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Challenges Before Traditional Media In The Age Of Digital Media-How To Integrate It With Digital Media-The Way Ahead, Ratnesh Dwivedi Mr
Challenges Before Traditional Media In The Age Of Digital Media-How To Integrate It With Digital Media-The Way Ahead, Ratnesh Dwivedi Mr
Ratnesh Dwivedi
You may have heard of digital media, but you may have no idea what it is and how it can help you out when it comes to marketing. It's definitely important that you get up to speed so you can use this to benefit your business. Basically digital media refers to any type of electronic media out there. Today media can be accessed in many ways, including with hand held devices like mobile phones, laptops, desktops, mp3 players, and more.Digital media must be stored in an electronic way, so there is a lot of digital content on the internet today, …
Acculturation, Allen Gnanam
Acculturation, Allen Gnanam
Allen Gnanam
Acculturation is an experience/ phenomenon that occurs when groups of individuals with different cultural backgrounds engage in on going/ continuous physical contact, which in turn causes one or more of the different cultures too experience adaptation/ a change in their original cultural practices (Berry, 1997); (Berry, 2008). Acculturation is a phenomenon that occurs at a macro level/ group level and a micro level/ individual level, and this means that an individual of a certain ethnic minority group can experience acculturation differently than their ethnic minority group (Berry, 1997). Macro level acculturation occurs when the original culture of a specific ethnic …