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Full-Text Articles in Graphic Communications

Investigating The Relationship Between Noun Classes And Plant Folk Taxonomy In Chasu Language Of Kilimanjaro Region In Tanzania, Peter Rabson Mziray Nov 2025

Investigating The Relationship Between Noun Classes And Plant Folk Taxonomy In Chasu Language Of Kilimanjaro Region In Tanzania, Peter Rabson Mziray

Journal of Humanities and Social Sciences

The current study investigates the relationship between noun classes and plant folk taxonomy in Chasu (G 22). The study focuses on two objectives: the first objective is to describe the plant folk taxonomy in Chasu and the second objective is to determine the relationship between noun classes and plant folk taxonomy in Chasu. Data were collected from rural villages in Same and Mwanga districts by using free listing, field interviews (jungle-walk-and-identify), and written texts containing Chasu plant names. The findings reveal that Chasu folk taxonomy reflects different ethnobotanical categories; including a unique beginner which is mmea/mimea ‘plant(s)’, and three life …


Strategic Branding: The Critical Role Of Brand Strategy For Successful Branding Initiatives, Sara Virginia Abell Oct 2025

Strategic Branding: The Critical Role Of Brand Strategy For Successful Branding Initiatives, Sara Virginia Abell

Senior Honors Theses

In the increasingly saturated world of branding, the ability to rise above the noise and establish meaningful connections with an audience is essential. This thesis explores the relationship between brand strategy development and successful branding outcomes. An initial review of relevant literature is conducted, focusing on the importance and creation of strategy. Further consideration is given to the unique challenges associated with rebranding efforts. The practical impact of brand and rebrand strategies is underscored through case studies across varying contexts. Following this, the implementation of strategy is discussed, with an emphasis on the role of design elements and principles in …


The Kinship Of Creatives, Saba Saif Ur Rehman May 2025

The Kinship Of Creatives, Saba Saif Ur Rehman

MFA in Illustration & Visual Culture

This research essay contends that artists and creative individuals must recognize their agency in shaping societal narratives, particularly during times of technological and political upheaval. The essay draws on the insights and contributions of visionaries like Walter Benjamin, Ursula K. Le Guin, and Tomm Moore to emphasize the power of imagination and creativity in addressing real-world issues. It argues that previous technological advances have often reinforced hierarchical and oppressive systems, benefitting a select few while neglecting the masses. As we enter the fourth Industrial Revolution, this essay calls the artists to reclaim their tools from being co-opted for exclusionary and …


On The Provenance Of Software Systems: Automating Software Traceability With Knowledge Graph And Large Language Model Synergy, Tyler Procko Apr 2025

On The Provenance Of Software Systems: Automating Software Traceability With Knowledge Graph And Large Language Model Synergy, Tyler Procko

Doctoral Dissertations and Master's Theses

The present dissertation delineates a system that enables those engaged in software development to automatically generate and maintain project life cycle provenance. All projects are implemented and made manifest with the development of artifacts, e.g., papers, code files, etc. Tools exist to accelerate artifact creation, but little focus is paid to the processes that produce them. In terms of Ontology, or, from Ancient Greek, the study of being, the two most basic entities in reality are Continuant and Occurrent, or, roughly, “Artifact” and “Process”. This dissertation posits that for any created artifact, its process of creation, i.e., its life …


Co-Creation, Interpretations And Engagement With A Movement-Based Symbol For Climate Justice: A Qualitative Inquiry, Kai Reimer-Watts Jan 2025

Co-Creation, Interpretations And Engagement With A Movement-Based Symbol For Climate Justice: A Qualitative Inquiry, Kai Reimer-Watts

Theses and Dissertations (Comprehensive)

The climate crisis demonstrates with complete clarity the need for massive systems-level changes towards far more sustainable societies. Global and local emissions need to decline rapidly to mitigate intensifying climate breakdown, accompanied by climate and sustainability solutions, to secure a far more stable, safe, and just future for all people and all life. Within these changes, engaging in our communities is essential to support and co-create broader solutions to help advance more sustainable societies, reduce negative impacts of a changing climate, and to move towards cultures and systems that recognize natural limits and centre care for people and planet.

‘Climate …


Recomposing Museums: Designing Rhythmic Experiences For Short Attention Spans In The Digital Age, Yujiang Wu Jun 2024

Recomposing Museums: Designing Rhythmic Experiences For Short Attention Spans In The Digital Age, Yujiang Wu

Masters Theses

Learning, being the primary aspiration of museums, “is a byproduct of attention.”1 A visitor’s ability to focus and sustain attention on the objects, narratives, and messages within the exhibition environment profoundly influences their overall experience and the educational impact of their visit.

