Broadcast and Video Studies Commons^™

Ua68/1/3 Potter College Of Arts & Letters Dean, Assistant Deans, Committees Publications, Wku Archives

WKU Archives Collection Inventories

Publications created by the Potter College of Arts & Letters Dean, regarding the administration of Potter College.

Contact was a Potter College newsletter about funding opportunities, including grants, for faculty projects and research in the 1970s.

The Forum was a Potter College newsletter for faculty to share information about professional activities and discuss intellectual items of interest in the 1970s.

Potter College Potpourri was a newsletter for faculty, staff, and students that was available in print and online in the late 1990s. It included recent happenings, a frequently asked questions section, and brief departmental updates.

Arts & Letters is the …

Attempting An Affirmative Approach To American Broadcasting: Ideology, Politics, And The Public Telecommunications Facilities Program, Michael W. Huntsberger

Faculty Publications

The Public Telecommunications Facilities Program (PTFP) was the largest source of capital funding for U.S. public broadcasters for nearly fifty years. Between 1963 and 2010, the PTFP distributed more than $800 million to support the construction of public broadcasting facilities. Though the PTFP itself was generally noncontroversial, the fortunes of the program were complicated by the partisan politics of public broadcasting and federal fiscal policy. This study provides evidence of the ambiguous and contingent nature of the American approach to public broadcasting, and demonstrates some of the problems associated with affirmative efforts by government to advance public communication.

The Role Of News Media Use And Demographic Characteristics In The Prediction Of Information Overload, Qihao Ji, Louisa Ha, Ulla Sypher

School of Media and Communication Faculty Publications

Drawing on the information overload theory, this study investigates how news media use relates to the probability of information overload. Our broad goal is to explore how typical media use outside the working environment impacts information overload. Through a large mail survey conducted in northwest Ohio (N = 661), the study combined resident samples and college student samples and examined several variables regarding demographic characteristics, news media use, and information searching efficiency. Multinomial logistic regression was used to analyze the data. Results confirmed that age, gender, income, traditional news media use, and information searching efficiency can partially predict one’s probability …

0822: Lawrence H. "Bud" Rogers Papers, Marshall University Special Collections

Guides to Manuscript Collections

The collection consists primarily of newspaper articles, biographical sketches, and historical summaries of Mr. Roger's career in the television industry and the Federal Reserve Board. The bulk of the materials are related to his time as the General Manager of the WSAZ-TV station in Huntington, West Virginia and as the President of Taft Broadcasting Company in Cincinnati, Ohio. The collection contains some correspondence, both personal and business related. The collection is organized into two series; Series I, Personal Papers and, Series II, WSAZ-TV.

Quench The Thirst: A Content Analysis Of The Persuasive Techniques Of Unicef's Tap Project, Rachel Chadalavada

Masters Theses

This study analyzes the persuasive techniques utilized by UNICEF's Tap Project. This water related campaign began in 2007 and since then has created four themes. These themes are: Dine out, Celebrity Tap, Facebook Push and Cellphone Challenge. The study finds that the videos employed by the Tap Project portray all six Facets of Effects. However, their usage was based on the message that was being delivered. That said, not all videos utilized all of the facets. This implies that an advertisement need not necessarily use all six Facets of Effects to be successful. The facet of association however, stood out …

Anchoring The News With Comedy: Considering The Role Of Critique In News Through An Analysis Of The Daily Show With Jon Stewart, Tabitha Louise Simenc

Boise State University Theses and Dissertations

This study examines the role of critique in news and its necessity in a media landscape focused on journalistic ideals of objectivity. Using The Daily Show with Jon Stewart as a case study, this research first, examines the way in which the program fulfills the normative tasks of the media and can be considered news. Second, it considers how the program, and others like it, operate outside the realm of traditional news media and are, consequently, not subject to expectations of objectivity, potentially allowing for greater critique of powerful political, economic and media entities. Finally, the role of news in …

Media Bias Through Facial Expressions On Local Las Vegas Television News Programs: A Visual Content Analysis, Jessica Zimmerman

UNLV Theses, Dissertations, Professional Papers, and Capstones

Trust in news media has been considered an important base for social order and cohesion in society and is a crucial variable for evaluating news media. Media credibility has been questioned by the audience for some time and the audience's trust in the media has been slowly diminishing over the years. When a news broadcaster communicates a story on local television news, it is possible for his own opinions to leak through nonverbal communication, specifically facial expressions. This thesis explores the six local Las Vegas television news stations' anchors and reporters to visually analyze whether facial characteristics reveal media bias …

