Graphic Communications Commons^™

Communication Branches Out: Developing Interpersonal Skills Through Genealogical Research, Julian Costa, Gary Snyder

Proceedings of the New York State Communication Association

Communication students of the twenty-first century must not only be able to interact in multiple formats but be able to express their ideas across varied platforms. A common deterrent faced by students conducting research is the lack of applicability of the subject matter to their lives. The integration of genealogical research can address this issue because it allows students to learn about, and celebrate, their family history. While engaged in such a pursuit, students will develop core communication skills, such as speaking and listening, online research, and message design.

What Does One Billion Dollars Look Like?: Visualizing Extreme Wealth, William Mahoney Luckman

Dissertations, Theses, and Capstone Projects

The word “billion” is a mathematical abstraction related to “big,” but it is difficult to understand the vast difference in value between one million and one billion; even harder to understand the vast difference in purchasing power between one billion dollars, and the average U.S. yearly income. Perhaps most difficult to conceive of is what that purchasing power and huge mass of capital translates to in terms of power. This project blends design, text, facts, and figures into an interactive narrative website that helps the user better understand their position in relation to extreme wealth: https://whatdoesonebilliondollarslooklike.website/

The site incorporates …

Other Oceans, Other Skies, Sharlene Lee

MFA in Visual Art

I create immersive installations, performances, and time-based media artworks that delve into stories of belonging, feminism, and language as power. These stories offer a potential for transformation from viewer to participant and a shift in how our world is seen and experienced. Through an exploration of perception and affect, I challenge dominant narratives, prompting a contemplation of contemporary power struggles for control.

In this text, I examine the impact of historical borders and migration on my life while also investigating questions of home, shared values, and rituals that contribute to one’s sense of belonging. I also highlight my commitment to …

The Connection Between Gen Z And Online Fast Fashion Media; Aiming To Create A Sustainable Future In Fashion., Rachel Peters

School of Art Undergraduate Honors Theses

It is impossible to think about culture in the past two decades without referencing social media. My generation, commonly known as Gen Z (born between 1997-2010), has been on the forefront of social media development. One of the first generations to grow up with some form of unfiltered online social experience, Gen Z has been hard wired to consume media. While using social media alongside my peers, I have observed a problem that has resulted from this: mass consumption. A mass consumption of food, beauty products, home decor, and clothing in particular. On social media we see hundreds of videos …

Catholicism Online: How The Church Is Communicating In The Visual Field, Alexandra Barfield

Honors Theses

ABSTRACT

Given the rise and importance of social media in the last two decades, religious institutions, especially the Roman Catholic Church, have an important place online to fulfill their mission and belief of spreading the Gospel message. Communicating this message on social media and with contemporary marketing practices is an opportunity and a challenge for churches, Catholics, and apostolates alike. In this study, I analyze a variety of Catholic-related Instagram accounts and interview individuals involved in Church management and content creation. This primary research is prefaced with secondary research exploring the status of the Catholic Church in the United States, …

Bridging The Education Gap: Series Of Infographic Guides To Sustainable Living For Low-Income Communities, Brianna Mateo

Independent Study Project (ISP) Collection

Low-income communities in Australia face numerous negative impacts, such as health issues, social exclusion, educational disparities, and discrimination, which limit their opportunities to improve their quality of life (The Public Defenders,2022). As a result, students from these communities often have fewer resources and less funding, contributing to poor educational outcomes and underrepresentation in STEM fields, which includes environmental education (Australian Department of Education, 2022).

To address these challenges, I created an 8-page infographic series titled “Sustainable Living: On a Budget.” The series includes a cover page, an overview page, and four infographics covering : climate change, waste, preserving biodiversity, and …

Vaccinate: Posters From The Covid-19 Pandemic, Aaron Sutherlen, Judy Diamond, Meghan Leadabrand, Julia Mcquillan, St Patrick Reid

Zea E-Books Collection

In 2022 we are living through a global pandemic, and vaccines are one of the most effective strategies for slowing the spread of infectious disease, minimizing symptoms, and lowering healthcare demands. In short, vaccines save lives and can reduce the risk of contagion from social interaction.

In the United States in late 2021, after the vaccines had been broadly available for almost a year, one in five adults still chose not to get vaccinated against COVID-19.

