Broadcast and Video Studies Commons^™

Journalistic Ethics And The Right-Wing Media, Jason Mccoy

College of Journalism and Mass Communications: Professional Projects

This paper will examine the development of modern media ethics and will show that this set of guidelines can and perhaps should be revised and improved to match the challenges of an economic and political system that has taken advantage of guidelines such as “objective reporting” by creating too many false equivalencies. This paper will end by providing a few reforms that can create a better media environment and keep the public better informed. As it was important for journalism to improve from partisan media to objective reporting in the past, it is important today that journalism improves its practices …

Journalists’ Level Of Knowledge On Empirical Research And Opinion Polling: A Study Of Kenyan Journalists, Dane M. Kiambi

College of Journalism and Mass Communications: Faculty Publications

This study examines the level of knowledge of Kenyan political reporters on a few key concepts of empirical research and opinion polling. Although data from this study are from a nonrepresentative sample, it offers important insights into levels of knowledge on an important topic in journalism. Results indicate that 63. 4 percent of the reporters did not know that survey findings from a nonrandom or nonprobability sample cannot be generalized to the population. Another 63. 4 percent did not know that sampling error cannot be computed from data that were collected using a nonrandom sample, while 49. 3 percent did …

Persuasion, Marita Gronnvoll

Syllabi

This class will study symbolic communication intended to influence beliefs, attitudes, values, andbehaviors. The course will focus on the critical assessment of persuasive messages, with additionalattention to the theories and research behind persuasive message construction.

Topics In Media History, Jeffrey Owens

Syllabi

Topics in Media History provides an in-depth study of the history of one particular medium (e.g. film, radio, television, or the internet). It will cover the development of media technology, the structure of media institutions and their regulation, and the social and cultural significance of these media. This class is repeatable with change in topic.

Communication & Popular Culture, Marita Gronnvoll

Syllabi

This course examines popular culture and the emergence of mass culture in the United States. Itstarts from the premise that popular culture, far from being a frivolous or debased alternative to“high culture”, is in fact an important site of popular expression, social instruction, and culturalconflict, and thus deserves critical attention. We examine theoretical texts that help us to “read”popular culture, even as we study specific forms and artifacts of popular culture: from televisionshows to Hollywood movies, graphic novels to advertisements, and popular music to fiction.Throughout the course, we ground what we call “culture” in political, economic, and socialcontexts. We pay …

Von Star City Sports Bis #Gbr: Reflektion Von Qualität Und Leistung Der Lokalen Sportberichterstattung Im Mittleren Westen Amerikas, Frauke Hachtmann

College of Journalism and Mass Communications: Faculty Publications

Good local sports journalism reflects the community it serves and thereby develops society. This essay discusses local sports journalism in the context of collegiate athletics in Nebraska in the Midwest. It is particularly important to produce good, solid journalism in the context of sport. This reflection of local sports journalism of the University of Nebraska-Lincoln uses the following themes for analysis: context, critical media work, diversity, representation in the newsroom, and the role of owned media and branding. The essay also describes the American collegiate athletic system and a new, innovative undergraduate major in „Sports Media and Communication“ at the …

From Virtual To Physical: Video Game Streaming Communities, Avery Miles

Capstones

This is an exploration of the inner lives of video game streamers, how they interact with their audiences and the social phenomenon of live streaming. It encompasses streamers, viewers, professional eSports athletes and indie game designers.

www.averykmiles.com

Comparing Virtual Reality Tourism To Real-Life Experience: Effects Of Presence And Engagement On Attitude And Enjoyment, Adam Wagler, Michael D. Hanus

College of Journalism and Mass Communications: Faculty Publications

With the advent of 360-degree video technology, Virtual reality (VR) headsets can take users to locations in the real world. Despite the increasing number of virtual tourism opportunities using digital VR technology, little research has assessed the effective realism of 360-degree video tourism. This study took users on a guided audio tour of a state Capitol building. Users either took the tour via two-dimensional (2-D) video, immersive 360-degree video using a VR headset, or physically went to the location and walked around the grounds. Users were measured on spatial presence, emotional engagement with the tour, sponsor liking, and tour outreach …

Making It Pay To Be A Fan: The Political Economy Of Digital Sports Fandom And The Sports Media Industry, Andrew Mckinney

