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Applied Behavior Analysis Commons

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Singapore Management University

Evolutionary mismatch

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Full-Text Articles in Applied Behavior Analysis

Desire For Social Status Affects Marital And Reproductive Attitudes: A Life History Mismatch Perspective, Amy J. Lim, Norman P. Li, Zoi Manesi, Steven L. Neuberg, Mark Van Vugt, Andrea L. Meltzer, Kenneth Tan Jun 2023

Desire For Social Status Affects Marital And Reproductive Attitudes: A Life History Mismatch Perspective, Amy J. Lim, Norman P. Li, Zoi Manesi, Steven L. Neuberg, Mark Van Vugt, Andrea L. Meltzer, Kenneth Tan

Research Collection School of Social Sciences

Modern low fertility is an unresolved paradox. Despite the tremendous financial growth and stability in modern societies, birth rates are steadily dropping. Almost half of the world's population lives in countries with below-replacement fertility and is projected for a continued decline. Drawing on life history theory and an evolutionary mismatch perspective, we propose that desire for social status (which is increasingly experienced by individuals in industrialized, modern societies) is a key factor affecting critical reproductive preferences. Across two experimental studies (total N = 719), we show that activating a desire for status can lead people to prefer reproductive tradeoffs that …


Old Minds, New Marketplaces: How Evolved Psychological Mechanisms Trigger Mismatched Food Preferences, Michal Folwarczny, Tobias Otterbring, Valdimar Sigurdsson, Lynn K. L. Tan, Norman P. Li Jan 2022

Old Minds, New Marketplaces: How Evolved Psychological Mechanisms Trigger Mismatched Food Preferences, Michal Folwarczny, Tobias Otterbring, Valdimar Sigurdsson, Lynn K. L. Tan, Norman P. Li

Research Collection School of Social Sciences

Principally due to unhealthy food choices, almost half of adults worldwide are overweight or obese. Current food retail practices bear some responsibility for such public health issues. We argue that numerous attempts to promote healthy eating have been unsuccessful due to the failure to account for our outdated evolved food selection mechanisms. Building on the evolutionary mismatch hypothesis and contrasting ancestral versus present-day foraging environments, we discuss how marketing activities exploit evolutionarily old food preferences and elicit unhealthy food choices for profit maximization at the expense of public health in terms of food consumption. We conclude by explaining how to …


Development And Psychometric Evaluation Of The Anticipated Food Scarcity Scale (Afss), Michal Folwarczny, Norman P. Li, Valdimar Sigurdsson, Lynn K. L. Tan, Tobias Otterbring Nov 2021

Development And Psychometric Evaluation Of The Anticipated Food Scarcity Scale (Afss), Michal Folwarczny, Norman P. Li, Valdimar Sigurdsson, Lynn K. L. Tan, Tobias Otterbring

Research Collection School of Social Sciences

Mass media extensively inform societies about events threatening the global food supply (e.g., pandemics or Brexit). Consumers exposed to such communication may perceive food resources as becoming scarcer. In line with an evolutionary account, these perceptions can shift decision-making in domains such as food preferences or prosociality. However, existing literature has solely focused on actual and past food insecurity experiences threatening mostly low-income families, thus neglecting the future-oriented perceptions among the general population. This paper broadens the food insecurity research scope by developing a new construct-anticipated food scarcity (AFS)-which is defined as the perception that food resources are becoming less …


Evolutionary Psychology’S Next Challenge: Solving Modern Problems Using A Mismatch Perspective, Norman P. Li, Jose C. Yong, Mark Van Vugt Oct 2020

Evolutionary Psychology’S Next Challenge: Solving Modern Problems Using A Mismatch Perspective, Norman P. Li, Jose C. Yong, Mark Van Vugt

Research Collection School of Social Sciences

As acceptance of evolutionary perspectives in mainstream psychology grows, it becomes increasingly pertinent to ask what evolutionary psychology can do to solve real-world problems and better our lives. Answers to this important question will more than likely require an understanding and application of the evolutionary mismatch framework. This powerful framework suggests that many of our contemporary problems—ranging from diabetes and depression to low fertility and sustainability—stem from a mismatch between our evolved psychological mechanisms, which are designed to be adaptive in ancestral contexts, and modern environments, which present novel stimuli that these mechanisms are not well suited to handle. By …