Art can disrupt what is embedded in our minds and open us up to new perspectives and insights. We hope to offer access to …

What Interactive Web Features Are Most Used, Travis Tyler

Experiential Learning Projects

The use of interactive features in websites has become common place on the internet. People use these tools to help navigate and understand the content related to that website. However, due the large variety of websites it can be tricky to understand what features are best to utilize based on the topic of your site. This paper seeks to address this issue by researching how users interact and utilized different features on different websites. Research is gathered via scholarly articles and direct data gathered from volunteers. This data shows users tend to favor more interactive tools to help with navigation, …

Dreamer, Alex Martinez

Publications and Research

It’s an honor to be in the Honors Scholars Program and have the opportunity to share a special project that resonates with who I am as a person and to the DACA community. DREAMER is a publication that showcases Deferred Action for Childhood Arrivals. Not only will the magazine talk about the history of DACA, but it will also include the creator’s story, other DACA recipients’ stories, exclusive interviews, resources, and visuals. The name “DREAMER” is simple and short. DACA recipients are know as DREAMERS; we have dreams like everyone else. Every month we release new content that is based …

The Artistic Mother Tongue, Hannah Perkins

Honors Theses

Art is the mother tongue of culture. William Cameron Townsend, pioneer missionary and founder of Wycliffe Bible Translators, said “The greatest missionary is the Bible in the mother tongue.” But the mother tongue of any people of any culture is more than just the spoken and written word. It is found in every artistic and visual expression of that people. How is the Bible, the everlasting truth of God, to be expressed through artistic expression in the ‘mother tongue’ of a people?

Often, Christianity is painted as the Westerner’s religion. Christianity is very ingrained into specifically America’s cultural identity. In …

The Multi-Sensory Design Of A Synesthete's Everyday Experience, Madeline M. Spicer

Honors Theses

Perception, which can be defined as becoming aware of occurrences in the world through the senses, is different for every person (Merriam-Webster). My thesis deals with perception in the form of a condition called synesthesia and the communication of this condition using graphic design. Synesthesia is a condition that involves the involuntary crossing of the senses, resulting in multi-sensory experiences every time a synesthete absorbs the world and visible language. Utilizing the field of graphic design, I created several projects to communicate my three goals of conducting research on synesthesia, sharing what I experience every day, and educating others about …

Sustainable Stories: Linking Graphic Design And The Environment To Inform, Educate, And Inspire, Shannon M. Stanforth

Honors Theses

The importance of the field of graphic design lies in its ability to communicate with others. It can serve to transcend barriers, to clarify messages, and to deepen universal understanding. Similarly, sustainability encompasses the three spheres of the environment, society and economy—demonstrating its interconnected complexities and multifaceted applications. In pursuing my Honors Thesis, I aimed to develop a project which would reflect the ideals of sustainability while simultaneously serving to educate about the importance of caring for the natural world. Furthermore, my research explores how the disciplines of sustainability and design overlap and interact, searching to discover ways in which …

The Myth & Legend Of E.T. The Extra-Terrestrial On The Atari 2600: The Fan’S Quick Start And Strategy Guide, Miguel Ramlatchan, William I. Ramlatchan

Distance Learning Faculty & Staff Books

As an instructional designer and technologist, my goal with this book is remarkably simple, to consolidate and create a job aid for a complex and often frustrating/misunderstood quest. Rather than hunting all over the Internet, the map, tips, and information about the game are all gathered and summarized here. Also, rather than being an obscure Easter Egg in Amazon (like an Earnest Cline/James Halliday egg, especially on the hidden Pacman arcade game), I want to make this guide easier to find. Along with the nostalgia, classic video games and the technology and applied message design behind their creation are fascinating, …

Playing At The Crossroads Of Religion And Law: Historical Milieu, Context And Curriculum Hooks In Lost & Found, Owen Gottlieb

Articles

This chapter presents the use of Lost & Found – a purpose-built tabletop to mobile game series – to teach medieval religious legal systems. The series aims to broaden the discourse around religious legal systems and to counter popular depiction of these systems which often promote prejudice and misnomers. A central element is the importance of contextualizing religion in period and locale. The Lost & Found series uses period accurate depictions of material culture to set the stage for play around relevant topics – specifically how the law promoted collaboration and sustainable governance practices in Fustat (Old Cairo) in twelfth-century …

Visual Infrastructures Of Covid-19 Messaging, Julia Ross, Claudine Jaenichen

Art Faculty Articles and Research

Infecting more than two hundred and nineteen million people internationally as of September 2021, SARS-Cov2 (COVID-19) remains a major health crisis despite the availability of vaccines in many countries and publicized guidance on effective preventative measures (WHO, 2021). To combat the spread of the virus, governments worldwide have found themselves relying on their ability to exert control over health behaviors in public and private spaces. Visual communication, which includes both graphics and text, is an integral component of how these behavioral advisories are communicated to the public. Authorities translate scientific information into digestible designs for the public to achieve effective …