In an era of rapid digital evolution, changes in how information is consumed and communicated have led to shorter attention spans. Traditional museums, which are rooted in continuous, linear storytelling, now face a need for adaptation. This thesis advocates for an innovative exhibition design approach tailored to the realities of shorter attention spans, proposing curatorial and design …


Trust Me: Film + Q&A (February 22, 2024, 5:30 Pm, Sheldon Museum Of Art) [Poster], Sheldon Museum Of Art, University Of Nebraska-Lincoln Feb 2024

Trust Me: Film + Q&A; (February 22, 2024, 5:30 Pm, Sheldon Museum Of Art) [Poster], Sheldon Museum Of Art, University Of Nebraska-Lincoln

Sheldon Museum of Art: Catalogs and Publications

Poster for Trust Me: Film + Q&A held February 22, 2024 at 5:30 PM at the Sheldon Museum of Art (University of Nebraska-Lincoln, Lincoln, Nebraska, United States).

Poster blurb:

In today's information landscape, how do you know whom--and what--you can trust? Watch the award-winning, feature-length documentary Trust Me, which explores how media technology is influencing society and what we can do about it.

A Q&A with Rosemary Smith, filmmaker and managing director of the non-partisan Getting Better Foundation, follows.

More information about the screening is available at https://news.unl.edu/newsrooms/today/article/trust-me-documentary-to-screen-at-sheldon/.

More information about the film is available at https://www.trustmedocumentary.com/ …


Identifying Youth Appeals In Alcohol Alternative Social Media Content Through Framing, Melina Oneal Jan 2024

Identifying Youth Appeals In Alcohol Alternative Social Media Content Through Framing, Melina Oneal

West Chester University Master’s Theses

Proposed regulations for alcohol advertising prevent beverage companies from targeting people under the legal drinking age. However, similar regulations for alcohol alternative beverages are less explored, which could allow alcohol alternative products to create awareness for alcoholic beverages among youth. Alcohol alternatives beverages, including no-alcohol and low-alcohol products, are increasing in popularity and can function as compliments to alcoholic products to decrease the total alcohol volume consumed or as substitutes for alcoholic products. Framing theory can be operationalized through the Content Appealing to Youth Index, an index of content elements found in research literature to be appealing to youth, to …


Tied Together, Eiko Nishida May 2023

Tied Together, Eiko Nishida

Theses and Dissertations

The paper is about a site-specific installation that questions a viewer’s norms and perspectives, through the use of multilingual newspapers as a sculptural material.


Salty: A Diffractive Inquiry Of Visceral Knowing And Embodied Aesthetics, Mei Ling Chua Feb 2023

Salty: A Diffractive Inquiry Of Visceral Knowing And Embodied Aesthetics, Mei Ling Chua

Dissertations, Theses, and Capstone Projects

This dissertation takes a diffractive, onto-epistemological approach to everyday practices with salt in order to articulate an expanded understanding of meaning making and knowledge production. This research reckons with and challenges dominant modes of knowing that engage a Cartesian perspective to situate knowing as the exclusive domain of the mind in both form and topic of inquiry. This research acts simultaneously as both a direct practice of and metacognition about knowledge production by examining 1. the embodied (including sensory and emotional aspects) and 2. the relational (including interpersonal and socio-cultural) dimensions of experience as visceral knowing. This articulation of …


The Ins And Outs Of Undergraduate Research And Leadership: A Student's Perspective, Regina F. Hockert Dec 2022

The Ins And Outs Of Undergraduate Research And Leadership: A Student's Perspective, Regina F. Hockert

Kinesiology and Public Health

This manuscript is a reflective write-up of Regina Hockert’s experience in completing KINE 462, Honors Kinesiology Senior Project, during the 2022 Fall Quarter. It describes their experience as an undergraduate research leader, including specific milestones and artifacts related to a broader replication study and the daily activities of Dr. Jafrā Thomas’ lab. This essay was designed to be a written reflection around their senior project presentation and the insights shared through that medium about the senior project experience. It is created to showcase lessons learned in relationship with the tasks and responsibilities required of working in-depth on student-led research. …


Accessibility Rating Form For Websites And Other Online Platforms, Ethan Wu, Jafra D. Thomas, Regina F. Hockert, Jasmine C. Wong, Samantha M. Ross Oct 2022

Accessibility Rating Form For Websites And Other Online Platforms, Ethan Wu, Jafra D. Thomas, Regina F. Hockert, Jasmine C. Wong, Samantha M. Ross

Kinesiology and Public Health

Background. This file provides a coding form developed to judge how accessible websites and other online platforms are to users. Accessibility may be defined as the ease to which a person can perceive content and navigate material (Ross & Ross, 2021). Users are encouraged to adapt this form for their use.