The Perceived Level Of Enjoyment In Sports Violence: An Experiment Examining How Sports Commentary, Fanship, And Gender Affect Viewer Emotions, Sarah Vineyard

UNLV Theses, Dissertations, Professional Papers, and Capstones

This investigation examines if the independent variables of sports commentary, fanship, and gender affect the viewer's level of perceived enjoyment while watching sports violence through televised professional football and hockey clips. Previous studies have found that these three variables contribute most to a viewer's level of perceived enjoyment. This study aimed to test to see if that was still true, while taking into account new rules regarding violence by the National Football League and the National Hockey League. This thesis addresses all variables in one study, which something past research has failed to do.

Perhaps the most significant finding from …

Headlines In Rhyme: A Case Study On Le Journal Rappé As An Agent Of Senegalese Sociopolitical Change, Jessica Hackel

Independent Study Project (ISP) Collection

Le Journal Rappé is a weekly Senegalese television segment presented and created by “old-school” rappers Cheikh “Keyti” Sene and Makhtar “Xuman” Fall. Each Friday on the Senegalese television station 2S, the rappers take on the personas of broadcast journalists, delivering the week’s top headlines in rhyme—they literally rap the news. Since its initial inception on April 11^th, 2013 as a YouTube venture, Le Journal Rappé has garnered both national and international praise. The program superficially serves as an alternative source of media, one that deviates from the mainstream in its format, entertainment value, and appeal to …

An Educational Video And Research Experiment On The Longevity Of Chicken Eggs, Kyle Patrick Mcdonald

Agricultural Education and Communication

The purpose of this project was to create a video designed to educate the public about chicken egg storage and refrigeration. The information in the video was based on a research experiment performed by the author, which was designed to measure the chronological decline of internal egg quality over a ten-week period. By creating an educational video about the longevity of chicken eggs, it is hoped that consumers will learn to keep their eggs past their sell-by dates. This project includes an educational video as well as an outline for a research project.

Age, Gender, Race, And Culture In The Er: A Content Analysis Of End-Of-Life Issues In The Television Drama, Katrina Wilson Burtt

Dissertations

Within one of the most popular television dramas on American television, hundreds of depictions of end-of-life (EOL) care and decision-making conveyed impressions of how death and dying occurred in a hospital. This content analysis of EOL incidents that appeared in every episode of the television drama ER indicated that viewers got powerful messages about EOL. The long-playing, popular television drama exaggerated the role of physician within the EOL scenes and minimized the roles of women, racial minorities and ethnic groups. Notably lacking from the EOL content were accurate or positive representations of racial, ethnic or cultural differences in death and …

Social Media Strategy For The Hank Greenspun School Of Journalism And Media Studies, Irene Williams

UNLV Theses, Dissertations, Professional Papers, and Capstones

Within the past 10 years, communication online has evolved tremendously toward social media. This rapid change has been difficult for higher education institutions (HEI) to adapt to, leaving this important area underexplored. This strategic social media plan was developed to improve internal and external communication for the Hank Greenspun School of Journalism and Media Studies (JMS). By initiating social media platforms, relationships are cultivated with present and future students on Facebook and Twitter. This strategic social media plan develops and maintains Facebook and Twitter pages for JMS and interprets social media site visitation data. These data provide information on users, …

Media Bias Through Facial Expressions On Local Las Vegas Television News, Jessica Zimmerman

Graduate Research Symposium (2010 - 2017)

Trust in news media has been considered an important base for social order and cohesion in society and is a crucial variable for evaluating news media. Media credibility has been questioned by the audience for some time and the audience’s trust in the media has been slowly diminishing over the years. When a news broadcaster communicates a story on local television news, it is possible for his own opinions and beliefs to leak through nonverbal communication, specifically facial expressions. This presentation explores the four main local Las Vegas television news stations’ anchors and reporters to visually analyze whether facial characteristics …

Multimedia Use In Small News Organizations, Robyn K. Keriazes

Honors Theses and Capstones

No abstract provided.

