Open Access. Powered by Scholars. Published by Universities.®

Critical and Cultural Studies

Institution
Keyword
Publication Year
Publication
Publication Type

Articles 1 - 30 of 374

Full-Text Articles in International and Intercultural Communication

Determinants Of Antenatal Care Utilization: A Community-Based, Cross-Sectional Study In Morang And Sunsari Districts, Eastern Nepal, Sunil Shah, Chandra Jha Aug 2026

Determinants Of Antenatal Care Utilization: A Community-Based, Cross-Sectional Study In Morang And Sunsari Districts, Eastern Nepal, Sunil Shah, Chandra Jha

Journal of Social, Behavioral, and Health Sciences

This study examined the factors influencing antenatal care (ANC) utilization in the eastern region of Nepal, focusing on the Morang and Sunsari districts, with the aim of identifying key determinants affecting ANC uptake and assessing the extent of ANC service utilization among mothers. Using lot quality assurance sampling, a community-based, descriptive, cross-sectional design was employed, surveying 164 mothers who had given birth within the previous 12 months; data were collected from June through November 2023. Data were collected through a semi-structured questionnaire and analyzed using SPSS, with descriptive statistics, chi-square tests, and logistic regression. Findings revealed that 80.5% of respondents …


Social Innovation In The Peacebuilding Sector, Michelle Helman, Phd, Katherine Ronderos, Mariafernanda Burgos-Ariza Jun 2026

Social Innovation In The Peacebuilding Sector, Michelle Helman, Phd, Katherine Ronderos, Mariafernanda Burgos-Ariza

Peace and Conflict Studies

Social innovation is an expanding practice in the peacebuilding sector. In this article, three peace scholar-practitioners reflect on our experiences as peacebuilders and consider the utility, tensions, and possibilities for peace and social innovation in theory and in practice. We draw insights gleaned through a focus group workshop with peacebuilding colleagues and highlight three case study examples from Colombia, the Philippines, and Kenya, each demonstrating the challenges and opportunities of social innovation in the peace sector. In doing so, we offer a reimagining of- and recommended action steps to engage innovation through a collaborative, feminist design approach. This article contributes …


Jihad As Discourse: The Houthi Movement's Official Rhetoric On The 2023–2024 Red Sea Attacks, Moh. Iqbal Bulgini, Imam Khomaeni Hayatullah May 2026

Jihad As Discourse: The Houthi Movement's Official Rhetoric On The 2023–2024 Red Sea Attacks, Moh. Iqbal Bulgini, Imam Khomaeni Hayatullah

Journal of Terrorism Studies

This study examines how Ansar Allah (the Houthi movement) constructs and legitimises a jihad discourse through official speeches and formal statements issued by military spokesperson Yahya Sarea and the movement's official platforms during the 2023–2024 Red Sea attacks. Employing Norman Fairclough's three-dimensional Critical Discourse Analysis (CDA) framework—integrating textual analysis, discursive practice, and sociocultural context—the study analyses a purposive corpus of 45 verified institutional texts. Three dominant and mutually reinforcing discursive formations are identified: (1) the Humanitarian-Juridical Discourse, which reconstitutes armed attacks as legally and morally obligatory acts of protection; (2) the Anti-Hegemonic Resistance Discourse, which constructs the movement as a …


Jadughar: The House Of Magic, Dhruvi A. Shah May 2026

Jadughar: The House Of Magic, Dhruvi A. Shah

Masters Theses

Jadughar or the House of Magic is what people call a 'museum' in parts of South Asia. The practice of museum making, at its origin, is the act of collecting, preserving, interpreting and representing a culture’s tangible and intangible heritage to make it accessible to diverse audiences. Since the early 19th century such practices have been performed at various kala bhandars (art centers) in India, without the need of a formal or institutional organisation. The British introduced the model of a ‘museum’ in South Asia, with the aim of not only preserving ethnographic collections, but also showcasing their power and …


Finding A Way Out Of The Filter Bubble: The Confusion Of A Heavy Social Media User, Longwen Miao May 2026

Finding A Way Out Of The Filter Bubble: The Confusion Of A Heavy Social Media User, Longwen Miao

Masters Theses

This thesis studies how algorithmic recommendation systems reshape visual perception, aesthetic judgment, and the construction of selfhood within contemporary digital culture.