Consumer Response To Green Brands Vs. Traditional Brands On Digital Platforms: An Analysis Through A Series Of Case Studies, Madison Busick

Honors Scholar Theses

In the age of environmental crisis, consumers are increasingly aware of the environmental impact of their decisions. Accordingly, many companies seek to provide more eco-friendly and sustainable products while building their brand around these values. Consumers also are increasingly using and engaging on social media and other digital platforms. But just how well do these "green" brands do in the digital space? This study aims to compare differences between brands that embody environmentalist values and traditional brands with a variety of case studies across several consumer goods segments including clothing, cosmetics, and technology. The data is collected from a variety …

Heebie & Jeebie's Shortcut, Liz Husmann

Zea E-Books Collection

Heebie & Jeebie take a shortcut home because they played too long after (ghost) school. It's an exciting journey.

Impact Of Computer-Based Peer Review On College Students’ Performance And Perceived Self-Efficacy In An Online Graphic Design Course, Sharon P. Wagner, Tracy Rutherford

Journal of Applied Communications

Prior research has indicated that the incorporation of computer-based peer review into writing instruction increases student engagement, improves student performance, and increases student perceptions of self-efficacy. This study used a quasi-experimental untreated control group design to examine the impact of computer-based peer review on student performance and perceived self-efficacy in an undergraduate agricultural graphic design course. The impact of participation in computer-based peer review on performance scores was investigated using a MANOVA. After two rounds of peer review, students improved their overall course performance by one-half letter grade. Perceptions of self-efficacy were further analyzed using a one-way repeated measures ANOVA. …

Works In Process - Scholar Edition, Pablo Galindo Aragon, George Garrastegui Jr.

Publications and Research

The creative field revolves around many professions. Creatives share a lot of common themes that are part of their process. It is with these themes that we establish a more impact way to listen to a podcast. Reviewing and breaking episodes up into chapters can effectively guide a student, aka a Scholar, in their path to establishing a creative career.Some of the most powerful ways to get ahead in the creative field is by networking, and obtaining valuable knowledge from other creatives. Gathering this information and making these connections can be quite the task. Not all young creatives are aware …

Herpes Zoster Patient Education: A Coloring Book Approach, Sophia Charuhas

Senior Honors Theses

Shingles, the disease caused by the herpes zoster virus, is a widespread and widely misunderstood illness in the United States. It is preventable, but many at-risk patients do not know what measures they may take to prevent it. Clear communication from physician to patient is crucial for patient understanding of diseases. Many patient education materials on herpes zoster currently available are often unused. It is therefore beneficial to public health to disseminate new mediums of medical communication, and one way of accomplishing this is through adult coloring books. The pathophysiology of herpes zoster virus is here explored and the idea …

In Media Res, Christopher Andrew Sisk

Theses and Dissertations

We are inundated by a constant feed of media that responds and adapts in real time to the impulses of our psyches and the dimensions of our devices. Beneath the surface, this stream of information is directed by hidden, automated controls and steered by political agendas. The transmission of information has evolved into a spiral of entropy, and the boundaries between author, content, platform, and receiver have blurred. This reductive space of responsive media is a catalyst for immense political and cultural change, causing us to question our notions of authority, truth, and reality.

Escapism: Indulging In Daydreams, Tanruk Pairoj-Boriboon

Theses and Dissertations

A fantasy world, that exists only in our minds, provides us a place where we can mentally escape from everyday reality. Escapism, such as indulging in daydreams, allows us to experience comfort and makes us feel safe, eliminating feelings of insecurity and vulnerability.

This study aims to use playfulness and reverie as a tool to access and confront mental discomforts. Transforming disturbing situations into an experience of reverie; a correction of unsatisfying reality, by converting a solid component of the real world into a desirable infinite form will provide alternative viewpoints.

Throughout my work, this method has been employed to …

Orthodontists’ And Patients’ Preferences In Website Design In The Selection Of An Orthodontic Practice: A Comparative Study, Taylor R. Brown

Theses and Dissertations

Objective: To determine which website characteristics are preferred by orthodontists, adult patients, and parents of patients.

