Open Access. Powered by Scholars. Published by Universities.®

Leadership Studies Commons™

Open Access. Powered by Scholars. Published by Universities.®

University of Richmond

Discipline
Keyword
Publication Year
Publication
Publication Type

Articles 1 - 30 of 572

Full-Text Articles in Leadership Studies

“I’Ll Cry Tomorrow”: The Heroism Of Anti-Alcoholism Advocate Lillian Roth, Elizabeth Gritter Jul 2026

“I’Ll Cry Tomorrow”: The Heroism Of Anti-Alcoholism Advocate Lillian Roth, Elizabeth Gritter

Heroism Science

Lillian Roth (1910–1980) is remembered primarily for her bestselling autobiography I’ll Cry Tomorrow and its successful film adaptation, yet her broader significance as a social hero has received little scholarly attention. This article examines Roth’s transformation from celebrated entertainer and alcoholic to influential public advocate whose confessional storytelling helped reshape public attitudes toward alcoholism during the mid-twentieth century. Drawing on Roth’s autobiographies, contemporary media coverage, and historical sources, the article argues that her willingness to publicly disclose trauma, addiction, and recovery represented an act of social courage that challenged prevailing stigma. By leveraging celebrity to promote compassion, recovery, and public …


The Nature Of Physical Bravery: A Principal Component Analysis Of Bravery Using Personality Attributes, Trauma History, And Resilience In A Mixed Military And Civilian Sample, Colin Simsarian, Daniel Baldini, Brenda E. Hammond, Julianna Christofi, Sana F. Usmani, Holly M. Mcgrath, Carolina Rader, Erik Wendel Rice, James Moses, Bruce Bongar Jun 2026

The Nature Of Physical Bravery: A Principal Component Analysis Of Bravery Using Personality Attributes, Trauma History, And Resilience In A Mixed Military And Civilian Sample, Colin Simsarian, Daniel Baldini, Brenda E. Hammond, Julianna Christofi, Sana F. Usmani, Holly M. Mcgrath, Carolina Rader, Erik Wendel Rice, James Moses, Bruce Bongar

Heroism Science

Heroism is a complex phenomenon shaped by psychological constructs such as bravery and courage, yet empirical research on physical bravery remains limited. This study examined the relationships among physical bravery, personality traits, trauma history, and resilience in a sample of military servicemembers and civilians (N = 197; M age = 27.69). Participants completed the Physical Bravery Survey, and data were analyzed using principal component analysis. Results identified four components explaining 70.52% of the variance in responses. Findings suggest that physically brave individuals tend to be adventurous, cognitively flexible, self-confident, humorous, resilient, and more likely to report a history of trauma. …


Heroism As Emotional Integration: A Process Model Of Emotion-Driven Heroic Action, Scott T. Allison May 2026

Heroism As Emotional Integration: A Process Model Of Emotion-Driven Heroic Action, Scott T. Allison

Heroism Science

Heroism is often framed as the expression of prosocial motivation fueled by positive emotions such as empathy, compassion, and moral elevation. This perspective, however, overlooks the complex emotional dynamics that characterize high‑risk, morally consequential action. This article advances a process model of heroism as emotional integration, involving the dynamic coordination of multiple and often competing emotions—including fear, anger, compassion, and moral concern—under conditions of uncertainty and threat. Drawing on research in heroism studies, positive psychology, and affective science, the model distinguishes heroism from ordinary helping by emphasizing emotional conflict, regulatory processes, and identity‑based commitment. It further differentiates rapid, intuitive …


Merely Bystanders: Understanding And Overcoming The "Appalling Silence Of The Good People”, Catherine A. Sanderson May 2026

Merely Bystanders: Understanding And Overcoming The "Appalling Silence Of The Good People”, Catherine A. Sanderson

Heroism Science

This article reviews classic and contemporary research on the psychological processes that contribute to silence and inaction in the face of problematic behavior. In ambiguous situations, people look to others for cues, but mutual hesitation can result in collective inaction. In group contexts, diffusion of responsibility reduces people’s sense of obligation to intervene, decreasing the likelihood that help is offered. Additionally, fears of social and professional costs—such as rejection, ostracism, or reputational harm—discourage speaking up, reflecting a broader human sensitivity to social pain. The article concludes by outlining evidence-based strategies for overcoming bystander inaction, including skills-based training, opportunities for practice, …


Seeing Women Govern Encourages Support For Women In Politics – With No Apparent Backlash Among Men, Vladimir Chlouba Apr 2026

Seeing Women Govern Encourages Support For Women In Politics – With No Apparent Backlash Among Men, Vladimir Chlouba

Jepson School of Leadership Studies articles, book chapters and other publications

Quotas designed to bring gender parity to parliaments have an overall positive impact on support for female political leadership – especially after women members of parliament take office. Furthermore, there is no evidence of a backlash among men.