Everything begins with the experience of repeatedly encountering algorithmically recommended content on everyday digital platforms. On these platforms, images, sounds, and social interactions are continuously selected, repeated, and reorganized by predictive systems, forming an environment in which perception is constantly structured and adjusted.

From this observation, the research raises two central questions: how do algorithmic recommendation systems reshape visual perception, aesthetic judgment, and self-recognition, and how might these systems be intervened in or made perceptible through artistic practice? Within …


Feast And Faith: An Ethnographic Study Of Communication And Culture In Noemuti's Fole Mako, Inosensius Enryco Mokos Apr 2026

Feast And Faith: An Ethnographic Study Of Communication And Culture In Noemuti's Fole Mako, Inosensius Enryco Mokos

Paradigma: Jurnal Kajian Budaya

This article investigates Fole Mako, a significant traditional communal feast in Noemuti, North Central Timor, Indonesia. The event is analyzed in the context of its deliberate timing to coincide with the 100th anniversary of the Sacred Heart of Jesus Parish and the consecration of a new church. Using the Ethnography of Communication framework, a detailed analysis is provided of the intricate communication practices, profound cultural meanings, and vital social functions embedded within this elaborate feast. Data for the study were meticulously collected through direct observation and engaged participation. The findings reveal that Fole Mako is much more than a mere …


Media Framing Of The Bawku Conflict In Ghana: An Analysis Of Cultural Biases, Narratives, And Peacebuilding Implications, Falilatu Saaka Apr 2026

Media Framing Of The Bawku Conflict In Ghana: An Analysis Of Cultural Biases, Narratives, And Peacebuilding Implications, Falilatu Saaka

Master of Arts in Media and Communication Plan II Graduate Projects

This research examines the media framing of the Bawku conflict in Ghana, focusing on how cultural biases shape the portrayal of ethnic disputes and influence public perception. Utilizing a qualitative discourse analysis grounded in Framing Theory and Afrocentric critique, the study analyzes ten news reports from major Ghanaian media outlets to identify patterns of bias, narrative construction, and ideological positioning. Findings reveal that media coverage predominantly emphasizes security and stability, often at the expense of addressing deeper political, economic, and historical factors. Language, imagery, and sourcing choices tend to reinforce stereotypes, skewing public understanding towards ethnic dichotomies, particularly between the …


Bridging Cultures: Developing A Culturally Responsive Educational Website For Pediatric Service Providers, Aimun Aziz, Wendy Tremaine Apr 2026

Bridging Cultures: Developing A Culturally Responsive Educational Website For Pediatric Service Providers, Aimun Aziz, Wendy Tremaine

Spring 2026 OTD Capstone Symposium

The increasing cultural diversity of the pediatric population in the United States highlights the need for culturally responsive, family-centered care. However, many providers report limited training and practical resources to support the integration of cultural humility into clinical practice. This capstone project aimed to develop and evaluate an evidence-based educational website to support pediatric service providers in delivering culturally responsive care.

A program development framework was used, incorporating family needs assessments, pre- and post-intervention surveys of pediatric therapy staff, and thematic analysis of key factors related to communication, trust, and provider preparedness. Community field visits with diverse populations informed the …


The Migrant As A Pilgrim: Decolonising Identity And Belonging, Susan Nemec Mar 2026

The Migrant As A Pilgrim: Decolonising Identity And Belonging, Susan Nemec

International Journal of Religious Tourism and Pilgrimage

This paper responds to pilgrimage scholar George Greenia’s assertion that meaningful intersections exist between pilgrimage and various forms of displacement, such as migration or involuntary exile due to famine, war, or political unrest. Greenia proposes that vulnerable, displaced individuals might find shelter, both conceptually and emotionally, within the framing of pilgrimage. By extending concepts of pilgrimage, it can be understood as a deliberate and intentional journey, simultaneously emphasising the transformative potential inherent in migratory movement. By adopting a working definition of pilgrimage as ‘any form of travel that is intentional, purposeful, or transformative,’ the paper considers how migrancy, particularly within …


Exploring The Mental Health Impacts Of Dating Experiences For Racial And Ethnic Minorities At A Predominantly White Institution, Maya Sánchez, Mylina Garza, Emma Chung Mar 2026

Exploring The Mental Health Impacts Of Dating Experiences For Racial And Ethnic Minorities At A Predominantly White Institution, Maya Sánchez, Mylina Garza, Emma Chung

