American Popular Culture Commons^™

"Shakedown Street: The Grateful Dead And The Commodification Of Hippie Culture", Zachary A. Graham

Honors College Theses

The Grateful Dead were one of the most successful and enduring bands to come out of the original hippie counterculture of the late 1960’s. Beginning as a small, experimental blues-rock group with no desire to pursue commercial success, fame and fortune nonetheless found the Dead over the course of their three decades on the road. Through constant touring, a consistent level of apathy towards business and making money, and with the help of arguably the most dedicated fanbase in music history, the Grateful Dead became more than just a band, they were the face of a new cultural phenomenon that …