Purpose. The rating form can be used to judge the pages of online media, using 14 criteria under two areas: Accessible Media and Accessible Design. One of three grades could be assigned to each criterion: Not Accessible (0 point), Somewhat Accessible (1 point), Accessible (2 …


The Importance Of Health Literacy: A Student-Led Workshop On Lay Communication, Sarah Jean Kamp, Jafra D. Thomas Mar 2022

The Importance Of Health Literacy: A Student-Led Workshop On Lay Communication, Sarah Jean Kamp, Jafra D. Thomas

Kinesiology and Public Health

The purpose of this experiential senior project workshop was to advance the knowledge and practice of health communication by (a) delivering a training workshop to Cal Poly undergraduate students and (b) by exploring the relationship between health literacy and effective communication through completion of a rapid review of the literature. The reviewed literature served the purpose of helping the student further design the workshop to elicit a foundational understanding of the elements of effective communication of health information as well as the history and evolution of health literacy as a concept. The workshop revised and delivered by the student was …


Designing A Replication Study In Kinesiology: Lessons From The Field, Ruben A. Montoya Vega, Regina F. Hockert, Emma L. Cutner, Jafra D. Thomas Jun 2021

Designing A Replication Study In Kinesiology: Lessons From The Field, Ruben A. Montoya Vega, Regina F. Hockert, Emma L. Cutner, Jafra D. Thomas

Kinesiology and Public Health

The submitted presentation material summarizes a project presented at the 2021 Cal Poly Virtual BEACoN Symposium. The title of the project which the presentation is based is, “Towards Equitable Communication: Explorations to Guide Knowledge Translation in Kinesiology.” The uploaded file document presents the presentation abstract, student testimony, as well as suggested citations for individual aspects of the presentation material. Please follow the social media profiles of the faculty mentor to the project, Dr. Thomas, for timely project updates. You may find related work from this lab group published to Cal Poly Digital Commons under the Kinesiology and Public Health section …


Training Novices To Evaluate The Quality Of Physical Activity Promotion Material: Results Of A Pilot Study, Ethan N. Tse, Savannah A. Longoria, Cameron N. Christopher, Jafra D. Thomas Jun 2021

Training Novices To Evaluate The Quality Of Physical Activity Promotion Material: Results Of A Pilot Study, Ethan N. Tse, Savannah A. Longoria, Cameron N. Christopher, Jafra D. Thomas

Kinesiology and Public Health

The credibility and usability of lay physical activity promotion material are a persistent problem (Thomas & Cardinal, 2020, TJACM). These quality issues deter the material in promoting health literacy, a major predictor of prevention-oriented health behaviors (e.g., regular exercise, U.S. National Action Plan to Improve Health Literacy). Few studies, however, have evaluated the quality of lay material over time (Thomas et al., 2018, Quest). PURPOSE: In order to conduct a repeated-measures study of the quality of physical activity promotion web articles for lay adults, one experienced researcher (JDT) trained undergraduates on how to use the Suitability …


Are Kinesiologists Ready To Communicate? Merits Of A Practicum Course On Plain Language Communication, Jafra D. Thomas, Cameron N. Christopher, Winston Kennedy, Bradley J. Cardinal, Caroline N. Smith Jun 2021

Are Kinesiologists Ready To Communicate? Merits Of A Practicum Course On Plain Language Communication, Jafra D. Thomas, Cameron N. Christopher, Winston Kennedy, Bradley J. Cardinal, Caroline N. Smith

Kinesiology and Public Health

The submitted presentation material summarizes a project presented at the 2021 American College of Sports Medicine Virtual Annual Meeting and World Congress on Exercise is Medicine®. The project which the presentation is based on is titled, “Towards Knowledge Translation in Kinesiology: Investigating Barriers and Identifying Opportunities - Part 1.” The uploaded documents consist of the following material: (a) the presentation abstract, and (b) a copy of the e-poster presented at the virtual event. Please follow the social media profiles of Dr. Jafrā Thomas, for timely project updates (e.g., ResearchGate dot net and GoogleScholar dot com). You may find related work …


