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Exploring Demagoguery And Political Rhetoric’S Impact Through Social Media, Avery Palsma Apr 2024

Exploring Demagoguery And Political Rhetoric’S Impact Through Social Media, Avery Palsma

Honors Thesis

Demagoguery refers to political rhetoric and activity that seeks support by appealing to the desires and prejudices of ordinary people. Demagogues are political leaders, such as Donald Trump and Adolf Hitler, who gain power by using a destructive approach to popular discourse. They influence culture by perpetuating and influencing ideologies, allowing them to take advantage of and fuel a dominating culture. Demagogues are present in today’s culture as the political divide becomes greater. This study aims to explain why demagogues are so influential and how social media might be contributing to their growth. In order to do this, three communication …


Queer Crises: Movements From Queerness And Feelings Of White Religion In The United States, Austin Williams Miller Aug 2023

Queer Crises: Movements From Queerness And Feelings Of White Religion In The United States, Austin Williams Miller

Communication ETDs

Anchored by contemporary crises surrounding queer and trans people in the United States, I employ movements from queerness within an affective queer phenomenological framework to understand how arrangements of “white religion” (Schaefer, 2015, p. 63), a process whereby U.S. American Christian forms escape ideology into religious affective economies in the United States, relegate queer people “to the background… to sustain a certain direction” (Ahmed, 2006, p. 31). I assemble a queer rhetorical context analyzing white religious space in documentary film, secular sexual regulation through contemporary U.S. legal contexts around marriage, and settler colonial Christian nationalist political imaginations to critique how …


Neil Postman's Loving Resistance Fighter: A Philosophy Of Communication In The Age Of Technopoly, Ryan Mccullough May 2023

Neil Postman's Loving Resistance Fighter: A Philosophy Of Communication In The Age Of Technopoly, Ryan Mccullough

Electronic Theses and Dissertations

This project walks the work of Neil Postman (1931-2003) into the philosophy of communication. Traditional conceptions of Neil Postman’s body of work position his ideas within the traditions of media ecology, general semantics, or, more broadly, as a form of media studies and criticism. In addition, others label Postman’s work, especially in Technopoly (1992), as pessimistic, deterministic, and/or imbibed with Luddite tendencies. This project articulates a different view and contends that Postman’s scholarship, in particular his articulation of the loving resistance fighter in the final chapter of Technopoly, is committed to resisting the nefarious forces embedded in both technology …


"Ok, Groomer" :(Post) Truth Rhetoric And Transphobia, Adit R. Selvaraj Mar 2023

"Ok, Groomer" :(Post) Truth Rhetoric And Transphobia, Adit R. Selvaraj

All HCAS Student Capstones, Theses, and Dissertations

Paying attention to anti-LGBTQ rhetoric circulating on social media in Fall 2022, this thesis situates political rhetoric on Twitter, by analyzing the use of the hashtag #okgroomer. This hashtag, a corruption of the popular phrase “ok, boomer,” has been used to show contempt on social media by equating left-wing ideologies to pedophilia. Informed by gender critical theory, this work espouses the idea that #okgroomer is constructed as a post-truth ideal aided by the mythos that queer people are dangerous to children. To study #okgroomer, this thesis employs a critical technical discourse analysis informed by ecological scholarship to a case study …


A Neo-Aristotelian Criticism Of Trump’S “Save America Speech” Utilizing The Five Canons Of Rhetoric, Jade Ruggieri Jan 2023

A Neo-Aristotelian Criticism Of Trump’S “Save America Speech” Utilizing The Five Canons Of Rhetoric, Jade Ruggieri

Graduate Theses, Dissertations, and Problem Reports

Riddled with fake news, the 2020 election is a unique moment in history where fake news, stemming from former President Donald Trump, led to a public demonstration that quickly devolved into a violent and controversial event. Through the lens of a Neo-Aristotelian rhetorical criticism, the five canons of rhetoric will analyze Trump’s “Save America” speech he held hours prior to the rally providing insights into how the power of words can precipitate people to incite action. Through a verbatim examination of the first and last 10 minutes of the speech, with the middle portion summarized, Trump’s speech provides insights to …


