Organizational Communication Commons^™

Barriers To Post-Secondary Success, Douglas Swanson, Najeana Henderson, Maritza Sloan

Dissertations

This study reviews factors that prior studies have identified or failed to consider as barriers to post-secondary success. The three main areas include academic success for Latinx students after high school, organizational systems and their impact on African-American students’ postsecondary readiness, and what workers think of their high school education with regards to career preparedness.

Five factors are identified as major barriers for Latinx students to continue in a higher education system. A survey of former students from Saint Louis, Missouri, and Dallas, Texas, metroplex area identified 56 Latinx students that participated in an initial survey. This led to a …

Source-Message-Receiver In Integrated Marketing Communication: A Study Of U.S. Institutional Advancement, Sharee Leblanc Broussard

Dissertations

Because integrated marketing communication (IMC) research has traditionally been problematic, this study used an existing scale to determine that higher educational institutional advancement (alumni, marketing-communications, development) is an appropriate venue to study the process model. Responses from practitioners representing every department within advancement, every regional accrediting body and each of the baccalaureate to doctoral Carnegie Classification levels indicated the IMC process model is both understood and its tenets practiced by practitioners at all sizes and levels of institution. The study was of interest to the practitioners as more than half of the respondents requested a copy of the results. Additionally, …

The Influence Of Verbal Aggressiveness And Verbal Argumentativeness On College Student Leadership Styles, Jane Anne Mattina

Dissertations

The behaviors and styles of leaders have been studied for many years yet, the study of college study leaders has not been as prevalent. This study examined the possible relationships between the levels of verbal aggressiveness and verbal argumentativeness and college student leadership styles as described by the Student Leadership Practices Inventory (Kouzes & Posner 1995).

Using quantitative and qualitative approaches with multiple college student leadership groups at three different universities and community colleges, this study found that college student leaders are less verbally aggressive than student non-leaders, and are more verbally argumentative than student non-leaders. Furthermore, positive and negative …