Communications Commons^™

2019 Ijbe Front Matter, Tamra Connor

International Journal for Business Education

1. Editorial Board
2. President's Letter
3. SIEC-ISBE International

Pedagogical Tools In Our Briefcases: Teaching The Business And Professional Communication Course, Suzy Prentiss, Justin Walton

Journal of Communication Pedagogy

As a practical and applied course, Business and Professional Communication is an excellent opportunity to blend theory and practice, prepare students with the knowledge and skills they will need in the “real world,” and continually innovate and experiment to meet the ever-changing communication needs of the workplace. Whether filled with students majoring in communication, business or another discipline, as a General Education or sequenced class, the Business and Professional Communication course is a worthwhile and value-added course that is both challenging and rewarding to teach.

2018 Ijbe Front Matter, Tamra Connor

International Journal for Business Education

1. Editorial Board
2. President's Letter
3. SIEC-ISBE International

A Course Project Designed To Aid Students’ Understanding Of The Structure Of Advertisements: An Application Of The Who Says What To Whom Over What Channel With What Effect Model, Paul J. Costanzo

Atlantic Marketing Journal

The author describes a project using a classic communication and attitude-change model and explains how instructors teaching a course in promotional strategy, advertising, or integrated marketing communications can use it to help students better understand the critical elements of an effective advertisement. The author provides an overview of the research on the classic model and describes how the model is still useful today. One benefit for the instructor who adopts this project in their respective course is that students are required to synthesize knowledge of the model with information provided in the current advertising literature and then use this knowledge …

Professor Q+A: Jim Brau, Annie Pond

Marriott Student Review

Get to know Brigham Young University's Joel C. Peterson Professor of Finance, Jim Brau.

2017 Ijbe Front Matter, Tamra Connor

International Journal for Business Education

1. Editorial Board
2. President's Letter
3. SIEC-ISBE International

Students' Attitudes Towards Textbook Types: Are Students Really Ready For E-Textbooks?, Diane R. Edmondson, Cheryl Ward

Atlantic Marketing Journal

Abstract - This study examines students’ attitudes and preferences to the four primary textbook types currently on the market. These types include hardback, paperback, loose leaf, and E-textbook. Two hundred twenty-three students currently taking Principles of Marketing from a large public university in the southeastern United States completed the survey. Results found that students still prefer paperback textbooks, even when this textbook is at a higher price than other alternatives. When students were asked their opinions on the various textbook options, it was clear that price, ease of use, health concerns, and ownership desires were the primary reasons why they …

Promote Interculturalism, Leadership Communication, And Professionalism In Your Students: Success With A Corporate Communication Certificate, Lana W. Carnes, Marcel Robles, Faridah Awang

International Journal for Business Education

Business educators share a common interest in encouraging their students to improve intercultural, leadership communication, and professionalism skills to enable and promote increased fulfilment, character development, and advancement toward graduation, in addition to improving student employability after graduation. While career success depends on the standards and knowledge of character and behavioral traits, much more than on technical knowledge, these attributes define the qualities desired across various professions (Barnhart, 2013) in these three areas. For example, Holmes (2015) found that the values and communication rules of discourse systems may be different from that which is expected in the international workplace.
A …

The Use Of Social Media To Make Personnel Decisions In Education, Tamra Davis, Hulda G. Black

International Journal for Business Education

Given the ubiquitous nature of social media, it is important for prospective and current teachers to be aware of the impact of a personal digital footprint upon their career. Teachers are held to a higher standard due to the public nature of their employment. Teachers represent the school district not only during the school day, but beyond the work day. The study surveyed school principals or hiring managers in Illinois, USA about the use of social media to screen or censure teachers. Approximately 2300 principals were contacted; however, only 80 responded to the survey. Of the responses, approximately 50 percent …

2016 Ijbe Front Matter, Tamra Connor

International Journal for Business Education

1. Editorial Board
2. President's Letter
3. SIEC-ISBE International

2015 Ijbe Front Matter, Tamra Connor

International Journal for Business Education

1. Editorial Board
2. President's Letter
3. SIEC-ISBE International

The Story As A Cultural Transmitter: Applications For Business Education, Carol Blaszczynski, Ph.D.

International Journal for Business Education

Stories assist in transmitting cultural wisdom, including wisdom about the business community. The role of stories in various contexts such as education (including international management), management, and marketing, as well as the job search is explained. The article concludes by presenting instructional activities for business education that develop cultural competence through stories.

2014 Ijbe Front Matter, Tamra Connor

International Journal for Business Education

1. Editorial Board
2. President's Letter
3. SIEC-ISBE International

Changes To The Student Loan Experience: Psychological Predictors And Outcomes, Thomas Mueller

Journal of Student Financial Aid

This study builds on the work of scholars who have explored psychological perceptions of the student loan experience. Survey analysis (N = 175) revealed a multidimensional model was developed through factor analysis and testing, which revealed four latent variables: Duress, Mandatory, Financial, and Success. Duress and Mandatory were found to be independent unique predictors of the student loan process. Though perceptions were not differentiated among groups, a predominant segment of respondents did not recall their loan interest rates or terms of repayment. Respondents acknowledged the availability of loans but did not correlate availability to the value of university degrees and …

2013 Ijbe Front Matter, Tamra Connor

International Journal for Business Education

1. Editorial Board
2. President's Letter
3. SIEC-ISBE International

2012 Ijbe Front Matter, Tamra Connor

International Journal for Business Education

1. Editorial Board
2. President's Letter
3. SIEC-ISBE International

Conflict Management Education In Medicine: Considerations For Curriculum Designers, Jeffery Kaufman

Online Journal for Workforce Education and Development

It is important to address conflict in the medical field for a variety of reasons ranging from reducing turnover to increasing the quality of care received by patients. One way to assist with the management of medical conflict is by teaching resolution techniques to medical personnel. There is an opportunity for conflict management curriculum to address many of the issues facing physicians, administrators, staff and patients, however, it is also necessary for those developing that curriculum to understand the nature of the environment and appropriate conflict management tools to be used in that environment as part of the design process. …

2011 Ijbe Front Matter, Tamra Connor

International Journal for Business Education

1. Editorial Board
2. President's Letter
3. SIEC-ISBE International

2010 Ijbe Front Matter, Tamra Connor

International Journal for Business Education

1. Editorial Board
2. President's Letter
3. SIEC-ISBE International

The New Deputy Director Of Agriculture, Department Of Agriculture, Western Australia

Journal of the Department of Agriculture, Western Australia, Series 4

The new Deputy Director of Agriculture, Mr. E. N. Fitzpatrick, has had wide experience in agricultural research and administration.

Now aged 40, he is the youngest Deputy Director yet appointed.