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Full-Text Articles in Political Economy
Turning Movements Into Markets: How Corporations Co-Opt Cultural Values For Profit, Anthony J. Capote
Turning Movements Into Markets: How Corporations Co-Opt Cultural Values For Profit, Anthony J. Capote
Dissertations, Theses, and Capstone Projects
In this dissertation, I explore how corporations engage in values-based marketing in the 21st Century. It is hardly a new phenomenon for corporate advertising to co-opt popular cultural values and trends. With the rise of platform capitalism — under which digital platforms generate wealth by cultivating our online data and resell it to advertisers — as well as the political and social context of the Trump Administration, however, major corporations have entered a new phase in the marketing framework that aims to attract consumers based specifically on their cultural and political values. Using a mixed methods approach I explore …
Original Gangsters: Genre, Crime, And The Violences Of Settler Democracy, Sean M. Kennedy
Original Gangsters: Genre, Crime, And The Violences Of Settler Democracy, Sean M. Kennedy
Dissertations, Theses, and Capstone Projects
Building upon examinations of genericity, subalternity, and carcerality by Black, Indigenous, and women-of-color feminist scholars, my dissertation offers an account of how truth claims are produced and sustained to limit social change in representatively governed societies. Taking the gangster genre as my lens, I first resituate the form, assumed to depict white-ethnic conflict in the U.S. and Europe, as a type of resistance to race-based political economic policies imposed by imperial regimes. After linking the subaltern classes of pre-20th-century southern Europe, southern Africa, South Asia, and the U.S. South—all subjected to criminalization as a mode of colonial and capitalist control—I …