Communication Studies

The present study examined the mental health implications of racial and ethnic minorities’ dating experiences at a Predominantly White Institution (PWI). The authors conducted retrospective interviews with 20 minority-identifying college students that attend California Polytechnic State University, San Luis Obispo. Three primary themes emerged from the conducted research. 1) Feeling excluded from racialized beauty standards threatens self-worth, 2) struggling to find romantic belonging limits emotional safety in relationships and navigating cultural differences in dating produces identity hyperawareness. This study also offers interesting theoretical and practical implications. Theoretically, findings display the communication maintenance of identity to how romantic involvement impacts …


Moment Of Recognizability: Askancing And The Global South, Pedro Lange Churion, Tanu Sankalia Feb 2026

Moment Of Recognizability: Askancing And The Global South, Pedro Lange Churion, Tanu Sankalia

Global Studies Faculty Publications

This article introduces askancing as an epistemic strategy for the Global South to challenge the Global North’s construction of the Global South’s alterity. Askancing is a neologism we propose by engaging with Jacques Lacan’s speculations on the gaze as it pertains to the construction of “the other.” We argue that this strategy of askancing might already be implicit in postcolonial theories, from the notion of the subaltern, through “decoloniality,” to “ecologies of knowledge.” Central to askancing—and contrary to the decolonial call for an epistemic break with modernity—we agree with Dipesh Chakrabarty’s assertion that modernity’s rational discourse is both “indispensable and …


International Students In Early American Forensics: Notes On The History Of The U.S.-Japan Forensics Relationship During The Late 19th And Early 20th Centuries, Satoru Aonuma, Junya Morooka, Tomohiro Kanke Feb 2026

International Students In Early American Forensics: Notes On The History Of The U.S.-Japan Forensics Relationship During The Late 19th And Early 20th Centuries, Satoru Aonuma, Junya Morooka, Tomohiro Kanke

Studies in Debate and Oratory

Ending 215 years of “national seclusion,” in 1854, Japan ratified the Treaty of Amity and Commerce with the United States and opened its doors to the rest of the world. Because of this special bilateral relationship, between the late 19th and early 20th centuries, more Japanese began traveling to the U.S. than to any other country. Focusing on young Japanese who went to the U.S. as students and participated in debate and oratorical education during this period, this essay will re-examine the history of the U.S.-Japan relationship in terms of academic debate and oratory. During this period, American …


Ideologi Di Balik Pidato Kenegaraan Peringatan Masirat Al-Hadraa Ke-49, Muhammad Sidqon Siroj Jan 2026

Ideologi Di Balik Pidato Kenegaraan Peringatan Masirat Al-Hadraa Ke-49, Muhammad Sidqon Siroj

Multikultura

This study examines the 49th anniversary speech of the Green March (Masirat Al-Hadraa) as an ideological instrument within the political framework of the Kingdom of Morocco. The research reveals that the historical narrative of the Green March is reproduced not merely as collective memory, but as a strategic mechanism to consolidate monarchical legitimacy and assert territorial sovereignty over Western Sahara. Utilizing a qualitative methodology grounded in Fairclough’s Critical Discourse Analysis (CDA), the findings demonstrate that King Mohammed VI’s discourse serves three primary functions: first, reinforcing the monarchy’s historical-religious and institutional authority amidst domestic and regional political pressures; second, …


Global Insight 2026, Masey Smith, Chance Carden, Hayley Pounds Jan 2026

Global Insight 2026, Masey Smith, Chance Carden, Hayley Pounds

Books

Global Insight 2026 is the annual publication of the International Institute at Mississippi State University, documenting the university’s global engagement across education, research, service, and institutional partnerships. This issue highlights Mississippi State University’s international impact through faculty‑led study abroad programs, international research and development initiatives, global fellowships, and comprehensive international student support services. Featured content includes narrative case studies of student and faculty experiences abroad, data‑driven insights into study abroad participation and international enrollment trends, and in‑depth examinations of international research collaborations spanning Africa, Latin America, Europe, and Asia. The magazine also showcases the work of the English Language Institute …


Know Fear: The Culture Of Fear In Community Conversations, Penelope Meredyk, Lotus Porte-Moyel, Fiona Carson, Cosley Bruno, Barrett Clement, Sophia Sproull, Morgan Davis Jan 2026

Know Fear: The Culture Of Fear In Community Conversations, Penelope Meredyk, Lotus Porte-Moyel, Fiona Carson, Cosley Bruno, Barrett Clement, Sophia Sproull, Morgan Davis