Alt-Right Of The_Donald And Authoritarian Communists On Reddit: Internet Memes To Build Community, Joshua Hendricks Aug 2022

Alt-Right Of The_Donald And Authoritarian Communists On Reddit: Internet Memes To Build Community, Joshua Hendricks

Master's Theses

This project infuses Lacanian psychoanalysis further into the rhetorical study by exploring authoritarian discourses on Reddit. I analyze the alt-right community that found a home on the subreddit r/The_Donald and chart their discourse as it shaped from the quarantine to the establishment of an independent forum called TheDonald.win. I selected memes and the comments around them to build the analysis. The second aspect of this thesis examines authoritarian communist discourse on Reddit. The leftist community splintered when r/socialism banned a community member because the person made catgirl art. The ban sent shockwaves through the leftist community on Reddit and generated …


Princes, Moms, And Warriors: A Feminist Rhetorical Analysis Of Toxic Depictions In Film, Brittany Bahl May 2022

Princes, Moms, And Warriors: A Feminist Rhetorical Analysis Of Toxic Depictions In Film, Brittany Bahl

Masters Theses

Various forms of toxic rhetoric have been the subject of academic study for decades. Despite some advancements toward a more progressive society, toxic rhetorics have continued to persist within the United States, especially within entertainment media. Toxic rhetorics within film, in particular, have remained steadily prevalent and continue to strongly impact audiences and constructions of identity. This thesis utilizes primarily close reading and feminist rhetorical criticism to examine rhetorics of toxicity within three popular film franchises: (1) toxic masculinity in Coming to America (1988) and Coming 2 America (2021); (2) toxic femininity in Bad Moms; and (3) straightwashing as …


Rhetorical Analysis Of Choosing To Go To The Moon "And Do The Other Things", Skyler M. Kona Jan 2022

Rhetorical Analysis Of Choosing To Go To The Moon "And Do The Other Things", Skyler M. Kona

Communication 300 Papers

On September 12, 1962, president John F. Kennedy visited Rice University in Houston, Texas, and delivered what is commonly known as one of the most iconic speeches in American history. The speech, titled “Address at Rice University on the Nation's Space Effort”, but more widely known as “We Choose to go to the Moon”, was an attempt to gain further support for the nation's efforts in the Space Race against the Soviet Union. In his speech, Kennedy uses various techniques in order to further boost the audience's understanding of the situation, as well as, crucially, inspiring them to lend their …


Is France Having A Populist Moment?, Emma Gilmore Jan 2022

Is France Having A Populist Moment?, Emma Gilmore

Honors Theses

The word populism is often thrown around in news media and academic scholarship, but there is a lack of understanding of what it actually means as a political theory. In France, the two presidential candidates that made it to the second round in 2017, Emmanuel Macron and Marine le Pen, were both called populist, despite having vastly different campaign strategies and messages. This study used a computer-based method to analyze Campaign books from 24 candidates beginning in 1981 that determined that Populist language is on the rise, but not as aggressively as news media suggests.


The Future Is Full Of Monsters: Queer Survival One Click At A Twine, 'Aolani N. Robinson Dec 2021

The Future Is Full Of Monsters: Queer Survival One Click At A Twine, 'Aolani N. Robinson

All HCAS Student Capstones, Theses, and Dissertations

Spurred by a desire to explore queer rhetoric through interactive forms of media, this project analyzed the game-making program Twine to uncover how independent queer creators use the tool to explore queer survival against time, capitalism, and constrained identities. A more accessible platform than other game-making tools, Twine’s unique interactivity puts the ability to make interactive games and stories into the hands of indie marginalized creators who are often overlooked in both mainstream gaming and queer rhetorics (Anthropy, 2012). Thus, this thesis contributes to queer rhetoric, game studies, and trans rhetorics by exploring the strategies indie Twine creators use in …


