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Articles 1 - 15 of 15
Full-Text Articles in Broadcast and Video Studies
Will Beauty Save The Brain? Exploring The Relationship Between Eudaimonic Reels Exposure And Egyptian Gen Z'S Mind And Motivations, Petra Zaky
Theses and Dissertations
Social media entertaining content includes a mixed bag of the meaningful and the trivial. For Generation Z, whose favorite daily entertainment is shallow yet funny short-form videos (reels), there is often an invisible price paid. The loss of ability to watch long meaningful videos, distractedness from self, “Brain Rot”, glamorizing of hedonism are among the maladies left behind the attractive rabbit hole of their daily media diet. This study explores the relationship between exposure to meaningful reels, in contrast to pleasurable reels, and Gen Z’s reflective thinking, “Brain Rot” symptoms, motivation to watch long meaningful videos and life motivations between …
Tracking News Narratives: Topic Modeling, Sentiment, And Media Coverage Patterns, Alexandria G. Lai
Tracking News Narratives: Topic Modeling, Sentiment, And Media Coverage Patterns, Alexandria G. Lai
Theses and Dissertations
This study introduces a novel content-driven influence measurement framework, built around a custom influence formula that integrates Non-negative Matrix Factorization (NMF) topic modeling, sentiment analysis, and influence metrics to analyze media narratives over time. Applied to news coverage of the 2020 U.S. presidential election and the COVID-19 pandemic, the framework identifies key topics, sentiment patterns, and influential sources. Results demonstrate its ability to distinguish between transient political controversies and sustained public health discourse while capturing shifts in media influence. While effective, refinements in topic separation, sentiment analysis, and temporal weighting could enhance adaptability. This study highlights the novel influence formula …
The Shift To Visual News Consumption: Exploring Egyptian Users' Motivations, Behaviors, And Perceptions Of News Values, Credibility, And Recognition On Instagram As A News Source., Hussein Battah
Theses and Dissertations
With the evolution of visual social media such as Instagram, news consumption and dissemination became different, focusing on Visual and Graphic content. With the current political and social-economic challenges in Egypt and the Region, such as The war in Gaza and the Egyptian economic crisis, the need for simple and immediate news updates became essential. Instagram has now satisfied that need among various users, specifically youth. This paper explores how consuming news over "Instagram" has influenced Egyptian users' perception of News Values and their definition of what to consider news. The paper also studies how several sources on Instagram have …
The Bitch And The Boogeyman: Violence Against Women And Gendered Morality In American Slasher Films, Davis A. Smith
The Bitch And The Boogeyman: Violence Against Women And Gendered Morality In American Slasher Films, Davis A. Smith
Theses and Dissertations
This research examines the relationships between on-screen depictions of violence in American slasher horror films and depictions of gendered morality of victims. Slashers are a subgenre of horror film that arose out of the exploitation cinema movement of the 1970s that are characterized primarily by the presence of one or more human killers inflicting violence on a group of protagonists, typically through the use of bladed weapons. Data collected comes from a comprehensive set of thirty-six American slasher films that received a wide theatrical release, with exemptions for films whose primary genre is not slasher and only selecting three films …
The Uses And Gratifications Of Social Audio-Focused Apps: A Case Study Of The Clubhouse Application, Dalia Abdelhamid Younes
The Uses And Gratifications Of Social Audio-Focused Apps: A Case Study Of The Clubhouse Application, Dalia Abdelhamid Younes
Theses and Dissertations
Social audio has recently emerged recently as a new form of social media based on voice. It spread rapidly through the Clubhouse application, which became a significant trend during the COVID-19 pandemic. The study aims to explore Egyptian content creators' motivations to join Clubhouse, study their motivations to produce their content, and identify the gratifications obtained from using this application. It also seeks to investigate the application`s sustainability within the Egyptian context by outlining the challenges faced by the Egyptian content creators. The study employs the uses and gratifications theory, conducting in-depth interviews with 17 Egyptian content creators. The findings …
Development And Implementation Of A Sports Broadcast For Columbus State University Basketball, Hailey Franklin
Development And Implementation Of A Sports Broadcast For Columbus State University Basketball, Hailey Franklin
Theses and Dissertations
Sports broadcasting uniquely captivates and unites people in a way no other form of entertainment can. Columbus State University, an NCAA Division II organization, recognized the need to elevate its sports broadcasting capabilities to enhance fan engagement and support for its men's and women's basketball programs. The purpose of this project was to record and report the process in the development and execution of a professional sports broadcast for the 2023- 2024 men's and women's basketball season at Columbus State. This project increased visibility for multiple parties while creating future possibilities within the athletic department by introducing new technology and …
Wcug Continuity Book: Building Organizational Robustness Through A Framework Model, Sho Irikawa
Wcug Continuity Book: Building Organizational Robustness Through A Framework Model, Sho Irikawa
Theses and Dissertations
WCUG Cougar Radio is a student led and community driven radio station housed in the Department of Communication at Columbus State University (CSU) in Columbus, Ga. Since 2015, WCUG Cougar Radio (now written as WCUG) created a learning lab environment, focused on training the next generation of media creators and managers. WCUG also houses and manages a podcast network that hosts a majority of WCUG’s digital content. Importantly, WCUG is operated by our very own CSU students. These students hold different tiers and positions as personnel, whether paid or volunteers. WCUG is also advised by a Faculty Advisor from the …
Measuring Objectivity In Documentary Film, Christopher Gordon Bailey
Measuring Objectivity In Documentary Film, Christopher Gordon Bailey
Theses and Dissertations
Documentary films and journalistic work share many common attributes. At their foundation, both tell stories about communities and important topics to people in those communities. Yet, when asked about trust in the medium, individuals generally show a significantly higher respect for documentary films than journalism. One way to understand how a media product may be trusted is through its objectivity, a concept that is important to journalists but not as crucial to documentary films. This thesis considers how the principles of objectivity may manifest in observational documentary film through a qualitative content analysis. Findings indicate that some measures of objectivity …
In Media Res, Christopher Andrew Sisk
In Media Res, Christopher Andrew Sisk
Theses and Dissertations
We are inundated by a constant feed of media that responds and adapts in real time to the impulses of our psyches and the dimensions of our devices. Beneath the surface, this stream of information is directed by hidden, automated controls and steered by political agendas. The transmission of information has evolved into a spiral of entropy, and the boundaries between author, content, platform, and receiver have blurred. This reductive space of responsive media is a catalyst for immense political and cultural change, causing us to question our notions of authority, truth, and reality.