That’s what I found in a study published in October 2025 looking at the impact of gender-parity quotas in Namibia, in sub-Saharan Africa.


Defining The Meta-Story Of Heroism Science: Initiation, Formation, And Governance In An Emerging Discipline, Peter Bray Apr 2026

Defining The Meta-Story Of Heroism Science: Initiation, Formation, And Governance In An Emerging Discipline, Peter Bray

Heroism Science

This article traces the meta-story of the journal Heroism Science across Volumes 1–10 by treating the publication record as a living narrative of field formation. Using an eight-dimension decoding framework (D1–D8), it argues that the journal’s development is best understood as a braided trajectory in which methodological maturation and theoretical maturation co-evolve. Special issues function as turning points: downside dynamics, whistleblowing, and heroic screens formalize consequence sensitivity and contestation, while later conference and legacy issues consolidate pluralism and reflexive ethics. The article contributes (a) an explicit coding and audit method for reading a journal as a field-forming narrative and (b) …


Victims Of Bravery (1): Impacts Of Acts Of Bravery On Australian Civilian Bravery Award Recipients, Tom Voigt, Angela Dew, Susan Balandin Feb 2026

Victims Of Bravery (1): Impacts Of Acts Of Bravery On Australian Civilian Bravery Award Recipients, Tom Voigt, Angela Dew, Susan Balandin

Heroism Science

We admire those who perform acts of bravery involving physical risk and life-threatening trauma, yet little attention is given to civilians who experience negative consequences following such acts. This study examined unintended consequences through qualitative interviews with 24 Australian civilian bravery award recipients using constructivist grounded theory and thematic analysis. Three major themes emerged: (1) Direct impacts, including high psychological distress, physical and health impacts, financial and employment consequences, and lack of formal counseling support; (2) Changes within, including hypervigilance, avoidance behaviours, anger, alcohol misuse, and social isolation; (3) Then and now, encompassing relationship difficulties, changed life approaches, and regret. …


A Critical Discourse Analysis Of Racial Justice In Virginia Higher Education, Abigail Green Jan 2026

A Critical Discourse Analysis Of Racial Justice In Virginia Higher Education, Abigail Green

Honors Theses

This honors thesis examines the extent to which public Virginia higher education institutions engage their institutional histories in leadership rhetoric when responding to the Trump administration’s anti-diversity, equity, and inclusion (DEI) policies. Employing a Critical Discourse Analysis (CDA) following Mullet’s (2018) seven-step framework with an inductive coding approach and grounded in rhetorical history theory, this study analyzes official statements from the Offices of the President and Provost across four case study institutions: the University of Virginia (UVA), George Mason University (GMU), the College of William & Mary (W&M), and Longwood University (LU). Data sources span two time periods: May 2020 …


Toggling (De) Legitimization: How Presidential Candidates Framed Israel And Antisemitism On The 2024 Campaign Trail, Kate Chasin Jan 2026

Toggling (De) Legitimization: How Presidential Candidates Framed Israel And Antisemitism On The 2024 Campaign Trail, Kate Chasin

Honors Theses

This study explores how Joe Biden and Donald Trump changed the way they framed Israel and antisemitism in speeches on the 2024 campaign trail, depending on whether they were speaking to a Jewish or non-Jewish audience. 55 speeches were examined, containing language on American-Israeli relations, the Israel-Hamas War, and antisemitism, manually categorized by frame, and compared for rhetorical shifts based on whether the audience was Jewish. When speaking to a Jewish audience about Israel, candidates humanized themselves as a campaign tool. When speaking about antisemitism, candidates used the form of hatred as a campaign tool.


Ethics And Art: Fulfilling Your Aesthetic Obligations To The Fullest, Zoe Epstein Jan 2026

Ethics And Art: Fulfilling Your Aesthetic Obligations To The Fullest, Zoe Epstein

Honors Theses

My thesis defends the existence of aesthetic obligations, or the duty to engage with aesthetics, primarily in relation to the arts. I find completing aesthetic duties results in greater intellectual growth, virtues, and quality of life. Secondly, I argue you should consume and create human-made art over AI-generated art because human art has higher aesthetic value. Finally, I discuss the extent to which worth and non-worthy immoral art plays a beneficial role in fulfilling aesthetic obligations.


