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Articles 1 - 4 of 4
Full-Text Articles in Health Communication
Are Anti-Spit Tobacco Campaigns Striking Out? A Survey Of Iowa And Nebraska College Baseball Players, David C. Ogden, Teresa A. Lamsam, Hugh J. Reilly, Michael L. Hilt
Are Anti-Spit Tobacco Campaigns Striking Out? A Survey Of Iowa And Nebraska College Baseball Players, David C. Ogden, Teresa A. Lamsam, Hugh J. Reilly, Michael L. Hilt
Communication Faculty Publications
Anti-spit tobacco information is replete with fear appeals, including firsthand accounts of death and debilitation, to make users aware of the health risks and dangers. Those dangers, however, are well known by baseball players whose association with spit tobacco is historic. A survey of 217 Iowa and Nebraska college players showed that despite their awareness of spit tobacco's dangers, the players use spit tobacco to relax and focus on the field. This study supports other research showing that fear appeals may not be the most appropriate approach for anti-tobacco advertising campaigns. The study suggests that campaigns should promote relaxation and …
Editorial Policy: Industry Funding And Editorial Independence, Noni Macdonald, Jocelyn Downie
Editorial Policy: Industry Funding And Editorial Independence, Noni Macdonald, Jocelyn Downie
Articles, Book Chapters, & Popular Press
The separation of editorial decisions from financial issues is essential to ensure editorial independence. Given this, it is important to reflect upon current policy and practices with respect to advertising and supplement sponsorship.
Losing Face: Why More Media Literacy Education Is Needed In Utah's Public School Curriculum, Natalie Andrews, Brooke Nelson
Losing Face: Why More Media Literacy Education Is Needed In Utah's Public School Curriculum, Natalie Andrews, Brooke Nelson
Undergraduate Honors Capstone Projects
Health programs in Utah's curriculum focus mainly on the after effects of media's influence--eating disorders, low self-esteem and other destructive teenage behavior--and no one puts the correct amount of blame on television or the advertisements that promote buying to be beautiful. However, studies have found a strong correlation in teens between media consumption and negative behaviors. Teens are, after all, a main target for over $30 million ad dollars every year. Utah has curriculum in place for media literacy, but it is scattered throughout multiple subjects and is never rightly treated as its own. Because of this, we propose protecting …
Creating Persuasive Messages Advocating Organ Donation, Keith Weber, Matthew M. Martin, Members Of Comm 401, Michael W. Corrigan
Creating Persuasive Messages Advocating Organ Donation, Keith Weber, Matthew M. Martin, Members Of Comm 401, Michael W. Corrigan
Elementary & Secondary Education Faculty Research
Most people state that they would be willing to be organ donors, however only a small percentage of the population has actually signed an organ donor card. These studies focused on persuasive messages that encourage people to sign organ donor cards. In the first study, people reported their attitudes and knowledge involving organ donation. Results indicated that donor card signing was related to overall knowledge about donation. When only considering those people with positive attitudes toward organ donation, their overall knowledge about donation explained their willingness to sign organ donor cards. In the second study, people read a message involving …