Dissertations, Theses, and Capstone Projects

This dissertation is a series of case studies and sociological examinations of the role that the sports media industry and mediated sport fandom plays in the political economy of the Internet. The Internet has structurally changed the way that sport fans access sport and accelerated the processes through which the capitalist actors in the sports media industry have been able to subsume them. The three case studies examined in this dissertation are examples of how digital media technologies have both helped fans become more active producers and consumers of sports and made the sports media industry an integral and vanguard …

A Video Guide To Navigating The Challenges Of A High Tech Business In Montana, Julia Quigley

Graduate Theses & Non-Theses

High tech is Montana’s new frontier for entrepreneurs. Advances in technology is reducing geography as a barrier, and we are experiencing a new kind of economic growth. However, building a high tech business in Montana’s mostly rural environment presents an array of obstacles for entrepreneurs and business owners. This project addresses these challenges and offers advice from some of the state’s activists, like business advisors, state representatives, and venture capital firms. A miniseries distributed via YouTube highlights key information from several in-person interviews, and outlines why Montana is primed for a high tech boom.

Developing The Next-Generation Don Draper, Valerie K. Jones

College of Journalism and Mass Communications: Faculty Publications

Technology and the proliferation of data have transformed the advertising industry. Those with digital and analytical skills are now more employable than those with “traditional” advertising skills. At the same time, colleges and universities face increasing emphasis on job placement rates. Are advertising programs providing students with the skills needed to win jobs today and become successful employees tomorrow? Today’s “next-generation Don Drapers” must be fluent not only in creativity and big ideas but also in analysis and Big Data.

Cultivation Theory And The Effects Of Television On Children, Omneya A Shanab

Renée Crown University Honors Thesis Projects - All

This project delves into Cultivation Theory and how it has developed over time. I looked not only at television, which was the original platform discussed in relation to the theory, but at digital and social spaces as well. As media develops as a whole I was curious to see how this theory ties into children’s development and lives in general. My main interest was children, including those in lower income and minority homes.

The Reification Of Hegemonic Masculinity Via Heteronormativity, Sexual Objectification, And Masculine Performances In Tau Kappa Epsilon Recruitment Videos, Viki Tomanov

Butler Journal of Undergraduate Research

Fraternity members constitute a large percentage of men who hold highly influential jobs in politics, large corporations, and the like. Since fraternities are limited to men-only, it is important to examine how masculinity is both rhetorically constructed and subsequently performed. Tau Kappa Epsilon (TKE), the fraternity with the largest amount of chapters nationwide, is the focus of my analysis. Its popularity among college campuses signifies that its recruitment is successful and that, regardless of initiation into the fraternity, many men (and women) view TKE as an example of masculinity. In my analysis, I examine TKE recruitment videos from various universities …

History Of Journalism Education: An Analysis Of 100 Years Of Journalism Education, Hilary Akers Dunn

LSU Master's Theses

This quantitative content analysis uses course descriptions to find changes in journalism education at the University of Missouri, Louisiana State University, and the University of North Carolina over 100 years. This study found that there are two influencing factors that are inherent to the journalism profession: advances in technology and the maturity of the profession itself. These two influencing factors produced changes in technology used in curriculum, course focus (e.g. skill, theory, general knowledge, and history), and course topics (e.g. advertising, broadcasting, public relations, etc.) This study also found that leadership is the most influential factor of change in journalism …

Finding Meaning At Work: The Role Of Inspiring And Funny Youtube Videos On Work-Related Well-Being, Sophie Janicke-Bowles, Diana Rieger, Winston Connor Iii

Communication Faculty Articles and Research

Watching online videos on social media is a common activity in today’s digital age, but its’ impact on employee well-being at work has not been investigated yet. The current study tried to fill this gap by investigating the role hedonic and eudaimonic online videos play on employee’s stress levels and well-being at work. An online experiment with 200 full time employees in the US was conducted exploring the role of inspiring affect and positive affect on three distinct well-being outcomes: subjective well-being, psychological well-being and social well-being at the workplace. A path model suggests unique effects for inspiring videos on …

The Psychology Of Marathon Television Viewing: Antecedents And Viewer Involvement, Riva Tukachinsky, Keren Eyal

Communication Faculty Articles and Research

This study focuses on the expanding trend of marathon (“binge”) television viewing. It examines the personality antecedents of such media consumption (attachment style, depression, and self-regulation deficiency) as well as the psychological experiences of marathon viewers relative to the narrative (transportation, enjoyment) and its characters (parasocial relationship, identification). In a two-study design, theoretical models of media use and involvement, on one hand, and models of media addiction, on the other hand, are applied to predict the extent of marathon viewing and to compare it with “traditional” viewing. Results advance understanding of enjoyment and involvement theory and support cognitive theories of …