Materials and Methods: 1,000 active members of the American Association of Orthodontists and 750 active orthodontic patients/parents were sampled. Participants rated the importance of website characteristics, indicated presence of those characteristics on the current website, and ranked sample website images. Preferences were compared between orthodontist and the patient/parent group using t-tests and sample websites were compared using ANOVA models and Tukey’s adjusted post-hoc tests. Significance level was set at 0.05.

Results: 11 of the 16 website features showed significant differences between patients/parents and orthodontists. …

Stitched Past, Sawyer Smith

Mahurin Honors College Capstone Experience/Thesis Projects

“Stitched Past” tells the stories of vulnerable women in Lima, Peru. Despite the emotional and physical impacts of poverty, the women seek mentorship, education, and job security through Krochet Kids International. Krochet Kids, a U.S.-based non-profit organization, offers women in Peru and Uganda the opportunity to create knitwear to be sold online. In addition to gaining a new job and skill, the women receive counseling, affordable childcare, and supportive community. Krochet Kids approaches empowerment from a holistic perspective. The mentors encourage growth in five categories: financial, intellectual, physical, social, and psychological. This model of personal development ensures that the women …

The Institute Of New Feelings: Plastic Identities And Imperfect Surfaces, Weijian Zhou

Theses and Dissertations

Digital media are moldable spaces where an image is simultaneously a thought. This instance and flexibility enables digital existences to be malleable, transformative, situational, and unstable. They are plastic images. Video games generate digital bodies that are a fusion of subjectivities and cybernetic simulations, in a perceivable and ambiguous process. Such bodies are extensions of ourselves, being girlish, imperfect, unfinished and happening—digesting and emitting clusters of feelings, regardless of our biological gender and age. The performative experience of play is progressively departing from spectacle, gambling and competition, and increasingly shifting towards an emotional journey of alternate realities, spreading subjectivities into …

Open / Close: Assimilating Immersive Spaces In Visual Communication, Anika Sarin

Theses and Dissertations

I am interested in two spaces obverse to each other: open and closed. An open space develops organically based on how people inhabit it. Interacting with an open space is a dynamic, sporadic, multisensory, immersive, and subjective experience. In such spaces, we are confronted with an alternative aesthetic, one that is in conflict with the seamlessness of a closed space. A closed space is anchored on definite variables like structure, use and boundaries. While interaction between people and space is important, the space is tightly controlled and interaction is designed. Through this thesis project, I present a method that metaphorically …

Retirement Reboot: A Website Redesign, Christina Gillen

Honors Projects

A website could be created with the latest technology, but after a few years it will still need to be updated. This is what happened to Swanton Health Care and Retirement Center’s website. This project is designed to remedy the problem by creating an entirely new website with updated content, images, and interactive features to bring Swanton Health Care’s online presence back to life.

Creating A Successful Wayfinding System: Lessons Learned From Springfield, Massachusetts, Yanhua Lu

Landscape Architecture & Regional Planning Masters Projects

The masters project presents findings from recent work the author completed related to wayfinding, and wayfinding systems. This work began as part of a graduate urban design studio, followed by work as a research assistant at the UMass Design Center in Springfield, on a new “demonstration” wayfinding system installed in Springfield, Massachusetts. The wayfinding project was done in association with the Pioneer Valley Planning Commission and the Springfield Office of Planning and Community Development, was implemented with the main goals of improving public health by encouraging more people to walk.

Wayfinding systems are increasingly seen as an important part of …

How-To Understand And Create Hip-Hop Art, Joshua Wolcott

Graphic Communication

Typography is an essential component of Graphic Communication. The purpose of this study was to bridge typography with hip-hop art. To bridge the two disciplines, hip-hop art was presented in the context that it is actually practiced by these artists. The use of a questionnaire and a drawing lesson was intended to bring the subject within its true context. Presenting the art form in its true context enabled participants involved in the study to understand the art form with the perspective that the discipline, like typography, involves the use of lettering. Participants that were interested in drawing were able to …

Usability Simplified: A Basic Guide To Undertaking Effective Usability Testing, Garrison Reeves

Professional Writing and Information Design Capstone Projects

Usability can be complicated but I provide simple guidelines to effective usability. Every product has an intended purpose, and the scope and aim of usability testing is measuring if a product meets this purpose with regards to a user. Testing is used in many fields, but I intend to focus on user-centered interaction design and how to test when designing and developing such a product. I provide a simple head-start to usability testing based off of my research. Usability testing is a technique used for evaluating a product by testing the product on users who are part of the respective …