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Customer Envy At Service Encounters, Gerardo Anaya Oct 2014

Customer Envy At Service Encounters, Gerardo Anaya

Open Access Theses

Envy has been regarded as a complex emotion which can produce both positive and negative outcomes for consumers. This study explored the subjective experience of customer envy at service encounters in order to better understand how customers respond to unflattering comparisons with an envied customer. A questionnaire was designed to measure the cognitive appraisals, emotional responses, and consequences of customer envy. Study participants were also asked to share their envy incidents in the survey. A sample of 300 participants was collected and used for analysis. The findings illustrate that distinctively different patterns of cognitive appraisals such as preferential treatment, are …


Course Syllabus (Sp14) Coli 211 Literature & Psychology: "The Sublime, The Uncanny, And The Imagination", Christopher Southward Apr 2014

Course Syllabus (Sp14) Coli 211 Literature & Psychology: "The Sublime, The Uncanny, And The Imagination", Christopher Southward

Comparative Literature Faculty Scholarship

Course Description:

In a world in which what counts as knowledge is predominantly restricted to the measurable and the calculable, those elements of human experience which elude and exceed these parameters are often ignored and discounted. In this course, we will examine questions of the sublime, the uncanny, and the speculative as treated in literature, psychoanalysis, and philosophy in order to think and write critically about them. Here, we will consider the possible extent to which an openness to such experiences can enrich our lives.