Voice-Activated Change: Marketing In The Age Of Artificial Intelligence And Virtual Assistants, Valerie K. Jones

College of Journalism and Mass Communications: Faculty Publications

The Internet of Things promises to make relationships with technology more personal than ever. Voice-controlled virtual or artificial intelligence assistants such as Amazon’s Alexa or Google Assistant execute the commands of their users, providing information, entertainment, utility, and convenience while enabling consumers to bypass the advertising they would typically see on a screen. This “screen-less” communication presents significant challenges for brands used to “pushing” messages to audiences in exchange for the content they seek in hopes of creating preference. It also raises ethical questions about data collection, usage, and privacy. Little is known about the role marketing will play in …

To Thrive In Today’S Marketing Landscape, Embrace Schizophrenia!, Rishad Tobaccowala, Valerie Jones

College of Journalism and Mass Communications: Faculty Publications

We are entering the third connected age, powered by deep connectionsamong data, interconnected and Internet-connected objects, and engag-ing, immersive communication. Communication and media are undergoingradical transformations–influenced by artificial intelligence, the Internet ofThings, virtual and augmented reality, and voice-powered devices–and asa result, the advertising landscape is transforming as well. Brands connectdirectly with consumers, built on rich, data-driven relationships. As theway brands are built changes, so must the skill sets and approachesneeded for building and advertising brands. We outline a new model forsuccess and discuss future challenges and opportunities for academics, stu-dents, and professionals, to thrive.

Media Criticism And Morality Policing On Twitter: Fan Responses To 'How To Get Away With Murder', Melissa Ames

Faculty Research & Creative Activity

In an alarmist age when tirades about society's eroding ethics areabundant, the media is often a scapegoat for those who fear that cultural valuesare disintegrating. For decades, from reality television's debauchery to celebrityprogramming's narcissism to fictional drama's excessive violence, television hasbeen blamed for contributing to society's so-called moral decline. Recently, concernhas expanded from content to include twenty-first century television viewingpractices. Studies argue that binge watching television leads to antisocial dispositions,depression, and immorality. Likewise, social media is credited forcreating a generation of narcissists and prompting increased levels of depression,jealousy, and apathy. Television viewing today often entails double screening - whereinviewers are …

In Media Res, Christopher Andrew Sisk

Theses and Dissertations

We are inundated by a constant feed of media that responds and adapts in real time to the impulses of our psyches and the dimensions of our devices. Beneath the surface, this stream of information is directed by hidden, automated controls and steered by political agendas. The transmission of information has evolved into a spiral of entropy, and the boundaries between author, content, platform, and receiver have blurred. This reductive space of responsive media is a catalyst for immense political and cultural change, causing us to question our notions of authority, truth, and reality.

Repackaging The Reach Of Dreams: News Coverage Of Daca Rescindment By Three National Newspapers On Twitter, Megan Pietruszewski

Dissertations, Master's Theses and Master's Reports

This thesis examines the frames used by three news organizations to cover the rescindment of the Deferred Action for Childhood Arrivals (DACA) program. The rescindment of DACA was a pivotal transition period open to new immigration policy, and frames used in the news coverage of DACA are important as frames influence public opinion and possible future immigration policy. This study uses corpus linguistic methods and Van Gorp’s inductive framing analysis to explore how a complex political decision like DACA rescindment is covered in condensed news stories on Twitter as well as in full-length news articles. The Executive Critique frame, which …

Adapting To Change In The Swiss German Media Industry: Identifying And Developing Competencies Needed By Journalists And Editors To Cope With Future Market Needs - A Collective Case Study, Christiane E. Theiss

Dissertations

The global media industry has undergone a tremendous change and massive upheaval during the last two decades. On the one side, media consumption has changed immensely and on the other side, media convergence appeared, a phenomenon which describes the merge of different media production genres (print, TV, radio, digital).