The Influence Of Out-Group Network Ties On The Television Usage And Attitudes Of Mormon Women, Lois D. Brown
The Influence Of Out-Group Network Ties On The Television Usage And Attitudes Of Mormon Women, Lois D. Brown
Theses and Dissertations
Analysis of survey data collected from more than 400 LDS women (n=429) indicates that as the number of non-LDS or inactive LDS network associates increases, so does the women's identification with modern female TV characters. The frequency of network conversations about television also correlates to several television behaviors and attitudes such as watching entertainment and informational TV programming, identifying with modern characters, and regarding TV as useful. Mirroring the national trend, LDS women who are more educated use television less. A model is presented which details the flow and impact of personal network influence on the television habits and attitudes …
A Qualitative Study Of Interpretive Communities Among Lds Women, Oleah Clegg
A Qualitative Study Of Interpretive Communities Among Lds Women, Oleah Clegg
Theses and Dissertations
Recent studies have shown that a number of researchers have turned to the concept of the interpretive community to explain how audiences interpret the media within the context of their everyday experiences (Biocca, 1989; Gunter, 1989; Lindlof, 1989, 1992; Radway, 1984; Schrøder, 1994). D. A. Stout (1993) conducted a study that discovered three interpretive communities among LDS women who watch television, establishing that interpretive communities do exist among religious media audiences.
In 1994, K. Schrøder showed that the interpretive community can be further understood by taking a "social semiotic" approach to analyzing interpretive community members' social interaction with other communities. …
A Descriptive Analysis Of The Current Status Of Paid Religious Broadcasting On National Television, Wayne R. Bills
A Descriptive Analysis Of The Current Status Of Paid Religious Broadcasting On National Television, Wayne R. Bills
Theses and Dissertations
In examining the use of paid television by various evangelical organizations (the "Electronic Church") as contrasted with its use by The Church of Jesus Christ of Latter-day Saints (LDS), several important differences were discovered. First, the programs of the electronic church are usually designed much like a normal Sunday service with a "preacher" and "congregation" (the T.V. viewers). The LDS approach has been to communicate religious principles through the use of a story. Their productions are attractive to a large audience because they often feature a well-known television or motion picture celebrity, and are aired during prime-time viewing hours.
The …
A Study Of The Impact Of Three Films Upon Lds College Students' Acceptance Of Certain Patterns Of Affection, William R. Cunningham
A Study Of The Impact Of Three Films Upon Lds College Students' Acceptance Of Certain Patterns Of Affection, William R. Cunningham
Theses and Dissertations
The purpose of this investigation was to try to measure the perceived effect of three films upon L. D. S. college student's attitudes toward premarital affection immediately after viewing each film and over a time interval of three to four weeks. The sample consisted of seven health classes (180 males and 195 females in total) in the Department of Health Education at the Brigham Young University. A questionnaire was devised by the investigator and used as the instrument to determine the student's perceived attitudes toward premarital affection.
The students evidenced significance change in the conservative direction only after viewing the …
An Analysis Of Relationships Between Religious Broadcast Programming Objectives And Methods Of Presentation Used By Selected Major Religious Program Producers, As Compared With The Church Of Jesus Christ Of Latter-Day Saints, Val E. Limburg
Theses and Dissertations
In a society greatly influenced by the electronic media, research indicates there is a need to effectively communicate religious programming to broadcast audiences. The establishment of guides lines between the programs' audiences, the producers' objectives, and the methods of presentation used to accomplish the objectives could better insure program effectiveness.
A Descriptive Analysis Of The Effectiveness Of Broadcasting By The Church Of Jesus Christ Of Latter-Day Saints In The Northern States Mission Area, Robert W. Donigan
A Descriptive Analysis Of The Effectiveness Of Broadcasting By The Church Of Jesus Christ Of Latter-Day Saints In The Northern States Mission Area, Robert W. Donigan
Theses and Dissertations
There has been no systematic study of the effectiveness of broadcasting by the Church of Jesus Christ of Latter-day Saints since the advent of TV and the nation-wide telecasting of the Annual and Semi-Annual General Conferences of the Church each April and October. In addition to determining effectiveness, there is a need to discover to what degree people watch or listen to religious programming in general, and what types of religious programs they wouldm most like to have available.
The Northern States Mission of the Church, including all or part of Illinois, Wisconsin, Iowa, and Indiana, was seleceted as a …