Influencia De Los Programas De Concurso Televisivos En La Construccion De Identidad Cultural En Jóvenes Cusqueños, Tess Renker

Independent Study Project (ISP) Collection

Este informe describe la realización de mi proyecto de investigación sobre las influencias de los programas de concurso peruanos en la construcción de las identidades culturales de los jóvenes cusqueños. En el primer capítulo, describo las motivaciones por esta investigación, la área temática, y las preguntas de investigación, así como el marco teórico y la metodología del estudio. El segundo capítulo incluye la revisión de unas lecturas previas acerca del tema. Estas lecturas se enfocan en la vinculación de la televisión nacional peruana con la globalización y la manera en que estos programas pueden influir las identidades culturales de la …

Fifteen Percent Or More: A Content Analysis Of Geico's Commercial Advertising, Paul Davis

Masters Theses

In this media saturated world which is lived in today, the general public is bombarded by a multitude of advertisements. This thesis was conducted to examine Geico's commercial advertising looking specifically at their use of humor. The Elaboration Likelihood Model and the Humorous Message Taxonomy were used to conduct this content analysis. The research examined the route of persuasion and elaboration that were used in 60 Geico commercials from five of their most recent campaigns. The Humorous Message Taxonomy helped to establish which types of humor were being used along with the processes and relationship between elements. Three research questions …

Power Girls Before Girl Power: 1980s Toy-Based Girl Cartoons, Katia Perea

Publications and Research

The socio/cultural history and partnership of toy advertisement and children’s television is rich and well documented (Schneider 1989, Kunkel 1988, Seiter 1993). In this article I discuss the influence of policy in girl’s cartoon programming as well as the relationship between commercialization and financial motivation in creating a girl cartoon media product. I then discuss the formulaic, gender normative parameters this new genre set in place to identify girl cartoons as well as girl media consumption and how within those parameters girl cartoon characters were able to represent an empowered girl popular culture product a decade before the nomenclature Girl …

Integrating Evidence-Based Practices Into Public Relations Education, Karen Freberg, David L. Remund, Kathy Keltner-Previs

College of Journalism and Mass Communications: Faculty Publications

Public relations continue to play an essential and changing role in society, requiring the regular reassessment of the education of future public relations practitioners. Academics and practitioners often differ in how they view the public relations field, how they define the discipline, and how they view the major pedagogical approaches. This paper explores the impact of integrating three different perspectives in public relations education, including practitioner perspective, client perspective, and the evidence-based perspective. Results from students’ reaction papers and an online questionnaire suggest that integrating an evidence-based approach improves the competence and clarity of communications counsel provided by aspiring practitioners.

Event-Driven Environmental News In The U.S. And Canada, Stuart Soroka, Stephen J. Farnsworth, Lori Young, Andrea Lawlor

Political Science & International Affairs Articles

This paper presents results from a content analytic study of U.S. and Canadian evening news programs on energy and environmental topics from 1999 to 2009. The analysis reveals the importance of coverage of weather and natural disasters in both countries — importance not just in terms of the volume of coverage, but in the role that coverage plays in driving discussion of broader, more thematic coverage of pollution and climate change. Indeed, causality tests reveal that coverage of climate change, pollution and related issues are strongly affected by — or, rather, dependent on — coverage of disasters and other weather …

Social Learning Theory In The Frontline Documentary “The Merchants Of Cool”, Alixe A. Wiley

Faculty Curated Undergraduate Works

In the Frontline documentary The Merchants of Cool, the relationship between major media conglomerates and their hedonistic teenage customers is examined through exploring the different tactics industries use to discover and market the next “cool” thing. Industries maintain what the documentary refers to as a “feedback loop” with their customers, which is a cyclic, supply-and-demand relationship that blurs the line between fiction and reality. It has become impossible to tell which side is imitating the other: who do the products and trends that define popular youth culture belong to? What's more, are the sexual and aggressive hormone-fueled behaviors on …

Live, But At What Cost? An Analysis Of Live News Reporting In The Indianapolis Television News Market, Robert Kyle Inskeep

Undergraduate Honors Thesis Collection

During the summer of 20 10 I had the opportunity to work as a news intern at WTHR- TV. This experience not only provided me with extremely valuable professional experience, but it also introduced me to one of the most common elements of local television news: the live shot. During my internship I would accompany reporters into the field and assist them in the news gathering process, a process that was often cut short to ensure that the reporter and videographer had an adequate amount of time to return to the news station to put together their story and then …

Planned Parenthood Takes On Live Action: An Analysis Of Media Interplay And Image Restoration Strategies In Strategic Conflict Management, Leslie Lynn Rasmussen

Dissertations

On February 1, 2011 the pro-life organization Live Action released videos that appeared to show Planned Parenthood clinic staff disregarding statutory rape and abortion reporting laws and aiding sex traffickers. The videos posted online quickly garnered over a million views and placed Planned Parenthood at the forefront of national news. The Federal government intervened and threatened to remove funding to the Title X organization. Planned Parenthood launched a campaign to retain funding using social media and controlled online media, and attempted restore its image as a reputable healthcare provider while engaged in conflict with Live Action.

