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Full-Text Articles in Critical and Cultural Studies
The Opppositional Framing Of Bloggers, Stephen D. Cooper
The Opppositional Framing Of Bloggers, Stephen D. Cooper
Stephen D. Cooper
As a new feature of the media system, the blogosphere is an extremely interesting subject for scholarly inquiry. One might spend research time along a variety of lines: why people blog, why people read blog content, the relationship of the blogosphere to the established media outlets, the who/what/when of blog content production and consumption, the subject matter of blog posts, the effects of exposure to blog content, the potential for and limitations on interactions, and so on, for quite a long list. Given that the blogosphere is a recent addition to the media mix, and itself a (presumably) unintended consequence …
The Epistemic Consumption Object And Postsocial Consumption: Expanding Consumer‐Object Theory In Consumer Research, Detlev Zwick, Nikhilesh Dholakia
The Epistemic Consumption Object And Postsocial Consumption: Expanding Consumer‐Object Theory In Consumer Research, Detlev Zwick, Nikhilesh Dholakia
Nikhilesh Dholakia
We introduce the concept of the epistemic consumption object. Such consumption objects are characterized by two interrelated features. First, epistemic consumption objects reveal themselves progressively through interaction, observation, use, examination, and evaluation. Such layered revelation is accompanied by an increasing rather than a decline of the object’s complexity. Second, such objects demonstrate a propensity to change their “face‐in‐action” vis‐à‐vis consumers through the continuous addition or subtraction of properties. The epistemic consumption object is materially elusive and this lack of ontological stability turns the object into a continuous knowledge project for consumers. Via this ongoing cycle of revelation and discovery, consumers …