Media Frames And Abortion Issue Polarization, Shianne Galuska Oct 2021

Media Frames And Abortion Issue Polarization, Shianne Galuska

Master's Theses

The abortion issue is one of the most polarizing topics within the public and media sphere. How the media chooses to frame the abortion debate may influence public opinion and individual reactions. Specifically, articles that use incongruent abortion frames (pro-life/pro-abortion & anti-abortion/pro-choice) may be contributing to an ingroup versus outgroup mentality by highlighting who is the ingroup and who is the outgroup, thus generating moral disgust and polarization (characterized by anger, bias, and activism) amongst those with opposing views. This study sought to answer whether presenting individuals with an incongruent abortion frame increases anger, bias, and activism (polarization), as well …


'Why Do They Make Her Wear That?': A Rhetorical Analysis Of Ramy Youssef: Feelings, Rania Zaied May 2021

'Why Do They Make Her Wear That?': A Rhetorical Analysis Of Ramy Youssef: Feelings, Rania Zaied

Masters Theses, 2020-current

Muslims have often been portrayed in the media, as violent, barbaric, terrorists, and powerless victims, along with many other misconceptions of negative and stereotypical images. Ramy Youssef: Feelings (2019), is an hour-long stand-up comedy special presented by comic Ramy Youssef, who is a Muslim millennial Egyptian-American man. By conducting a rhetorical analysis of the special, this research combines the method of Critical Rhetoric with two of Lowery and Renegar’s (2016) three frameworks, those being Bicultural Otherness and Self and Culture Deprecating Humor, to analyze Youssef’s comedy special Feelings (2019). This research delineates how the media influences the rhetoric of Muslim …


Reading Memory: A Dual Heuristic Method For Interpreting Rhetorical Architectural Memory Texts, Diane Quaglia Beltran May 2021

Reading Memory: A Dual Heuristic Method For Interpreting Rhetorical Architectural Memory Texts, Diane Quaglia Beltran

All Dissertations

Memorials operate rhetorically, architecturally, and spatially as a written mode of remembrance. The rhetorical potential of memory texts has been discussed in rhetorical theory and includes the idea that the monuments and memorials are conveying something to someone for the purpose of influencing memory and remembrance of a place, person, or event. Still what makes them public, rhetorical, and architectural is not as clearly defined, so understanding only what the objects are saying and to whom misses the opportunity to more fully understand the ways in which they are rhetorical and architectural: rhetorical in their epideictic functions and kairotic possibilities, …


Navigating Hate: The Public Deliberation Of Matthew Shepard And Hate Crime Legislation, Abigail Barnes Dec 2020

Navigating Hate: The Public Deliberation Of Matthew Shepard And Hate Crime Legislation, Abigail Barnes

Master's Theses

Since Matthew Shepard’s murder in 1998, his narrative has been recirculated to justify a federal hate crime statute and Shepard has been used as a symbol for the demand for hate crime legislation. This study seeks to evaluate how Shepard is used in public deliberation, the role of private organizations in the public deliberation of hate crime legislation, and the discursive history of the Shepard-Byrd Hate Crime Prevention Act of 2009. Through a rhetorical criticism, this study finds that the nuances of Shepard’s narrative are abandoned in order to construct him as a “permissible” symbol for LGBTQ+ protections. However, if …


User Experience As A Rhetorical Medium: User At The Intersection Of Audience, Reader And Actor, Áine Doyle May 2020

User Experience As A Rhetorical Medium: User At The Intersection Of Audience, Reader And Actor, Áine Doyle

English Honors Theses

The goal of this project is to demonstrate how digital interfaces are bodies of visual language that can be “close-read” and interpreted critically, just like any other traditional text; digital user interfaces, like poetry and novels, have form and content that complement and shape the meaning and interpretation of the other. It is meant to encourage academic discussions about digital interfaces to go beyond whether social media is “good” or “bad” to how digital interfaces are structured, why they are structured the way they are, and what effects these structures have on the way they communicate information and content to …