The Conscription Imperative: A Philosophical, Paternalist, And Egalitarian Case For Universal National Service, Timothy Wenhsiang Khoh Jan 2026

The Conscription Imperative: A Philosophical, Paternalist, And Egalitarian Case For Universal National Service, Timothy Wenhsiang Khoh

Honors Theses

Inspired by my experience as a conscript for two years prior to college, this three-chapter honors thesis presents a philosophical justification and proposal for an American implementation of a national service model. This thesis seeks to justify conscription (a) on moral/ethical grounds as a coercive measure, (b) as a paternalistic policy, and (c) on egalitarian grounds. More broadly, my national service proposal contributes to the debate on methods and measures the American government ought to pursue to increase equity and solidarity among an ever-polarized citizenry.


“A Leader Or A Teacher”: A Latent Theory Of Transformative Education In James Macgregor Burns’S Transforming-Transactional Leadership Paradigm, Evan Rw Dutmer Dec 2025

“A Leader Or A Teacher”: A Latent Theory Of Transformative Education In James Macgregor Burns’S Transforming-Transactional Leadership Paradigm, Evan Rw Dutmer

Interdisciplinary Journal of Leadership Studies

The purpose of this paper is to uncover a latent theory of transformative teaching and learning to be found in James MacGregor Burns’s account of transforming leadership and place it in interdisciplinary conversation with transformative education. The importance of this interdisciplinary exploration consists in this: Burns’s view that good leadership and good teaching are nearly indistinguishable has powerful implications that have been too little recognized. For, if right, teachers ought to view their work as exemplifying leadership (of a mutually beneficial, elevating sort); similarly, leaders across organizations ought to look to transformative teachers as paradigmatic models of good leadership. Expanding …


The Perception Of Leader Identity: The Impact Of The Covid-19 Pandemic On Interfaith Hospital Chaplains, Zachary C. Wooten, Jocelyn R. Brown Dec 2025

The Perception Of Leader Identity: The Impact Of The Covid-19 Pandemic On Interfaith Hospital Chaplains, Zachary C. Wooten, Jocelyn R. Brown

Interdisciplinary Journal of Leadership Studies

This article showcases the results of one research question in a multi-question study, specifically, “How do interfaith hospital chaplains perceive themselves leaders or part of the leadership process?” To answer this question, researchers interviewed ten interfaith hospital chaplains and employed interpretive phenomenological analysis (IPA). The analysis revealed the participants’ views that interfaith hospital chaplains are part of the leadership processes in hospital systems. A significant opportunity exists for chaplains and the healthcare system at large to engage in a more expansive, interdisciplinary understanding of leadership with the work of healthcare chaplaincy at the center of such discourse. This understanding moves …


Beyond Charisma: A Critical Theory Perspective On Populist Leadership In A Post-Covid Age Of Crisis, Samuel Fianko-Ofori, Stephen Apolima Dec 2025

Beyond Charisma: A Critical Theory Perspective On Populist Leadership In A Post-Covid Age Of Crisis, Samuel Fianko-Ofori, Stephen Apolima

Interdisciplinary Journal of Leadership Studies

This paper argues that the digital communication environment has qualitatively transformed the dynamics of populist leadership, moving it beyond a reliance on personal charisma. While the affective bonds between leaders and followers—explored by classical theorists like Weber, Freud, and Adorno—are not new, their operation within the platformed public sphere marks a distinct shift. We introduce the concept of Affective Populist Leadership (APL) to conceptualize this shift. APL is a mode of leadership sustained through the strategic cultivation and digital amplification of collective emotions. It operates through three mutually reinforcing mechanisms: (1) the perpetual theatrical framing of politics as crisis, (2) …


Honoring Philip Zimbardo: Personal Reflections On A Legacy In Heroism Studies, Zeno Franco, Scott T. Allison, Brian R. Riches Dec 2025

Honoring Philip Zimbardo: Personal Reflections On A Legacy In Heroism Studies, Zeno Franco, Scott T. Allison, Brian R. Riches

