Experimental Analysis of Behavior Commons^™

Public And Private Goal Commitment : Self-Control And Choice, Rebekah L. Layton

Legacy Theses & Dissertations (2009 - 2024)

Public precommitment to a goal may drive goal achievement. This work explores the effects of public precommitment on goal achievement using the limited-resource model of self-control. Goal commitment which alters future choices available by inflicting a self-imposed cost for giving up is called precommitment. Public commitment to a goal can be viewed as precommitment by imposing a social cost for failure (e.g., anticipated embarrassment). This may facilitate goal pursuit through two processes: First, by shifting the cost earlier in the process via the structural route in which goal-setting processes may deplete self-control resources initially (Studies 1 and 2), while improving …