@Gretathunberg: Navigating Critique And Identity Within Youth Climate Activism On Twitter, Carina Robin Weadock Jan 2020

@Gretathunberg: Navigating Critique And Identity Within Youth Climate Activism On Twitter, Carina Robin Weadock

Electronic Theses and Dissertations

Youth climate activist Greta Thunberg sat alone on the steps of the Swedish Parliament building in September of 2018, holding a bold black and white sign and demanding action be taken in the face of the climate crisis. Ever since, her activism and Twitter presence have sparked media attention, catalyzed youth activists globally to organize marches and strike from school, and have drawn critique. This thesis employs McKerrow’s (1989) critical rhetoric to uncover dominant discourses within tweets that undermine Thunberg based on identity and to explore the potential that Thunberg’s Twitter presence might or might not hold for future youth …


God Of War: Masculinity And Fatherhood Through Procedural Rhetoric, Andrew A. Morgan Jan 2020

God Of War: Masculinity And Fatherhood Through Procedural Rhetoric, Andrew A. Morgan

University of the Pacific Theses and Dissertations

Video games and academia have a long history with one another. Academic researchers have continued to debate the extent to which video games can materialize real world effects. In this thesis, I employ procedural rhetoric and feminist scholarship to analyze the rhetorical power of God of War. I focus on the game’s immersive procedures and the performances of masculinity from Kratos, Atreus, and Baldur. These three characters all perform different masculinities, and their interactions with one another inform the game’s portrayal of masculinity and fatherhood. By engaging in violence and depicting nuanced performances of masculinity, God of War positions the …


Bureaucratic Modernity And The Erosion Of Practical Reason: A Rhetorical Education As An Antidote, David Impellizzeri Dec 2019

Bureaucratic Modernity And The Erosion Of Practical Reason: A Rhetorical Education As An Antidote, David Impellizzeri

Electronic Theses and Dissertations

To what extent and in what ways does modernity reveal itself through the bureaucratic? This project aims at an interpretive understanding of bureaucratic modernity. The rationalization of society and action in the (late) modern world requires that an increasing number of human activities and domains be explained in allegedly neutral, ‘rational’ terms and without reference to morally substantive ends. Ultimately, this entails a form of epistemic reductionism that elevates instrumental rationality to the exclusion of practical reason and probabilistic ways of knowing. Bureaucratic modernity signifies a decrease in choices that can be legitimized in public on some basis other …


Analyzing Discourse Surrounding The George Morris Ban: An Ideological Critique Of Sexual Assault Culture In Sports, Megan Mcloughlin Dec 2019

Analyzing Discourse Surrounding The George Morris Ban: An Ideological Critique Of Sexual Assault Culture In Sports, Megan Mcloughlin

Senior Honors Projects, 2010-2019

On August 6th, 2019 one of the biggest names in the equestrian community, George Morris, was barred from the sport for life based on sexual assault allegations. I have conducted a Social Constructionist discourse analysis of the online responses to this case. Overarching themes exposed flaws in the hegemonic ideals of both the sports world and American culture in its entirety. As the case continues to develop every day, I have adapted my research to reflect new findings and have found that Deflection, Bolstering, and Reflection have emerged as the major themes of this discourse. This method allowed …


The Weight Of Words: A Content Analysis Of Rhetoric In Online News Articles Reporting On Sex Crimes, Julie Snell Oct 2019

The Weight Of Words: A Content Analysis Of Rhetoric In Online News Articles Reporting On Sex Crimes, Julie Snell

Sociology & Criminal Justice Theses & Dissertations

The purpose of this study is to examine the rhetoric that is used in online news articles about sexual assault to see if discriminatory language is prevalent when reporting on different races. A content analysis of 100 online news articles was conducted to answer two research questions: 1) In what ways, if any, does the media use discriminatory rhetoric in online news articles when reporting on sexual assault offenders who are, or appear to be, racial minorities? 2) In what ways, if any, does the media use discriminatory rhetoric in online news articles when reporting on sexual assault victims who …


