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University of Nevada, Las Vegas
Streaming video; Technology; Exports; Export marketing; Globalization of the world economy; Mass media
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Full-Text Articles in Behavioral Economics
Streaming's Effect On American Media Exports, Aviel Geronimo, Jonathan Swanberg
Streaming's Effect On American Media Exports, Aviel Geronimo, Jonathan Swanberg
Undergraduate Research Symposium Lightning Talks
The Media and Entertainment (M&E) industry is largest in the United States with a total value of $660 Billion in 2020. The global M&E industry is valued at approximately $2 Trillion. New technologies have allowed for the advent of streaming services for music, television, film, books, video games, and more. Streaming services allow media exports to be easily accessed by consumers domestically and abroad.