Health Communication Commons^™

Hiv/Aids: An Opportunistic Infection Of Globalization?, David H. Lee

Publications and Research

No abstract provided.

The Rhetorical Strategies Of Pregnancy Support Centers Including The Visual Rhetoric Of Fetal Ultrasound Technology, Raymond Kyle Jones

Dissertations

This study examined the rhetorical strategies, including verbal and visual rhetoric, of pregnancy support centers that provide clients with fetal ultrasounds to persuade those who may be considering abortion as a means of resolving their unplanned pregnancy to carry to term. Qualitative data were gathered from 12 interviews of directors and ultrasound personnel from 7 states as well as from television advertisements and printed material. Eighteen research questions investigating the rhetorical transactions between centers and clients were answered. Rhetorical analyses were performed on the verbal and visual messages used in client interactions.

The grounded theory approach of inquiry resulted in …

Cumulating Evidence About The Social Animal: Meta-Analysis In Social-Personality Psychology, Blair T. Johnson Dr., Marcella H. Boynton Dr.

CHIP Documents

Like most scientific fields, social-personality psychology has experienced an

explosion of research related to such central topics as aggression, attraction, gender,

group processes, motivation, personality, and persuasion, to name a few. The

proliferation of research can be a monster unless it is tamed with the scientific

review strategy of meta-analysis, literally analyses of past analyses that produce

a quantitative and empirical history of research on a particular phenomenon. The

purpose of this article is to outline the basic process and statistics of meta-analysis,

as they pertain to social-personality psychology. Meta-analysis involves: (i) defining

the problem under review; (ii) gathering qualified …

Capitalizing On Affect: Viagra (In)Action, Kristin A. Swenson

Scholarship and Professional Work - Communication

Recent cultural criticisms of Viagra’s advertisements and promotional materials have argued that rhetorical constructions of Viagra users reestablish a hegemonic masculinity premised on heterosexual standards of traditional gender norms (Baglia, 2005; Bordo, 2000; Loe, 2004). Cultural critics have also noted that Viagra’s promotional materials allow “for alternative readings by potential users who do not fall into the category of the ‘traditional/ideal’ Viagra user” including women and homosexual men (Mamo & Fishman, 2001, p. 14). What most criticisms fail to take into account is that Viagra, like other lifestyle drugs, does not only reestablish cultural constructs of the contemporary gendered body …

Catalyzing Personal And Social Change Around Gender, Sexuality, And Hiv: Impact Evaluation Of Puntos De Encuentro´S Communication Strategy In Nicaragua, Irela Solorzano, Amy Bank, Rodolfo Pena, Henry Espinoza, Mary Ellsberg, Julie Pulerwitz

HIV and AIDS

Somos Diferentes, Somos Iguales (SDSI) is a communication for social change strategy whose objective is to prevent future HIV infections in Nicaragua, through mass communication actions that include educational entertainment programs, strengthening of local capacity, and the development of alliances within the communities. This report presents the results of an interinstitutional evaluation to explore the impact of SDSI on gender equity, stigma reduction, personalization of risk perception, knowledge and use of services, interpersonal communication, HIV prevention practices, and individual and collective effectiveness for HIV prevention. The impact evaluation showed that the SDSI strategy made a great contribution in key aspects …

Propiciando Cambio Personal Y Social Alrededor Del Género, Sexualidad Y Vih: Evaluación De Impacto De La Estrategia De Comunicación De Puntos De Encuentro En Nicaragua, Irela Solorzano, Amy Bank, Rodolfo Pena, Henry Espinoza, Mary Ellsberg, Julie Pulerwitz

HIV and AIDS

Somos Diferentes, Somos Iguales (SDSI) is a communication for social change strategy whose objective is to prevent future HIV infections in Nicaragua, through mass communication actions that include educational entertainment programs, strengthening of local capacity, and the development of alliances within the communities. This report presents the results of an interinstitutional evaluation to explore the impact of SDSI on gender equity, stigma reduction, personalization of risk perception, knowledge and use of services, interpersonal communication, HIV prevention practices, and individual and collective effectiveness for HIV prevention. The impact evaluation showed that the SDSI strategy made a great contribution in key aspects …