Open Access. Powered by Scholars. Published by Universities.®

Sociology of Culture Commons

Open Access. Powered by Scholars. Published by Universities.®

Honors Theses

Advertising

Articles 1 - 1 of 1

Full-Text Articles in Sociology of Culture

Whose Expectation? Ideal Beauty And The Cultural Construction Of The American Woman, Ameliea Rose Dulaney Apr 2021

Whose Expectation? Ideal Beauty And The Cultural Construction Of The American Woman, Ameliea Rose Dulaney

Honors Theses

My research project “Whose Expectation? Ideal Beauty and the Cultural Construction of the American Woman” explores the cultural and political climate of American society over the last four centuries, analyzing how ideal beauty standards have worked in the lives of American women over the years, examining (1) how they have been negotiated by women at different times of cultural and political flux, (2) how, although beauty has long been an integral aspect of feminine identity, it has become even more so with the introduction of new technologies (advertising, tv, makeup, etc.), and (3) how as a result, the definition of …