Heroism Science

This article concludes our Special Issue of Heroism Science devoted to honoring the legacy of Philip Zimbardo. Across the preceding contributions, scholars have offered personal reflections, examined his influence on psychology and heroism studies, and discussed the applied interventions of the Heroic Imagination Project. In this closing essay, we situate Zimbardo’s distinctive contributions to psychology and reflect on the cumulative insights of the Special Issue. We then shift to a more personal register, as each of the three authors describes how Zimbardo’s mentorship, vision, personality, and scholarship have shaped our own lives and research trajectories. In doing so, we underscore …


Scientific Authority In The Public Sphere: The Heroic Legacies Of Carl Sagan And Philip Zimbardo, Scott T. Allison Oct 2025

Scientific Authority In The Public Sphere: The Heroic Legacies Of Carl Sagan And Philip Zimbardo, Scott T. Allison

Heroism Science

This article examines the parallel trajectories of Carl Sagan and Philip Zimbardo as scientists who assumed the role of public intellectuals. Their careers highlighted the tensions and opportunities inherent in bridging scholarly research and public engagement. Sagan, an astronomer, popularized the cosmic perspective to promote planetary stewardship, while Zimbardo, a social psychologist, used compelling methodologies to explore the psychological underpinnings of cruelty and heroism. Both were, in their own ways, heroic in their commitment to making science accessible, employing storytelling and mass media to render complex concepts understandable and relevant, thereby expanding the societal relevance of their disciplines. However, their …


From Heroic Imagination To Heroic Action: The Legacy Of Philip Zimbardo In Portugal, Mariana Reis Barbosa, Ana Mafalda Guimarães, Mafalda Gomes Santos Sep 2025

From Heroic Imagination To Heroic Action: The Legacy Of Philip Zimbardo In Portugal, Mariana Reis Barbosa, Ana Mafalda Guimarães, Mafalda Gomes Santos

Heroism Science

This article presents the development and implementation of the Heroic Imagination Project (HIP) in Portugal, tracing its evolution from inception to expansion across educational and community contexts. In 2018, the authors attended the Hero Round Table in San Francisco, receiving training from Zimbardo on the bystander effect and strategies to counteract it. Recognizing the absence of HIP curricula for younger audiences and the importance of fostering prosocial behavior early, the team created tailored programs: HIP Kids for children and HIP Teens for adolescents. Since 2018, these programs have been implemented in schools and social centers, reaching approximately 1,200 participants. Developed …


From Student To Colleague: Honoring The Legacy Of Dr. Philip Zimbardo, Allison Evans Aug 2025

From Student To Colleague: Honoring The Legacy Of Dr. Philip Zimbardo, Allison Evans

Heroism Science

In this article, I reflect on the profound professional, educational, and personal influence of Dr. Philip Zimbardo, tracing his journey from the Stanford Prison Experiment to his transformative work on heroism. Through personal narrative, student testimony, and colleague reflections, I illustrate Zimbardo’s evolution from studying the psychology of evil to fostering the psychology of everyday heroism via the Heroic Imagination Project (HIP). I recount moments of mentorship, public engagement, and collaborative program development, highlighting Zimbardo’s ability to connect across academic hierarchies and cultural boundaries. Vivid accounts from students and HIP leaders underscore his talent for empowering others, reframing heroism as …


On Becoming A Hero: Insights From An Unexpected Experience, Christina Maslach Jul 2025

On Becoming A Hero: Insights From An Unexpected Experience, Christina Maslach

Heroism Science

In 1971, shortly after earning my Ph.D. at Stanford, I found myself unexpectedly drawn into the events of the Stanford Prison Experiment (SPE). Although I was not involved in the study’s design, my reaction to the disturbing behaviors I witnessed led me to confront my partner, Philip Zimbardo, about the ethics of continuing the research. That conversation ultimately led him to end the study. In this personal reflection, I revisit my experience as an unintentional “outsider ombudsperson,” exploring the psychological and ethical challenges that unfolded within the SPE. I reflect on what I learned about dissent, disobedience, and how stepping …


“Try, Start, Do It”: Phil Zimbardo And The Heroes’ Square Foundation, Györgyi Orosz Jul 2025

“Try, Start, Do It”: Phil Zimbardo And The Heroes’ Square Foundation, Györgyi Orosz

