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Full-Text Articles in Recreation, Parks and Tourism Administration
Tourism-Related Climate Change Perspectives: Social Media Conversations About Canada’S Rocky Mountain National Parks, Farshid Mirzaalian, Elizabeth Halpenny
Tourism-Related Climate Change Perspectives: Social Media Conversations About Canada’S Rocky Mountain National Parks, Farshid Mirzaalian, Elizabeth Halpenny
TTRA Canada 2021 Conference
This study employed quantitative social media big data analysis in conjunction with qualitative analysis of postings to better comprehend online lay discourse of climatic change issues in a nature-based tourism destination, Jasper National Park, Canada. Such mixed methodological approaches to big data enable tourism researchers to not only study unstructured social media big data for future-proofing purposes but to address some methodological concerns often raised about solely using corpus linguistic or thematic analyzes. This study unearthed divergent themes regarding tourists’ perceptions of climate change upon visiting JNP, with the most significant discourses on climate grief, education and interpretation, pro- environmental …
Marketing The Rutland Heights State Hospital Rutland, Massachusetts, Umass Amherst Center Economic Development
Marketing The Rutland Heights State Hospital Rutland, Massachusetts, Umass Amherst Center Economic Development
Center for Economic Development Technical Reports
This report analyzed the characteristics of the Rutland Heights State Hospital site, town of Rutland, and the urban region of Worcester, Massachusetts. An assessment of the proposed re-use options provided in the State Master Plan was conducted. Finally, site management and marketing strategies were identified.