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Full-Text Articles in Experimental Analysis of Behavior
The Peacock Effect: The Influence Of The Opposite Sex On Aggressive Behavior, Kira J. Mason
The Peacock Effect: The Influence Of The Opposite Sex On Aggressive Behavior, Kira J. Mason
Celebration
Most widely-accepted models for aggression do not explicitly address an important variable that roots in evolutionary psychology: the presence of a potential mate. The current research investigates whether the presence of an attractive or unattractive member of the opposite sex influences hypothetical aggression. Participants (N = 1035) imagined themselves in front of an attractive or non-attractive member of the opposite sex (accompanied by pictures of corresponding attractiveness levels), and indicate their aggressive intentions after a provocation, or not. Results from the 2(sex) x 2(attractiveness) ANOVA showed that males viewing an image of an attractive female aggressed more when provoked than …