Heroism Science

This article pays tribute to the life and legacy of Philip Zimbardo, emphasizing his transformative influence in Hungary through education, social engagement, and the science of heroism. The journey began with a 2012 invitation that brought Zimbardo to Budapest, ultimately leading to the foundation of the Heroes’ Square (Hősök Tere) initiative. His message—that heroism is not reserved for the exceptional but is accessible and teachable—became the core of nationwide programs focused on mindset, intervention behavior, and social responsibility. Zimbardo’s influence went beyond academia; he inspired personal and institutional change. The foundation’s programs, such as teacher trainings, the Hero School, and …


The Love With A Thousand Faces: Heroism As Embodied Love In Action, Scott T. Allison Jun 2025

The Love With A Thousand Faces: Heroism As Embodied Love In Action, Scott T. Allison

Heroism Science

In this article, I argue that heroism is, at its core, embodied love in action -- a morally charged, physically grounded expression of care enacted through selfless deeds, courage, and commitment to others. Rather than reducing love to sentiment or an abstract ideal, I emphasize its embodied dimensions: love as a lived, relational force that motivates people to act bravely and altruistically, often at great personal cost. Drawing on psychological research in empathy, attachment, and prosocial motivation, I show how love undergirds moral courage by activating deep emotional bonds and transforming them into action-oriented commitments that transcend fear and self-interest. …


Philip Zimbardo And The Heroic Age Of Social Psychology, George R. Goethals May 2025

Philip Zimbardo And The Heroic Age Of Social Psychology, George R. Goethals

Heroism Science

This article explores Phil Zimbardo’s heroic contributions to social psychology within a framework that I call The Heroic Age of Social Psychology. This heroic era roughly spanned the years from social psychology’s inception in the early 1930s to the 1980s, during which Zimbardo conducted much of his most groundbreaking research. Zimbardo’s heroic influence can be attributed to research and service that transcended his famous prison experiment. Most notable were his contributions to teaching psychology to students and to the general public. Zimbardo demonstrated a lifetime of personal generosity and service to the discipline and to others outside the field of …


Evaluating The Role Of Institutional Size And Selectivity In Determining Social Belonging, Christian Herald May 2025

Evaluating The Role Of Institutional Size And Selectivity In Determining Social Belonging, Christian Herald

Honors Theses

This research study examines the role of institutional selectivity and size in facilitating feelings of belonging for racially marginalized students in predominantly white college campuses. Unlike past research, which has focused its methodology primarily on large research institutions, I seek to research small liberal arts institutions in addition to larger colleges for a comparative effect to assess differences in campus structure and its implications for belonging. I use Washington and Lee, Randolph-Macon College, the University of Virginia, and James Madison University as case studies for examining differences in belonging between small liberal arts institutions and large research institutions, using quantitative …


An Ethical Defense Of Puberty Blockers As Gender Affirming Care For Adolescents, Alexander Konigsberg May 2025

An Ethical Defense Of Puberty Blockers As Gender Affirming Care For Adolescents, Alexander Konigsberg

Honors Theses

In this paper, I give an overview of the varying perspectives on gender affirming care, which disagree on who has the right to decide for the adolescent. I offer the psychological model as the perspective providers should take to avoid imposing their own morals on the patient. Next, I explore adolescent wellbeing and determine that since no adolescent specific goods exist, we should treat adolescents by child or adult wellbeing if you believe child wellbeing exists). I find that with these arguments, physicians should prescribe puberty blockers to adolescents as it gives more access to wellbeing. Finally, I explore objections …


Egalitarianism Is Not Equality: Moving From Outcome To Process In The Study Of Human Political Organisation, Duncan Stibbard-Hawkes, Christopher Von Rueden Jan 2025

Egalitarianism Is Not Equality: Moving From Outcome To Process In The Study Of Human Political Organisation, Duncan Stibbard-Hawkes, Christopher Von Rueden

Jepson School of Leadership Studies articles, book chapters and other publications

Many traditional subsistence groups have been described as ‘egalitarian societies’. Definitions of ‘egalitarianism’, especially beyond anthropology, have often emphasised equality in resource access, prestige or rank, alongside generalised preferences for fairness and equality. However, there are no human societies where equality is genuinely realised in all areas of life. Here we demonstrate, empirically, that nominally egalitarian societies are often unequal across seven important interconnected domains: embodied capital, social capital, leadership, gender, age/knowledge, material capital/land tenure, and reproduction. We also highlight evidence that individuals in nominally egalitarian societies do not unfailingly adhere to strong equality preferences. We propose a new operational …


