Quantitative Psychology Commons^™

Effects Of Societal Norm Manipulation And Presentation Order On Perceived Relationship Satisfaction, Tina Rene Negley

Electronic Theses and Dissertations

While many studies have examined the effects of persuasion on attitudes, few studies have focused on using norms to change perceived satisfaction. This study addressed the need for literature assessing the effects of societal norms on perceived relationship satisfaction. Participants in this study were randomly provided with one of two surveys: one with a set of normative statements regarding an "average couple" that were over-exaggerated, the other with understated norms. Analyses looked to identify whether individuals presented with the high norms were more likely to rate their relationship satisfaction lower, after controlling for demographic and personality characteristics. Hierarchical regression revealed …