A New Materialist Rhetoric: Theorizing Movement From A Rhetorical Ethnography Of Hiking, Bryan Picciotto Aug 2019

A New Materialist Rhetoric: Theorizing Movement From A Rhetorical Ethnography Of Hiking, Bryan Picciotto

Electronic Theses and Dissertations

In the field of rhetoric, conventional concepts of movement depend on dialectical theories of materiality that posit matter is not rhetorical until acted upon by human sign or symbol systems. New materialist philosophy, which considers the dynamism of matter without situating materiality in dialectical relationship to language, provides a theoretical context for reconceptualizing the rhetoricity of movement. Working from a nondialectical approach to materiality, this dissertation theorizes how movement functions rhetorically, specifically within cultural practices of hiking. For this project, I participated in 15+ hikes at state and national parks in Maine, and generated a multimodal archive of 1,000+ audio, …


When Humanity Meets Technology: Contemplating Neil Postman's Critique Of Advertising, Yingwen Wang May 2019

When Humanity Meets Technology: Contemplating Neil Postman's Critique Of Advertising, Yingwen Wang

Electronic Theses and Dissertations

This project aims to contemplate Postman’s critique of advertising and offer insights to understand Integrated Marketing Communication (IMC) in today’s mediated environment. As an essential component of IMC, the history of advertising demonstrates and documents that the medium of communication has an extensive influence on IMC practices. The concern about how communication media affect human perception, understanding, and behavior, resides within the central claim of the study of media ecology. Thus, this project investigates IMC through the lens of Postman’s media ecology perspectives, and argues that Postman’s prescient ideas provide both hope and constructive insights. Moreover, Postman’s thermostatic perspective, rooted …


The Ethics Of Occultic Communication: An Invocation Of Joshua Gunn And Sissela Bok, James Thomas Begley Jr. May 2019

The Ethics Of Occultic Communication: An Invocation Of Joshua Gunn And Sissela Bok, James Thomas Begley Jr.

Electronic Theses and Dissertations

Occultic rhetoric, according to Joshua Gunn, is a genre of discourse concerned with the study and practice of secret communications. The strategic sharing of secret messages involves a host of methods and conventions designed for the selective disclosure of hidden knowledge, thus controlling the boundaries of (and accessibility to power between) insider and outsider groups. Occultic rhetoric has its uses in everyday encounters, but the abuse of such manipulative strategies, especially by those in the academy and other positions of power and trust, calls for an ethical response. This dissertation submits occultic rhetoric to moral investigation by incorporating the works …


A Rhetorical Analysis Of Opening Statements In Trial: Reconsidering The Classical Canon Of Invention, Andrew Chandler May 2019

A Rhetorical Analysis Of Opening Statements In Trial: Reconsidering The Classical Canon Of Invention, Andrew Chandler

Undergraduate Theses

This analysis of 21 opening statements probes at current persuasive practices employed by trial attorneys through the lens of mainstream legal advice and an expanded definition of rhetorical invention – one which includes both discovery and creation. An evaluation of such practice reveals the utility, and furthermore the duty of the advocate, to draw upon an expanded realm of available arguments.


Rhetoric And Ethics: A Burkean Analysis Of Modern Cult (And Anti-Cult) Tactics, Lydia Erickson May 2019

Rhetoric And Ethics: A Burkean Analysis Of Modern Cult (And Anti-Cult) Tactics, Lydia Erickson

Senior Honors Projects, 2010-2019

Cults are a unique aspect of modern and past society, and their study is driven by questions of persuasion and communication. One of the key critiques against cults is their use of coercion and persuasive messaging to recruit new members. This study examines the rhetorical methods used by two groups labeled as cults, the Twelve Tribes and Full Circle, and the Cult Information Centre, an anti-cult group, on their public website domains. These specific groups were chosen because they are understudied and lesser-known with few publications about their practices. This study uses a traditional Burkean analysis of rhetorical methods through …