A content analysis was …

You Should Know Jack: A Qualitative Study Of The Jack Lalanne Show (1951-~1965), Robert Cochrane

UNLV Theses, Dissertations, Professional Papers, and Capstones

Jack LaLanne hosted the first and longest running fitness program in United States broadcast history from 1951 through 1985. Since LaLanne's rise as a broadcasting celebrity, the health and fitness industry has grown from a small, somewhat-maligned field into a multi-billion dollar per year economy of its own. As LaLanne reached iconic status through his show, his name became synonymous with good health and nutrition, but the messages of his show went far beyond simple exercises. He used religious, patriotic, and biomedical messages to get his points across. In addition, he was a showman who sang to his audience, used …

Ideological “Smackdown”: A Textual Analysis Of Class, Race And Gender In Wwe Televised Professional Wrestling, Casey Brandon Hart

Dissertations

The focus of this study is an in-depth intertextual examination of how the WWE in 2010 and by extension contemporary professional wrestling in general represents a microcosm of modern cultural ideology. The study examines three major areas in which this occurs. The first of these areas is that of class values. This section focuses on the establishment and extension middle-American values, defined as those values generally shared by the middle-class of the United States. The second section of this study focuses on how the WWE uses racial commodification in the treatment of people of color. Using concepts of Marxist power …

Influence Of American Media Upon Korean Broadcasting Culture - Analyzing 'American Idol' Vs. 'Superstar K Ii', Han Na Shin

Masters Theses

This study examines the influence of American media on Korean broadcasting culture, based on analysis of American Idol and SuperStar K Season II. Viewer ratings were analyzed to find out the popularity of American programs in South Korea. Web-based surveys and individual interviews were analyzed to figure out the difference between both programs and its influence upon Korean viewers. The result shows that American programs currently influence the Korean media and Korean viewers, and that influence is getting more produced. With those findings, the study concludes it affects Korean viewers and Korean society as well. Audition programs become one of …

Bears, Baby Carrots, And The Colbert Bump: An Analysis On Stephen Colbert's Use Of Humor To Set The Public's Political Agenda, Dominique Mckay

Masters Theses

In recent years, political satire has risen in popularity and recognition as an effective means of transmitting political news to a younger generation of voters. This recent development brings forth new questions about the role of political satire in setting the public's political agenda. Using Agenda-Setting Theory as a framework, this study takes The Colbert Report, one of the most popular satire television shows of this generation, and analyzes it for a possible political agenda. In the end, what this study finds is that in the six weeks leading up to the 2008 U.S. presidential election The Colbert Report chose …

Feasting On Four Wheels, Mariel Patricia Rodriguez-Mcgill

Electronic Theses and Dissertations

The documentary film Feasting On Four Wheels explores the new wave of "gourmet" food trucks on the streets of Denver, Colorado. What started as a bigger movement across the country made its way to the Mile High city in 2010 and snowballed to the food-loving community portrayed during the summer of 2011. Interviews with food truck owners, a food truck fabricator and a blogger for DenverStreetFood.com, explore the nature of the movement and how its existence creates a feel of community and culture within the city. The evolution of street food history and the influence of new technology are also …

Ua68/13/1 Potter College Of Arts & Letters Journalism & Broadcasting Self-Studies, Wku Archives

WKU Archives Collection Inventories

Self-studies conducted by Journalism & Broadcasting.

U.S. Radio In The 21st Century: Staying The Course In Unknown Territory, Michael Huntsberger

Faculty Publications

This essay examines the development of the radio industry in the United States as it makes its way into the 21^st century. Issues of regulation, technology, commerce, and culture are addressed.

The Umbrella Effect: The Importance Of Converging Student Media At A University, Karlee Prazak

Journalism

Journalism today is much more than a single reporter, news anchor, photographer or videographer specializing in a single skill. Journalists today need to be multimedia journalists who have skills that encompass anything from writing a story to editing video. Currently, at California Polytechnic University, San Luis Obispo (Cal Poly), journalism students are learning these skills, but they are learning them separately. Within the three concentrations offered by the journalism department — broadcast, news/editorial and public relations — there are the three student media outlets: Central Coast PRspectives, Cal Poly TV, KCPR radio and the Mustang Daily newspaper. Few students, however, …