Sociology of Religion Commons^™

Identity Formation And Powerful Narrative: What The Church Can Learn From Disney, Janie Fisher

Master of Art Theology Thesis

This thesis explores a phenomenon I first observed while working for The Walt Disney Company in Florida. Many people seem to be dedicated to Disney in a distinctly religious way, giving the company their time, money, abilities, and heart. Disney is one of the most successful organizations in America, and they have mastered the art of storytelling in their films and theme parks. These stories can be used for identity formation, as they teach people who they are, what the world is like, and how they ought to live. Disney uses religious means to help their fans feel as if …