Open Access. Powered by Scholars. Published by Universities.®

Public Relations and Advertising Commons

Open Access. Powered by Scholars. Published by Universities.®

Articles 1 - 3 of 3

Full-Text Articles in Public Relations and Advertising

Mbs Weekly News, January 14, 2022, Maine Business School, University Of Maine Jan 2022

Mbs Weekly News, January 14, 2022, Maine Business School, University Of Maine

General University of Maine Publications

MBS Weekly is the Maine Business School's weekly email newsletter updating subscribers about the latest faculty publications, awards, presentations, and more.


2022 Guide To Wellness For University Of Maine System Employees, Frederick Meserve Dec 2021

2022 Guide To Wellness For University Of Maine System Employees, Frederick Meserve

General University of Maine Publications

This year, the University of Maine System Wellness Program will again offer incentives to participate. Beginning as early as December 1, 2021, employees have been invited to begin scheduling Health Coaching appointments to meet next year's requirements, and this Guide contains important information on deadlines designed to enable more to join in the pursuit of health and wellness than before.


Looking At Innovation Dialogically: Teaching Communication And (Social) Change In The Innovation Engineering Program At The University Of Maine, Mark J. Congdon Jr. May 2018

Looking At Innovation Dialogically: Teaching Communication And (Social) Change In The Innovation Engineering Program At The University Of Maine, Mark J. Congdon Jr.

Electronic Theses and Dissertations

Higher education institutions face two concurrent demands: preparing students for the job-market, while also developing informed and engaged citizens (Frey & Palmer, 2014; Gould, 2003). How universities reconcile these demands varies. The Innovation Engineering program (IE) at the University of Maine strives to both, “change the world by enabling innovation” (concern for social issues) and educate entrepreneurs (students) whose innovations reach markets quicker and at a decreased risk (capitalist orientation) (Hall, 2013; Kelly, 2014). The program uses a systems approach to innovation by teaching tools and methods for creating, communicating, and commercializing meaningfully unique ideas. Processes and contexts are important …