Broadcast and Video Studies Commons^™

Poison Ivy's Green Screen Debut: A Rhetorical Criticism On Erasing Identity On Screen, Jennifer Baney

University of the Pacific Theses and Dissertations

This project investigates the loss of power on screen for female comic book characters. Specifically, I investigate how scenes create narratives using heteronormativity and over-sexualization of female characters. The artifact of analysis included in this project is Batman and Robin (1997). This text focuses on Poison Ivy, including the background of the character before dissecting her role in the film. Turning to Sonja J. Foss (2009) and her feminist critique as a guide to understanding the implications of this research. Using feminist criticism, I argue that Poison Ivy was put in a lesser position, removed of her power, and was …

The Reification Of Hegemonic Masculinity Via Heteronormativity, Sexual Objectification, And Masculine Performances In Tau Kappa Epsilon Recruitment Videos, Viki Tomanov

Butler Journal of Undergraduate Research

Fraternity members constitute a large percentage of men who hold highly influential jobs in politics, large corporations, and the like. Since fraternities are limited to men-only, it is important to examine how masculinity is both rhetorically constructed and subsequently performed. Tau Kappa Epsilon (TKE), the fraternity with the largest amount of chapters nationwide, is the focus of my analysis. Its popularity among college campuses signifies that its recruitment is successful and that, regardless of initiation into the fraternity, many men (and women) view TKE as an example of masculinity. In my analysis, I examine TKE recruitment videos from various universities …

Statistical Plight Of Black Women, Kimberly-Joy M. Walters

Sociology Summer Fellows

The purpose of this research is to examine how television shows and their portrayals of professional Black women impact the interpretation of marriage rates by race and perpetuate ideologies about the angry, unlovable Black woman. Using a content analysis of cable and network television shows with Black professional women as lead characters, this study connects an analysis of the characters’ lived experiences to normative expectations of Black women in relationships to call into question the prevailing narrative that Black women are in part personally responsible for their statistical plight. I will closely study how the two stereotypes, the Jezebel and …

A Content Analysis Of Gender-Specific Media Coverage Of Sport: Ncaa Athletic Department Home Webpages, Margo R. Malik

UNLV Theses, Dissertations, Professional Papers, and Capstones

Studies have found that media coverage of women’s sports is inadequate when compared with coverage of men’s sports. The results of these studies have revealed inadequacies in terms of amount of coverage as well as type of coverage. Findings demonstrate that there is a certain way media frame female athletes when they are covered. Female athletes are often portrayed in overly sexualized images, as feminine role models, as passive rather than active, and in sports that are considered gender-appropriate. These types of portrayals can perpetuate gender bias and stereotypes, undermine the true athletic ability of female athletes, and give the …

Women's Professional Sports: A Case Study On Practices That Could Increase Their Profitability, Danielle H. Mcardle

Honors Undergraduate Theses

Women’s professional sports leagues have often been considered a risky business endeavor. Critics cite low attendance, lack of sponsorships, lack of media rights deals, and numerous other reasons for why women’s professional sports leagues are not profitable. In analyzing the current landscape of women’s professional sport leagues, this paper uses a case study approach to develop a strategy that will highlight lessons learned from past women’s professional sports leagues, current professional sports leagues, sponsorship agreements, fans, social, digital, and mobile marketing strategies, and management practices to show how the business of women’s sports could be made into a more profitable …

Rhetorical Strategies Of Visual Pleasure In Situation Comedies: 'Friends' And Female Body Image, Deanna Sellnow, Jonna Reule Ziniel

Communication and Theater Association of Minnesota Journal

The visual messages conveyed by and about the female characters on Friends reinforce hegemonic ideals of femininity and an ideal female body image that is excessively thin. Messages of narcissism, voyeurism, and fetishism draw adolescent female viewers to identify with the images, characteristics, and behaviors of Rachel and Monica as models and to distance themselves from the images, characteristics, and behaviors of Phoebe and “Fat Monica” as anti-models. The messages sometimes overtly and often covertly perpetuate hegemonic stereotypes about women. Messages advocate that the ideal female body image is a sex object, and the most desirable sex objects are excessively …

Depictions Of Beauty On Cosmopolitan Magazine: Content Analysis Of Covers (1959-2014), Azalee Maslow

UNLV Theses, Dissertations, Professional Papers, and Capstones

The media, especially advertisers, have long used beautiful women as an ideal image for attracting viewers and selling products. American women have been portrayed as, ideally, thin Caucasians with blonde hair and blue eyes. Research has found that women compare themselves to the beautiful women in advertising and in turn have negative feelings towards their own appearance. This thesis’ goal is to find whether the ideal American woman has changed through a content analysis of the women on the covers of Cosmopolitan magazine over the past 55 years, 1959 through 2014. This content analysis will focus on how the covers …