Coherence, Travis Walthall May 2021

Coherence, Travis Walthall

Electronic Theses and Dissertations

COHERENCE is a series of oil paintings and pen drawings that explores open narratives, or different ways to read artwork. The paintings and drawings showcase harmony, or tension, between ambiguous and representational forms. The visual experience requires the viewer to create their own narrative and decipher forms to do so. COHERENCE is a psychological and aesthetic exhibition fueled from human experience— one of fragility, uncertainty, imperfection, beauty, faith and memories.


How Risk-Related Statistics, As Reported In News And Social Media, Are Linked To The Use Of The Public Transit System, Prashiddhi Pokhrel Apr 2021

How Risk-Related Statistics, As Reported In News And Social Media, Are Linked To The Use Of The Public Transit System, Prashiddhi Pokhrel

Thinking Matters Symposium

Due to the pandemic, people have started relying more on televisions, news, social media, and other news outlets for guidance. Moreover, with the increasing amount of news, data, and information there is also an increase in the amount of misleading statistics. People’s opinions and decisions significantly depend on the data, statistics, and information that they are exposed to, as well as their sources. For this project, we want to look at how information and its sources are affecting the decision made by the general public for the usage of the Portland Transit System. It is very important to know why …


Architecture In Open World Video Games, Congshuo Zhang Jul 2020

Architecture In Open World Video Games, Congshuo Zhang

International Programs

No abstract provided.


Batman's Animated Brain(S), Lisa Kort-Butler Jan 2019

Batman's Animated Brain(S), Lisa Kort-Butler

Department of Sociology: Presentations

Much of the analysis of Batman’s brain – whether by scholars, writers, or other comic characters – focuses on his psychological make‐up. That is, what makes Bruce Wayne psychologically motivated to be The Batman? His childhood trauma is often poised as the answer, the tireless pursuit of “justice” in an attempt to regain control from the trauma of his parents’ murders (Sanna 2015). The same could be said for his nemeses. Madness, psychopathy, and insanity are centered in the corrupted minds of Gotham’s ghastliest, some of whom have also had psychological or physical traumas (Langley 2012; Lytle 2008). A psychological …


Design, Programming, And User-Experience, Kaila G. Manca May 2015

Design, Programming, And User-Experience, Kaila G. Manca

Honors Scholar Theses

This thesis is a culmination of my individualized major in Human-Computer Interaction. As such, it showcases my knowledge of design, computer engineering, user-experience research, and puts into practice my background in psychology, com- munications, and neuroscience.

I provided full-service design and development for a web application to be used by the Digital Media and Design Department and their students.This process involved several iterations of user-experience research, testing, concepting, branding and strategy, ideation, and design. It lead to two products.

The first product is full-scale development and optimization of the web appli- cation.The web application adheres to best practices. It was …


Media Portrayal Of Individuals In The Lower Class And Its Effects On Attributions Of Educational Hardships, Krista A. Burke Mar 2014

Media Portrayal Of Individuals In The Lower Class And Its Effects On Attributions Of Educational Hardships, Krista A. Burke

Communication Studies

This study investigated how media portrayals of individuals in the lower class affect people’s beliefs about educational hardships in lower socioeconomic areas. Specifically, this study looked at the attributions of these hardships to determine if media consumption had an effect on the internality of attributions. It was hypothesized that increased media consumption would be related to an increased tendency toward internal attributions. It was hypothesized that increased media consumption would lead to lower support for policy changes regarding education. A survey was distributed to assess media consumption habits and attitudes toward educational hardships in the lower class. Correlation results yielded …


Aesthetically Designed Maps: Development And Perception, Catherine Wang Mar 2014

Aesthetically Designed Maps: Development And Perception, Catherine Wang

Graphic Communication

This research explored the creative element of subway map creation in light of its effectiveness. Printed subway maps, used often for metropolitan cities and areas, are limited in physical dimension and scale, carrying minimal information. The New York, San Francisco Bay Area, Tokyo, Paris, London and Moscow subway maps highlight similar design and abstraction that fulfill the basic necessary elements for subway patrons. Over the years since the first metro map for each city was created, maps have become more simplified by removing physical land features and reference points to make way for expanding and new subway lines, stations, and …