Undergraduate Theses, Professional Papers, and Capstone Artifacts

“K(no)w Fear” is an award winning piece of verbatim theater based on word-for-word interviews and collected research that's goal was to cultivate a connective and thoughtful community open to exploring what shapes us all: fear. Our GLI Capstone team gathered the resources for this theater piece by conducting interviews with a mixed demographic of people we know as well as strangers on the street, asking questions like: “How do you feel about death?” and “If fear were a place for you, where would it be?” With consent, their answers were used to build an immersive, verbatim theatre piece where actors …


Critical Feminist Editorial Praxis: My Tenure As The First Journal Editor Of Color Of Communication Monographs, Srivi Ramasubramanian Jan 2026

Critical Feminist Editorial Praxis: My Tenure As The First Journal Editor Of Color Of Communication Monographs, Srivi Ramasubramanian

Media Studies - All Scholarship

In this essay I theorize about Critical Feminist Editorial Praxis, which envisions journal editing as a site for scholar-activism. I use the term activism because to counter the hegemonic whiteness and coloniality of Communication knowledge requires active efforts to go against the taken-for-granted processes and practices. Journal editing is a significant location for interventions because this is often where we learn what is considered cutting-edge scholarship within our discipline. This significance is especially clear when the journal in question is a flagship publication of a leading professional organization. As I end my tenure as the first editor of color of …


The Role Of Media Literacy In Shaping Campus Student Leaders’ Perceptions Of Media Activism, Online Risks, And Social Support, Srivi Ramasubramanian, Minnie Mcmillian, Shumaila Bhatti, Shannon Burth, Julius Matthew Riles, Elizabeth Behm-Morawitz, Melody Wilson Jan 2026

The Role Of Media Literacy In Shaping Campus Student Leaders’ Perceptions Of Media Activism, Online Risks, And Social Support, Srivi Ramasubramanian, Minnie Mcmillian, Shumaila Bhatti, Shannon Burth, Julius Matthew Riles, Elizabeth Behm-Morawitz, Melody Wilson

Media Studies - All Scholarship

Campus activism by student leaders has historically played a significant role in social movements. Within contemporary contexts, media is an important site through which campus student leaders raise awareness, share relevant information, distribute online petitions, and shape public discourses on various social issues. Media literacy is an essential skill for student leaders to be effective in their activist initiatives and be able to cope with the inevitable pushback through trolling and cyberbullying that such activism would likely bring up. This survey (N = 855) with college student leaders across three universities explores how they rate themselves on media literacy skills, …


The Reception Of Neurodiversity Represented Within Netflix’S Wednesday, Anna Stevens Dec 2025

The Reception Of Neurodiversity Represented Within Netflix’S Wednesday, Anna Stevens

Graduate Theses & Dissertations

This paper explores how neurodiversity is represented through popular media - particularly Netflix's show Wednesday - and aims to discuss the effects this representation could have in regards to how it's received by the public, as well as those who are neurodiverse.


Digital Solutions For Bridging Language Barriers: Designing And Testing An App For Construction Spanish Safety Communication On Construction Jobsites, Adrian Cappella Dec 2025

Digital Solutions For Bridging Language Barriers: Designing And Testing An App For Construction Spanish Safety Communication On Construction Jobsites, Adrian Cappella

All Theses

Language barriers between English-speaking supervisors and Spanish-speaking workers create safety risks on U.S. construction jobsites. Hispanic workers face higher injury and fatality rates, with miscommunication being a major contributing factor. Existing translation tools lack the accuracy, cultural context, and jobsite relevance needed for effective safety communication.

In this study a mobile application with construction-specific safety phrases in English and Spanish was designed and field tested. The research included a literature review, phrase collection and validation with industry experts, application development and design with a computer science collaborator, and usability testing with supervisors and workers. Surveys and field trials measured navigation, …


Investigating The Impacts Of Facial Gestures On Global Participants’ Perception Of The Speaker, Perception Of The Message, Emotional Responses, And Engagement During Video Conferencing, Hanan Mohammed Alghamdi Dec 2025

Investigating The Impacts Of Facial Gestures On Global Participants’ Perception Of The Speaker, Perception Of The Message, Emotional Responses, And Engagement During Video Conferencing, Hanan Mohammed Alghamdi