Social Learning Theory In The Frontline Documentary “The Merchants Of Cool”, Alixe A. Wiley

Faculty Curated Undergraduate Works

In the Frontline documentary The Merchants of Cool, the relationship between major media conglomerates and their hedonistic teenage customers is examined through exploring the different tactics industries use to discover and market the next “cool” thing. Industries maintain what the documentary refers to as a “feedback loop” with their customers, which is a cyclic, supply-and-demand relationship that blurs the line between fiction and reality. It has become impossible to tell which side is imitating the other: who do the products and trends that define popular youth culture belong to? What's more, are the sexual and aggressive hormone-fueled behaviors on …

The Influence Of Out-Group Network Ties On The Television Usage And Attitudes Of Mormon Women, Lois D. Brown

Theses and Dissertations

Analysis of survey data collected from more than 400 LDS women (n=429) indicates that as the number of non-LDS or inactive LDS network associates increases, so does the women's identification with modern female TV characters. The frequency of network conversations about television also correlates to several television behaviors and attitudes such as watching entertainment and informational TV programming, identifying with modern characters, and regarding TV as useful. Mirroring the national trend, LDS women who are more educated use television less. A model is presented which details the flow and impact of personal network influence on the television habits and attitudes …

A Qualitative Study Of Interpretive Communities Among Lds Women, Oleah Clegg

Theses and Dissertations

Recent studies have shown that a number of researchers have turned to the concept of the interpretive community to explain how audiences interpret the media within the context of their everyday experiences (Biocca, 1989; Gunter, 1989; Lindlof, 1989, 1992; Radway, 1984; Schrøder, 1994). D. A. Stout (1993) conducted a study that discovered three interpretive communities among LDS women who watch television, establishing that interpretive communities do exist among religious media audiences.

In 1994, K. Schrøder showed that the interpretive community can be further understood by taking a "social semiotic" approach to analyzing interpretive community members' social interaction with other communities. …

Women's Profiles, Robyn Lynn Cochran

Institute for the Humanities Theses

This creative project chronicles the development of an innovative short-format public radio series called Women's Profiles. I include a range of pertinent materials, including a record of my public radio internship, a grant proposal, and a public radio script. Using a feminist approach, I create a prototype for a radio show in which women subjects/narrators, in a non-hierarchical interview process, share their life experiences in conversation with one ( or more) women interviewers. By incorporating myself as a subject in this document, with work journals and narrative, I give readers an opportunity to appreciate the effort and process involved in …

Covering The Plague Years: Four Approaches To The Aids Beat, James Kinsella

New England Journal of Public Policy

AIDS reporting has changed dramatically since 1981. But it was not until mid-1985, when Rock Hudson was diagnosed with the disease, that media outlets began playing the epidemic as a story of major proportions.

Because almost no major media institution embraced the AIDS story as an important issue, coverage of the epidemic was often the result of a reporter's initiative. Consequently, the connection the individual journalist had with the epidemic became a much stronger influence on what appeared in the news and on what Americans knew about the crisis than in any other recent major health story. This article examines …

Ua37/30/2 Wku Research Notecards - Q-R Topics, Lowell Harrison

Faculty/Staff Personal Papers

Notecards created by Lowell Harrison while researching his book Western Kentucky University. The cards transcribed below are for 118 topics beginning with Q & R ranging from Qualifications: Teachers to Russian Taught.

Ua1b1/1 Rodes-Helm Lecture Series Scrapbook, Western Kentucky University

WKU Administration Documents

Scrapbook of programs, photographs and press clippings regarding the following Rodes-Helm Lecture Series speakers:

• Arthur Schlesinger
• Pearl Buck
• Buckminster Fuller
• Chet Huntley
• Art Linkletter
• Nancy Dickerson
• Vincent Price
• William Buckley
• Richard Leakey
• Alvin Toffler
• John Ferguson
• Charles Kuralt

Ua77/1 Western Alumnus, Vol. 44, No. 4, Wku Alumni Association

WKU Administration Documents

WKU alumni magazine. Features the following articles:

• Two Great Westerners - Julian Goodman, L.Y. Lancaster
• Conway, Sheila. KMA, KAFP Honor Dr. Lank - L.Y. Lancaster
• Armstrong, Don. Western's Distinguished Alumnus Julian Goodman
• Covington, Tommy. Your Alumni Association Working with Western
• Alumni Scholarship Winners 1975-76
• America's Heritage - Homecoming 1975
• Wood, Willson. The Founders and the Builders
• Logsdon, Mona. Earn and Learn
• Hurst, Teri. Super U WKYU 580
• Just, Paul. It Was Autumn Football Time - 1935
• Given, Ed. Whither the Women? - Athletics (WKU)
• Bob Coffey Photographer
• Proposed Tenure Plan Acted Upon by WKU Regents
• 49 Western Students Elected to …