A Need For Green: An Approach For Motivating Environmentally Sustainable Practices At The University Of Rhode Island, Alyssa Mason, Mary Vidal May 2013

A Need For Green: An Approach For Motivating Environmentally Sustainable Practices At The University Of Rhode Island, Alyssa Mason, Mary Vidal

Senior Honors Projects

“Never underestimate the power of a few committed people to change the world. Indeed, it is the only thing that ever has." -Margaret Meade

Colin Beavan’s No Impact Man details his yearlong experiment to live without creating any environmental impact. As sophomores we were inspired by Beavan’s journey but also skeptical of living a completely no-impact lifestyle as college-students. Although we were motivated to try to live sustainably, our efforts were dormant until our junior year. That year we decided that we would attempt to live up to the standards set forth by Beavan--understanding that some practices would be harder …


The Effects Of Diagrams And Relational Complexity On User Performance In Conditional Probability Problems In A Non-Learning Context, Vincent J. Kellen Jun 2012

The Effects Of Diagrams And Relational Complexity On User Performance In Conditional Probability Problems In A Non-Learning Context, Vincent J. Kellen

College of Computing and Digital Media Dissertations

Many disciplines in everyday life depend on improved performance in conditional probability problems. Most adults struggle with conditional probability problems and several prior studies have shown participant accuracy is less than 50%. This study examined user performance when aided with computer-generated Venn and Euler type diagrams in a non-learning context. Despite the prevalence of research into diagrams and extensive research into conditional probability problem solving, this study is one of the only studies to apply theories of working memory to predict user performance in conditional probability problems with diagrams. Following relational complexity theory, this study manipulated problem complexity in computer …


Art And Space: Impacting The Workplace, Erin V. Mccool Apr 2012

Art And Space: Impacting The Workplace, Erin V. Mccool

Senior Honors Theses

Art in its various forms and applications has always been a part of the human experience. Art can be intrusive, thought provoking, or simply beautiful. Although art comes in many different styles and forms, art continues to capture our imagination. The purposes of this thesis are to discover how art affects human activity in the workplace as well as the qualities that make artwork in the workplace successful. Based on the findings of this study, artwork will be created for the Center for the Advancement of Faculty Excellence at Liberty University in order to create a lively, creative environment. By …


Color And Brand Design For Multicultural Packaging, Kyle Valdillez Mar 2012

Color And Brand Design For Multicultural Packaging, Kyle Valdillez

Graphic Communication

The purpose of this study is to determine how companies can use the color and brand design of packaging to effectively communicate their products across multiple cultures. Companies are entering new markets overseas where culture is affecting how a product is being perceived. Whether it is positive, negative, or neutral, they must accommodate these influences to potentially increase profits. This study will specifically explore the Spanish and Japanese cultures in comparison to the American culture, concerning the meanings of various colors and their use in brand design. The research methods used were historical research and content analysis. Through thorough examination …


Typothesis: A Study Of Warde's Crystal Goblet, Leeuwen's Typographic Meaning And How It Relates To The Bible, Ryan Mercer Jan 2011

Typothesis: A Study Of Warde's Crystal Goblet, Leeuwen's Typographic Meaning And How It Relates To The Bible, Ryan Mercer

Senior Honors Theses

The way readers interpret the written word is changing. We look for information almost as much in between the lines as we do in the words themselves. The internet and its tools offer ways for readers to engage the text like never before — can the printed word keep up? This thesis will look at the history of print through the eyes of typography and decide if multimodal methods of arranging type are appropriate or even possible in the modern book. Specifically, it will look at the Christian Bible and it’s already present use of multimodalism. This study will bring …


The Effects Of Iconic Presentation On Individuals, Ellen T. Barber, Elizabeth C. Dunn Sep 1992

The Effects Of Iconic Presentation On Individuals, Ellen T. Barber, Elizabeth C. Dunn

Theses and Dissertations

This thesis investigated whether individuals interpreted iconic graphs differently than traditional graphs. A literature review revealed a lack of current research concerning iconic graphs. Using guidelines previously created for high-integrity graphics, a timed, pretest-posttest experiment was developed to compare the impressions rendered by both traditional and iconic graphs to determine whether men and women interpret the two types of graphs in the same way. It was also used to determine whether traditional bar graphs or iconic graphs were preferred by the subjects. Ninety-nine subjects, all employees of the Royal Australian Air Force/ United States Air Force, or defense contractors, were …