Cognitive Psychology Commons^™

Verbatim And Gist Extraction Among University Colleges, Ashley Mcmillon

Undergraduate Research Conference

Fuzzy Trace Theory (FTT) posits that individuals use two different cognitive processes in encoding, storing, and retrieving information. One process (verbatim) encodes the details of the information, applying cost/benefit analysis when used for a decision. The other process (gist) encodes relational information extracted from the information and uses more intuition when applied to decisions. Often, use of one process over another can lead to different decisions. Further, there exists individual differences in the skill and preference for using these processes.

The current study examined whether differences in verbatim, and gist skill or preference would vary by university college (STEM, or …

Cognitive Dissonance Within The Realm Of Implicit Bias, Shelby Luptak

Undergraduate Research Conference

According to research professors from Harvard University, one’s individual actions will affect his fundamental preferences or beliefs. This is in compliance to cognitive dissonance theory, which posits that an “individual experiences a mental discomfort after taking an action that seems to be in conflict with his or her starting attitude” (Acharya, Blackwell, & Sen, p. 2) Individuals will then choose to subconsciously change their attitudes or beliefs to “conform more closely with their actions” (Acharya et al., p. 2). In other words, from a starting attitude, one makes the decision to engage in contradictory behavior, which results in a change …

Media Influences On The Adolescent, Emily Reynolds, Amanda Sellman, Katy Sharp

Undergraduate Research Conference

No abstract provided.