The Climate Change Sublime: Leveraging The Immense Awe Of The Planetary Threat Of Climate Change, Sean D. Quartz Jan 2019

The Climate Change Sublime: Leveraging The Immense Awe Of The Planetary Threat Of Climate Change, Sean D. Quartz

Graduate Student Theses, Dissertations, & Professional Papers

Environmental communication scholarship has not significantly advanced the fundamental theories of sublime discourse since their introduction with John Muir and his advocacy for Yosemite National Park. Such a lacuna is problematic, as humanity is entering the age of the Anthropocene where vast ecological destruction is becoming increasingly relevant, and audience engagement is essential if we are to mitigate the worst to come. This essay seeks to remedy the lack of inquiry into how sublime discourse is used to engage audiences with elements of the Anthropocene, in particular, climate change. Based on the analysis of two documentaries, Chasing Ice and Chasing …


The Myth Of Southern Atonement: Constructed Forgiveness In Public Spaces, Elizabeth Ashley Clayborn May 2018

The Myth Of Southern Atonement: Constructed Forgiveness In Public Spaces, Elizabeth Ashley Clayborn

Graduate Theses and Dissertations

This thesis provides a rhetorical analysis of public space in Arkansas and examines the ways in which the myth of Southern Atonement is constructed within those spaces. Three formal elements characterize Southern Atonement: absolution from the past, distinctiveness in constructed authenticity, and hope for a post-racial future. The analysis develops over three case studies which I argue contribute to the construction, engagement, and actualization of this cultural myth. The first chapter looks at Fort Smith, Arkansas, and The Unexpected art project as a source of identity construction and place attachment. Then I examine The Billgrimage, or the monuments and museums …


Four Facets Of Diminishment In Cicero's Pro Caelio: Dilemma, Irony, Understatement, And Comedy, Donald Matthew Pasko Apr 2018

Four Facets Of Diminishment In Cicero's Pro Caelio: Dilemma, Irony, Understatement, And Comedy, Donald Matthew Pasko

Graduate Theses and Capstone Projects (excluding DNP)

No abstract provided.


“Perspective By Incongruity” Applied To Depictions Of Race In The Media, Darren Nana Yaw Adjei Mar 2018

“Perspective By Incongruity” Applied To Depictions Of Race In The Media, Darren Nana Yaw Adjei

Communication Studies

The city of Atlanta has become new center-point of cultural convergence in America. The profile of the city has grown due to the influx of money, flowing from several different areas of commerce. These include increased business ventures in Atlanta’s metropolitan area, expanding film production, and the development of a billion-dollar sports stadium. Not only does the city thrive in its business ventures, but music and television production in Atlanta have a profound effect on its artistic community. Artists such as Andre 3000, Migos, and Childish Gambino enjoy commercial success with accolades such as Grammy wins and nominations.


Budweiser In The 2017 Super Bowl: Dialectic Values Advocacy And The Rhetorical Stakeholder, Benjamin P. Windholz Jan 2018

Budweiser In The 2017 Super Bowl: Dialectic Values Advocacy And The Rhetorical Stakeholder, Benjamin P. Windholz

Theses and Dissertations--Communication

Organizational-public relations discourse is changing given the advent of social media, and corporate statements are evaluated under different criteria in the digital age. Grounding Budweiser’s response to controversy over their 2017 Super Bowl advertisement in terms of consumer expectations for corporate social responsibility provides a new perspective for approaching Bostdorff and Vibbert’s (1994) conceptualization of values advocacy. This study recognizes the power of the rhetorical stakeholder, a discursively created public, and demands re-evaluation of the values common to society from a co-creational OPR perspective. Conceptualizing dialectic values advocacy outlines the changing values among contemporary, common stakeholders as well as the …