Using a qualitative collective case study approach, this study was able to explore and depict competencies needed by journalists for coping with media convergence in the Swiss German media industry. The requirements for convergent work are the following seven competency themes: technical skills, social and emotional skills, cognitive skills, writing and …

Smart-Teleprompter: An Online Teleprompter With Text Editing, Mikyla Wilfred

Williams Honors College, Honors Research Projects

Mikyla Wilfred

Major: Computer Science

Project Sponsor: Dr. Collard

Number of Project Credits: 3

Smart-Teleprompter

The smart-teleprompter is a website that allows a logged in user to edit text files as well as teleprompt them straight to the screen. A teleprompter is used by newscasters and other media professionals to read scripts while still looking at or near the camera. My project uses this concept creating a page that defaults to white font on a black background that can scroll through the script. The website allows the logged in user to save defaults of font color, background color, font style …

Country Reputation Management: Developing A Scale For Measuring The Reputation Of Four African Countries In The United States, Dane M. Kiambi, Autumn Shafer

College of Journalism and Mass Communications: Faculty Publications

This study extends the development of country reputation measurement to other cultural contexts, specifically among sub-Saharan African countries that have shown the desire to improve their reputation in the United States and other Western nations. Although effective management of a country’s reputation lies in its ability to measure the perceptions of its target publics, there is currently no established scale that can be relied upon for such measurement of sub-Saharan African countries. In this study, a confirmatory factor analysis (CFA) was conducted using second-order latent variables, and based on the goodness-of-fit indices, it was established that all four models for …

Stay Woke, Langston A. Williams

University of New Orleans Theses and Dissertations

Throughout the pages of my thesis, I comprehensively analyze the processes, intentions, and production of my thesis film Stay Woke. My examination will exhaustively probe every stage of the film from development to preproduction to production to postproduction and beyond. Individual aspects of this process including writing, casting, locations, production design, cinematography, directing, budgeting, scheduling, and postproduction workflows will be detailed. As I make elaborations in each section, I will explain my learning experiences from each day’s new tasks, challenges, and lessons. All of these things will be framed with regards to the overall goal and themes of the …

Public Media At 50: Commemorating The 50th Anniversary Of The Public Broadcasting Act, Michael Huntsberger

Faculty Presentations

“The Politics of Public Media" was the theme for the 2017 Jim Joyce Symposium on Political Communication at the University of Nevada-Reno. The symposium, co-sponsored by KNPB Public Television and KUNR/Reno Public Radio, commemorated the 50th anniversary of the Public Broadcasting Act. The Public Broadcasting Act was signed by President Lyndon Baines Johnson on November 7, 1967; it established the framework for public broadcasting in the United States, creating the Corporation for Public Broadcasting (CPB) and leading eventually to PBS and NPR. These prepared remarks from Dr. Michael Huntsberger (associate professor of Mass Communication at Linfield College) speak to the …

The Paternalistic Eye: Senator Edwin Johnson And The U.S. Television Freeze, James C. Foust

School of Media and Communication Faculty Publications

This study examines Senator Edwin Johnson’s involvement with the television freeze in the United States from 1948 to 1952. The Federal Communications Commission (FCC) instituted the freeze after postwar applications for television licenses far outstripped the capability of the VHF band to hold stations. During the freeze, Johnson, who was chair of the Senate Interstate and Foreign Commerce Committee, pressured the FCC to approve CBS’s non-compatible color system and to move broadcasting to the UHF band as a way to counteract RCA’s patent dominance in monochrome VHF broadcasting. To this end, the senator corresponded with the FCC chair, industry leaders, …

Growing Up With Porn: The Developmental And Societal Impact Of Pornography On Children, Gail Dines

Dignity: A Journal of Analysis of Exploitation and Violence

No abstract provided.

A Multimodal Discourse Analysis Exploration Of A Crowdfunding Entrepreneurial Pitch., Victoria Doyle, Olivia Freeman, Brendan K. O`Rourke

Conference papers

This paper explores multimodal discourse analysis (Kress and Van Leeuwen, 2001) as a methodology to address the research question: How are environmentally conscious entrepreneurial ventures constituted in online investment crowd-funding pitches and the communications that surround them? While discourse may be realised in many different ways (Kress and Van Leeuwen, 2001 p.5, Bezemer and Jewit, 2010), multimodal discourse analysis focuses on analysing and describing a repertoire of meaning making resources which individuals use in various contexts (visual, gestural, written, actional etc.). Broadband internet and associated technologies mean that these crowdfunding pitches and many other genres tend to be much richer …

Amend The Communications Decency Act To Protect Victims Of Sexual Exploitation, Samantha Vardaman

Dignity: A Journal of Analysis of Exploitation and Violence

No abstract provided.