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- 4.02 Communications in industry (1)
- 4.07 Marketing, advertising (1)
- 4.08 Social marketing, educational/public information campaigns (1)
- Agency (1)
- Artificial intelligence (1)
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- Automation (1)
- BDI model (1)
- Chatbots (1)
- Control (1)
- Customer service (1)
- Financial services (1)
- Future of work (1)
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- Intelligent technologies (1)
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- Pharmacy (1)
- Structural equation modeling (1)
- Structuration (1)
- Technology adoption (1)
- UTAUT2 (1)
- Women farmers; social media; farm businesses; uses and gratifications theory (1)
Articles 1 - 4 of 4
Full-Text Articles in Organizational Communication
Automation Anxieties: Perceptions About Technological Automation And The Future Of Pharmacy Work, Cameron W. Piercy, Angela N. Gist-Mackey
Automation Anxieties: Perceptions About Technological Automation And The Future Of Pharmacy Work, Cameron W. Piercy, Angela N. Gist-Mackey
Human-Machine Communication
This study uses a sample of pharmacists and pharmacy technicians (N = 240) who differ in skill, education, and income to replicate and extend past findings about socioeconomic disparities in the perceptions of automation. Specifically, this study applies the skills-biased technical change hypothesis, an economic theory that low-skill jobs are the most likely to be affected by increased automation (Acemoglu & Restrepo, 2019), to the mental models of pharmacy workers. We formalize the hypothesis that anxiety about automation leads to perceptions that jobs will change in the future and automation will increase. We also posit anxiety about overpayment related to …
Negotiating Agency And Control: Theorizing Human-Machine Communication From A Structurational Perspective, Jennifer L. Gibbs, Gavin L. Kirkwood, Chengyu Fang, J. Nan Wilkenfeld
Negotiating Agency And Control: Theorizing Human-Machine Communication From A Structurational Perspective, Jennifer L. Gibbs, Gavin L. Kirkwood, Chengyu Fang, J. Nan Wilkenfeld
Human-Machine Communication
Intelligent technologies have the potential to transform organizations and organizing processes. In particular, they are unique from prior organizational technologies in that they reposition technology as agent rather than a tool or object of use. Scholars studying human-machine communication (HMC) have begun to theorize the dual role played by human and machine agency, but they have focused primarily on the individual level. Drawing on Structuration Theory (Giddens, 1984), we propose a theoretical framework to explain agency in HMC as a process involving the negotiation of control between human and machine agents. This article contributes to HMC scholarship by offering a …
Perceptions Of Social Media Use Among U.S. Women Farmers, Kerry Daigle, Sarah Noel Heiss
Perceptions Of Social Media Use Among U.S. Women Farmers, Kerry Daigle, Sarah Noel Heiss
Journal of Applied Communications
Communication networks and knowledge sharing are important for the persistence of small farms that operate outside of industrial agriculture. In past years, internet platforms have been promoted as a tool for farm businesses to connect with customers and other farmers. Social media in particular has gained attention as a user friendly and accessible tool for small business viability. Drawing on Uses and Gratifications Theory, this study uses examines interviews with women farmers' in the United States to explore how they view the role of social media for their agricultural practice. Results demonstrate that women farmers report using social media to …
Do I Desire Chatbots To Be Like Humans? Exploring Factors For Adoption Of Chatbots For Financial Services, Moses Sugumar, Shalini Chandra
Do I Desire Chatbots To Be Like Humans? Exploring Factors For Adoption Of Chatbots For Financial Services, Moses Sugumar, Shalini Chandra
Journal of International Technology and Information Management
AI-powered chatbots are gaining traction across various industries, especially in the financial sector. Despite these implementations, chatbot adoption and usage among consumers is still low. Grounding on the unified theory of acceptance and use of technology 2 (UTAUT2) model and the Belief Desire Intentions (BDI) model, this study explores factors influencing the adoption of chatbots for financial sectors by emphasizing on the role of user desires in addition to human beliefs. Explicitly, the research hypothesizes the role of the humanness in chatbots influencing consumer adoption in the financial services sector. The suggested research model was tested via a sample of …