Theses and Dissertations

Facial expressions play a crucial role in shaping communication and emotional understanding during virtual interactions. This study investigated how facial expressions influence participants’ perceptions of the speaker, perceptions of the message, emotional responses, and engagement during video conferencing across diverse cultural contexts. A hybrid experimental design was implemented using self-administered questionnaires to collect quantitative data and examine cause-and-effect relationships. Participants were randomly assigned to one of three facial-expression conditions Positive (smiling and joyful), Negative (angry or nervous), or Neutral (expressionless) and viewed speakers representing three ethnic backgrounds: White American, Black American, and Middle Eastern. Using a seven-point semantic differential scale, …


Investigating The Relationship Between Noun Classes And Plant Folk Taxonomy In Chasu Language Of Kilimanjaro Region In Tanzania, Peter Rabson Mziray Nov 2025

Investigating The Relationship Between Noun Classes And Plant Folk Taxonomy In Chasu Language Of Kilimanjaro Region In Tanzania, Peter Rabson Mziray

Journal of Humanities and Social Sciences

The current study investigates the relationship between noun classes and plant folk taxonomy in Chasu (G 22). The study focuses on two objectives: the first objective is to describe the plant folk taxonomy in Chasu and the second objective is to determine the relationship between noun classes and plant folk taxonomy in Chasu. Data were collected from rural villages in Same and Mwanga districts by using free listing, field interviews (jungle-walk-and-identify), and written texts containing Chasu plant names. The findings reveal that Chasu folk taxonomy reflects different ethnobotanical categories; including a unique beginner which is mmea/mimea ‘plant(s)’, and three life …


Code^Shift Newsletter Fall 2025, Srividya Ramasubramanian, Manaswini Pillai Oct 2025

Code^Shift Newsletter Fall 2025, Srividya Ramasubramanian, Manaswini Pillai

CODE^SHIFT Research

No abstract provided.


Cultural Representation In Global Film Discourse: A Bibliometric Analysis Of Dominant Themes And Western Hegemony, Nur Fajri Hijriyani, Hanun Dzikra Arienda, Firmansyah Firmansyah, Nur Wijaya Hariadi, Alem Febri Sonni Sep 2025

Cultural Representation In Global Film Discourse: A Bibliometric Analysis Of Dominant Themes And Western Hegemony, Nur Fajri Hijriyani, Hanun Dzikra Arienda, Firmansyah Firmansyah, Nur Wijaya Hariadi, Alem Febri Sonni

JURNAL KOMUNIKASI INDONESIA

This study investigates the dominant themes and discursive structures within global film scholarship through a bibliometric analysis of 404 Scopus-indexed articles published between 2019 and 2024. Using VOSviewer to map keyword co-occurrence, citation networks, and authorship patterns, the research identifies five major thematic clusters: Hollywood, feminism, representation, Bollywood, and popular culture. The findings reveal a persistent dominance of Western narratives positioning them at the centre of global film studies. In contrast, themes related to non-Western cinema, such as Bollywood, appear less central and more fragmented within the academic discourse. These results highlight how bibliometric patterns reflect broader ideological structures, reinforcing …


Language Barriers In Accessing Healthcare Services For Refugees In The United States, Sadaf Khuram Aug 2025

Language Barriers In Accessing Healthcare Services For Refugees In The United States, Sadaf Khuram

Communication & Theatre Arts Theses

Accessing healthcare is a pivotal aspect of refugees' integration into their host countries and significantly impacts their long-term health outcomes. The literature emphasizes the critical role of language proficiency in overcoming communication barriers within healthcare settings. This thesis, however, challenges the assumption that addressing language barriers alone is universally sufficient. It argues that the importance of language solutions is context-dependent, varying with the design of healthcare systems and the diverse needs and backgrounds of refugees. In some cases, focusing primarily on language barriers can divert resources from other critical areas, particularly when healthcare facilities have limited capacities or when services …


Studium Punctum: Politik Citra Putin Dalam Foto Саммит Стран Брикс 2024 / Sammit Stran Briks (Ktt Brics 2024), Dyah Hayu Permatasari Wahyuningsih, Banggas Limbong Jul 2025

Studium Punctum: Politik Citra Putin Dalam Foto Саммит Стран Брикс 2024 / Sammit Stran Briks (Ktt Brics 2024), Dyah Hayu Permatasari Wahyuningsih, Banggas Limbong