Uniting Science And Society: The Role Of Leadership Studies, Scientific, And Political Leaders In Combating Science Polarization, Kathryn E. Reda Dec 2024

Uniting Science And Society: The Role Of Leadership Studies, Scientific, And Political Leaders In Combating Science Polarization, Kathryn E. Reda

Interdisciplinary Journal of Leadership Studies

This commentary discusses the recent political polarization of scientific research and how this polarization threatens the neutrality of science in American society. It contends further that leadership studies, along with scientific studies, have become a contentious battleground themselves, particularly on topics like climate change, energy policy, and the COVID-19 pandemic. This is exacerbated by mass media misinformation and declining public trust. Science polarization poses a significant challenge for leadership as it erodes informed decision making, making it crucial for leaders to bridge rather than deepen ideological divides. Leadership studies as a discipline has a responsibility to explore the causes of …


Heroic Virtues In Space Exploration: Everydayness And Supererogation On Earth And Beyond, John N. Nielsen Nov 2024

Heroic Virtues In Space Exploration: Everydayness And Supererogation On Earth And Beyond, John N. Nielsen

Heroism Science

The space environment poses significant dangers and difficulties for human explorers—difficulties so great that it has been argued that space exploration should be exclusively conducted by automated spacecraft. The possibility of space science conducted by human astronauts in spite of these dangers presents the opportunity for individuals to exhibit traditional heroic virtues—presumably, supererogatory forms of prudence, temperance, fortitude, and justice—in the pursuit of science. In particular, the difficulties of pursuing science in the hostile conditions of extraterrestrial environments will call for physical courage in the face of personal danger, patience with the painstaking procedures of technically difficult scientific experiments performed …


Partisan Prejudice: The Role Of Beliefs About The Unchanging Nature Of Ideology And Partisans, Crystal L. Hoyt, Jeni L. Burnette, Meghan Moore Nov 2024

Partisan Prejudice: The Role Of Beliefs About The Unchanging Nature Of Ideology And Partisans, Crystal L. Hoyt, Jeni L. Burnette, Meghan Moore

Jepson School of Leadership Studies articles, book chapters and other publications

Although there is a tendency to think all forms of essentialism—the belief that characteristics are inherent and unchangeable—are similar, some theories suggest different foundations and outcomes. We investigated if belief systems about the stability of political ideology (trait essentialism) and the fundamental nature of partisans (social essentialism) predict prejudice in opposite ways and if they do so via differential relations with blame. Across six studies (N = 2,231), we found that the more people believe the trait of political ideology is fixed (trait essentialism), the more they think that Republicans and Democrats are inherently different (social essentialism). Crucially, despite …


Citizen Or Professional: Exploring Heroic Moral Choice Motivations In Photojournalism, Kevin Moloney, Tong Li, Martin Smith-Rodden Oct 2024

Citizen Or Professional: Exploring Heroic Moral Choice Motivations In Photojournalism, Kevin Moloney, Tong Li, Martin Smith-Rodden

Heroism Science

Photojournalists make serious and often heroic split-second decisions when covering scenes. One of the dilemmas they might encounter is the choice between humanitarianism, which favors the subject in need, versus professionalism, which focuses on telling the story. This exploratory study aims to understand the moral decision-making situations encountered by professional photojournalists and how they process decisions in these situations. We interviewed nine professional photojournalists and surveyed the moral intensity of the situations they encountered. The results identified three types of situations where photojournalists encounter citizen vs. professional moral dilemmas. We found that most participants situationally prioritized the subject’s needs and …


It’S Worse If Superman Does It: Perceptions Of Moral Transgressions Committed By Superheroes And Supervillains, Justin F. Martin, Hansika Kapoor Oct 2024

It’S Worse If Superman Does It: Perceptions Of Moral Transgressions Committed By Superheroes And Supervillains, Justin F. Martin, Hansika Kapoor

Heroism Science

Superheroes are distinguished from supervillains due to their morally relevant behavior. However, what happens when they both engage in immoral behavior? This study examined how individuals perceive moral transgressions by their favorite superhero/villain in a quasi-experimental design. In line with Social Cognitive Domain Theory and Moral Foundations Theory, transgressions related to harm and justice were assessed. Specifically, participants (N = 363, predominantly White/Caucasian and South Asian) assessed characters’ likability, character traits, and moral evaluations. In line with hypotheses, results suggested that (a) superheroes were liked more than supervillains; (b) transgressions by superheroes were more morally impermissible than those by supervillains, …