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Organizational Communication Commons

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Communication Technology and New Media

University of Tennessee, Knoxville

Doctoral Dissertations

Theses/Dissertations

Articles 1 - 2 of 2

Full-Text Articles in Organizational Communication

The Net Generation At Work: Younger Employees’ Understanding Of Productive/ Counter-Productive Information Across Communication Channels, Whitney Lauren Tipton Aug 2017

The Net Generation At Work: Younger Employees’ Understanding Of Productive/ Counter-Productive Information Across Communication Channels, Whitney Lauren Tipton

Doctoral Dissertations

Organizations are increasingly implored to engage in communicative accommodation based on employees’ generational cohort. While previous research has found generational differences in workplace values, empirical evidence has not supported the popular claim that younger generations prefer more technological communication than their older colleagues. Using media richness theory (MRT), social presence theory (SPT), and channel expansion theory (CET) as a framework, this dissertation analyzes the responses of 382 Net Generation-aged (18-27 years old) participants to questions related to communication channel preference, information type, channel familiarity, and productivity/counter-productivity at work. Significant differences were found between communication channels across five types of common …


Generational Perceptions Of Productive/Unproductive Information Received From Management Through Different Communication Channels, Eva Lynn Cowell May 2010

Generational Perceptions Of Productive/Unproductive Information Received From Management Through Different Communication Channels, Eva Lynn Cowell

Doctoral Dissertations

This exploratory study identified generational preferences for receiving information from management through different communication channels and determined if age predicted productivity for productive and unproductive information received through different communication channels. This is the first study to empirically examine the relationship between age cohorts, communication channel preferences, information categories, and productivity. Sample participants worked as Extension agents at a major land-grant university. The four generations represented in the sample utilized multiple communication channels and were geographically dispersed throughout the state. The survey was administered electronically and completed by 204 (74%) of the eligible 275 employees in the organization. Independent Samples …