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Full-Text Articles in Critical and Cultural Studies
Revealing Challenges Of Teaching Secrecy, Jack Z. Bratich, Craig R. Scott
Revealing Challenges Of Teaching Secrecy, Jack Z. Bratich, Craig R. Scott
Secrecy and Society
All teaching has something to do with transmission of hidden knowledge, secrecy, and revelation. But the teaching of secrecy itself faces particular challenges. Drawing on the authors’ experiences teaching secrecy-themed seminars to first-year university students, this paper pinpoints four such challenges: how to determine the range of phenomena to cover in a short course, how to prevent excessive interpretation of secrets, how to encourage students to take a fun topic with seriousness, and how to engage students in their own practices of secrecy. In laying out these challenges, we aim to contribute to a secrecy literacy: a needed competency so …
Challenges And Strategies Of Mobile Advertising In India, Ratnesh Dwivedi Mr
Challenges And Strategies Of Mobile Advertising In India, Ratnesh Dwivedi Mr
Ratnesh Dwivedi
Advertising is paid communication through a medium in which the sponsor is identified and the message is controlled. Every major medium is used to deliver these messages, including: television, radio, movies, magazines, newspapers, the Internet and today’s growing mobile advertising. Advertisements can also be seen on the seats of grocery carts, on the walls of an airport walkway, on the sides of buses, heard in telephone hold messages and instore PA systems but get paid for reading SMS on our mobile phones .It is the new way of marketing strategy for reaching subscribers. Mobile advertising is the business of encouraging …