Multikultura

This research takes a data corpus in the form of visuals provided by five Russian digital news channels with a focus on the image of Vladimir Putin as the leader of Russia at the BRICS Summit congress in Kazan in 2024. The author will analyze five online news channels from Russia published between October 23, 2024 and October 25, 2024 with headlines related to the 16th BRICS Summit in Kazan. The method used in this research is a descriptive analysis method. Through this research, the author will explain the meaning contained in the visualization of these online news as a …


Everyday Life In The U.S.: An Intersectional Approach To A North Korean Refugee Woman’S Identities, And Experiences, Lyounghee Kim Jul 2025

Everyday Life In The U.S.: An Intersectional Approach To A North Korean Refugee Woman’S Identities, And Experiences, Lyounghee Kim

Communication ETDs

This dissertation examines everyday experiences of a North Korean refugee woman in the U.S., centering her narratives as sites of critique, resistance, and meaning-making. Grounded in Critical Refugee Studies, Asian American Studies, and Critical Intercultural Communication and framed by intersectionality, it explores how interlocking structures of power shape and are shaped by her life. Rather than focusing solely on trauma or assimilation, this study highlights her digital storytelling, faith, and mutual aid practices as acts of survival, dignity, and moral agency. Using a qualitative, narrative inquiry approach grounded in critical reflexivity, it thematically analyzes her stories to reveal how she …


Exploring Dimensions Of Crystallized Identities, Candice L. Ruh Jun 2025

Exploring Dimensions Of Crystallized Identities, Candice L. Ruh

Feminist Pedagogy

For college students, learning about the components of identity can generate deeper knowledge about how personal and social identities differ, and how identities influence the way individuals experience socio-cultural systems and structures. The Exploring Dimensions of Crystallized Identities activity uses principles of self-reflexivity and dialogue to explore theoretical frameworks for practical application. This experiential activity is a facilitated dialogue driven by student involvement and is best suited for students in mid- to upper-level undergraduate courses. It encourages students to reflect on their and others’ identities, and to consider the social impacts of diversity in their lives.


"La Vida Es Un Carnaval": An Exploration Of Cuban Identity And Nostalgia Through Dance/Movement Therapy - A Community Engagement Project, Maria Fernanda Mendez Mendoza May 2025

"La Vida Es Un Carnaval": An Exploration Of Cuban Identity And Nostalgia Through Dance/Movement Therapy - A Community Engagement Project, Maria Fernanda Mendez Mendoza

Expressive Therapies Theses

“La Vida Es Un Carnaval” is a community engagement project and thesis that explores how identity and nostalgic resilience show up through dance/movement therapy with Cuban immigrants living in the United States, specifically Massachusetts. This project brought together six Cuban-born participants, ages 26 to 67, each with their own unique migration stories; from the Rafter Balsero Crisis of 1994, to the “Wet-Foot/Dry-Foot” policy, and family reunification. Through a mix of in-person and online sessions, participants explored their experiences using intermodal activities including dance/movement therapy techniques, conversation, journaling, artwork, and music. Themes of cultural pride, “Cubanía” – Cuban-ness, culture shock, and …


The Kinship Of Creatives, Saba Saif Ur Rehman May 2025

The Kinship Of Creatives, Saba Saif Ur Rehman

MFA in Illustration & Visual Culture

This research essay contends that artists and creative individuals must recognize their agency in shaping societal narratives, particularly during times of technological and political upheaval. The essay draws on the insights and contributions of visionaries like Walter Benjamin, Ursula K. Le Guin, and Tomm Moore to emphasize the power of imagination and creativity in addressing real-world issues. It argues that previous technological advances have often reinforced hierarchical and oppressive systems, benefitting a select few while neglecting the masses. As we enter the fourth Industrial Revolution, this essay calls the artists to reclaim their tools from being co-opted for exclusionary and …


When 'Weird' Means 'Dangerous': Viruses And Firewalls In Affective Polarization, Nathan J. Locke May 2025

When 'Weird' Means 'Dangerous': Viruses And Firewalls In Affective Polarization, Nathan J. Locke

All Theses

As traditional sources of epistemic authority face declining trust, alternative narratives have gained prominence - often leveraging the emotional and cultural resonance of seemingly simple terms. In the 2024 election cycle, the term “weird” emerged as a potent meme in American political discourse. Using a memetic perspective that incorporates elements of framing theory and Social Judgment Theory, this thesis investigates the use and reaction to “weird” and its role in shaping perception of Donald Trump, his political allies, his followers, and his opposition during and immediately after the 2024 Presidential election. The memetic perspective, which views ideas as units of …