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Full-Text Articles in Agribusiness
Preferences For Local And Organic Food: A Comparison Of New Hampshire And Vermont, Victoria Smith Lorvig
Preferences For Local And Organic Food: A Comparison Of New Hampshire And Vermont, Victoria Smith Lorvig
Honors Theses and Capstones
Annies bunnies or Kraft elbows? Supermarket or farmers market? Organic and local foods have been on the rise in the global market since the new millennium began (Darnhofer, 2010: 68, Schupp, 2016: 319). The growth in organic is attributed to consumers wanting their food to be healthier and more environmentally friendly (Aschemann-Witzel et. Al, 2017: 211, Van Doorn et. A, 2011: 167). The appeals of local foods are similar, plus the added component of boosting the local economy and building community (Hempel & Hamm, 2016: 732). Income is not the only factor affecting preferences and willingness to pay (WTP). Actors …