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Social Media And Cognition, Ana C. Ruiz Pardo
Social Media And Cognition, Ana C. Ruiz Pardo
Electronic Thesis and Dissertation Repository
Social media is an inescapable platform for sharing media and connecting with others. This thesis investigated how social media impacts cognition; specifically, attention. Study 1 investigated typical social media usage patterns and helped gauge which SM platform was most popular. Study 1 revealed three main platforms people used most often: Facebook, Instagram, and Snapchat. Facebook was reported as the most popular social media platform. Study 2 investigated how a social media post impacts cognition. It was hypothesized that participants who posted, with the intention of provoking a reaction from their followers, on their social media prior to performing a cognitive …