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Full-Text Articles in Public Relations and Advertising

Jiahd In The Global Village: Al-Qaeda's Digital Radicalization And Recruitment Campaign, Katie Cannata Nov 2014

Jiahd In The Global Village: Al-Qaeda's Digital Radicalization And Recruitment Campaign, Katie Cannata

Honors College Theses

Following America’s “War on Terror,” al-Qaeda and its affiliates became highly decentralized in terms of organizational and media operations. Though mass media outlets continue to play a significant role in drawing attention to al-Qaeda’s transnational campaign, Salafi Jihadists have recently begun to rely on new media for purposes of legitimization and promotion. The Internet serves as a suitable platform for these groups’ media objectives since it is inherently anonymous and absent of censorship. Most importantly, the Internet facilitates al-Qaeda in reaching a global audience, which is made evident by the growing amount of Salafi Jihadist media that is translated or …


Cold War Ii: Those Evil Russkie He-Men Are Making Us Frack Ourselves,, Michael I. Niman Ph.D. Apr 2014

Cold War Ii: Those Evil Russkie He-Men Are Making Us Frack Ourselves,, Michael I. Niman Ph.D.

Michael I Niman Ph.D.

You have to admit, the timing is convenient, both for us handsome free Americans and for the cursed Russians. If you’re Russian, forget about the regular jailing of protesters and musicians, your he-man government and its bizarre hatred of gay folks, the degradation of your environment and rape of your natural resources, and the rise of a billionaire mafioso class. You now have rude hubristic Americans to monopolize your hate and fear. Ditto for Americans. Forget every issue we were fretting about the day before masked, Russian-speaking troops swarmed over the border and “did not invade” Crimea, annexing it and …


[The Development Of Public Relations In] Kenya, Dane M. Kiambi Jan 2014

[The Development Of Public Relations In] Kenya, Dane M. Kiambi

College of Journalism and Mass Communications: Faculty Publications

This chapter traces the practice of PR from pre-independence Kenya to the 21st century. It emerges that the practice of PR is closely tied to major national events and to social, cultural, political and economic forces. PR roles as understood by the pre-independence colonial government: keeping the public informed on government development projects, assessing public opinion and advising government, endearing government to Kenyans and building the awareness of Kenya abroad have continued to modern-day Kenya.


Financial Markets And Online Advertising: Reevaluating The Dotcom Investment Bubble, Matthew Crain Jan 2014

Financial Markets And Online Advertising: Reevaluating The Dotcom Investment Bubble, Matthew Crain

Publications and Research

While the dotcom period is often dismissed as a false start in the history of the web’s commercial development, it is better conceived of as highly generative of modern structures of online advertising. Soaring investment markets and the developing online advertising sector entered into a pattern of mutual reinforcement that began in 1995 and intensified until the bubble collapsed in 2000, transforming the character of the web in the process. This article sketches the contours of this generative capacity, focusing on the production of demand for online advertising services. Taking the approach of critical political economy, this narrative is contextualized …