Communication Commons^™

Persuasive Effects Of Paired Synthetic Images In Online Branding: A Comparative Study Using Elaboration Likelihood Model, Cancan Yu

Theses - ALL

The growing use of artificial intelligence (AI) in brand visuals has prompted interest in whether presenting synthetic images alongside real counterparts changes how consumers engage with and evaluate them. This between-subjects online experiment (N = 211) tested whether paired versus single presentation of synthetic and real brand images affected engagement and attitudes, including perceived trustworthiness and perceived attractiveness, using the Elaboration Likelihood Model (ELM). Results did not reveal that presentation format affects engagement, engagement predicts either attitudinal outcome, or format moderates the engagement-attitude relationship. The strong covariance between trustworthiness and attractiveness may reflect a holistic mode of brand evaluation or …

Who Really Cares: A Critical Textual Analysis Of Television Portrayals Of The Fictional “Black Lady Therapist” Post-Pandemic, Tiara Johnson

Dissertations - ALL

Given television’s capacity to shape audience perceptions (Bryant & Oliver 2009) and help our cultural understandings of mental health (McMahon-Coleman & Weaver, 2020), both academic and industry research on mental health depictions and stigmas on television have increased. However, with the growing crisis and need for mental healthcare within the Black community over the past 15 years, this research uses a critical qualitative textual analysis to explore television's portrayal of fictional Black Lady Therapist (BLT) as a main character, and how these depictions counter and support stereotypical depictions of the Black woman and how these depictions can be used to …

Agency At The End Of History: Time, Terrorism, And Technologies Of Innocence In Engaging The Far Right, Gabriel Gr Herring

Theses - ALL

This thesis explores the way political rhetorics of time, morality, and political violence play out in visual representations of the far right in the United States via maps. In Out of Joint: Power, Crisis, and the Rhetoric of Time, Nomi Claire Lazar argues that governments and political movements use temporal-rhetorical frameworks to generate political legitimacy by associating their movement with time, which is generally understood as natural. I argue that every temporal-rhetorical frame also implies a set of moral codes which are understood to be materially true, despite the fact that our experiences of time are only ever aim-dependent and …

Rewriting The Script: Representations Of Virginity In Teen Dramedies (2019-2025), Sophia Elizabeth Condemi

Theses - ALL

Over the past three decades, youth sexual activity has steadily declined, with members of Generation Z (those born between 1997 to 2012) reporting lower rates of sexual activity than previous generations, and in many cases, delaying their first sexual experiences. This shift raises the question of whether contemporary teen television reflects these changes in sexual behavior. This thesis examines ten popular teen dramedies that aired between 2019 and 2025 on streaming video services to see whether new scripts surrounding virginity emerge or if traditional narratives persist. Using qualitative textual analysis guided by sexual script theory and relational dialectics theory, the …

Laughing Through The Pain: How Dark Humor Meme Culture Normalizes Collective Trauma Among Young Adults, Rusul Abbas

Departmental Honors & Graduate Capstone Projects

This paper examines how young adults use dark humor memes to cope with collective trauma, and whether that humor helps people process painful experiences or gives them a way to avoid dealing with them. Using qualitative content analysis and Huntington's (2013) visual rhetoric framework, three memes from Instagram were analyzed across topics including the COVID-19 pandemic and school gun violence. The analysis found that dark humor memes do not function uniformly. Some help people name and sit with fear, while others package trauma in ways that make it easy to consume and just as easy to ignore. The paper argues …

Education, Evaluation, And Impact Of A Delegation Learning Session In The Care Pair Model, Tiffany M. Whitney

Doctor of Nursing Practice Projects: College of Nursing

The persistent nurse shortage is forcing the health sector to think about the way care is provided, and teams collaborate. One model, the Care Pair Model (CPM), pairs registered nurses (RNs) with nursing assistants (NAs) to distribute responsibility and provide patient care in a timely manner and with the best quality. Even though the model encourages working together effectively, many nurses still find it difficult to delegate to uncertainty, lack of confidence, or communication barriers. Improving these abilities is essential for fostering trust, ensuring a smooth workflow, and providing for patient and provider needs.

This Doctor of Nursing Practice (DNP) …

Resilience In Recreation: Stories Of A Changing Climate, Casey L. Auberle

Graduate Student Portfolios, Professional Papers, and Capstone Projects

As the impacts of climate change become increasingly prevalent, the outdoor activities that bond us to our local communities and environments are under threat. In Missoula, MT, drought, rising temperatures, and wildfire smoke change what it means to fish, ski, run, and recreate in our town. In a series of Q&A style podcasts, environmental philosophy graduate student Casey Auberle creates a platform to share stories of a changing climate through the lens of local recreators and climate activists. Capturing these voices invites us to consider our relationship with nature on both an individual and communal scale, to find unity in …

A Qualitative Analysis Of The Challenges And Prospects Of Communicating Scientific Information About Gmos To Farmers In Kenya, Joseph J. Olomy, Abraham K. Mulwo

Journal of Humanities and Social Sciences

The increasingly polarised public debate surrounding genetically modified organisms (GMOs) often lacks sufficient expert input, leading to heightened public fears and misconceptions. This prompts the questions as to how effectively scientific information on genetically modified foods (GMFs) is communicated to the general public. This study presents findings from interviews with eight crop scientists involved in GMF crop research in Kenya, with the objective of assessing the challenges and opportunities of communicating GMF research findings to the public, and especially to farmers. The participants were selected using a snowballing technique, where the initial participants were identified based on their active engagement …

The Data Driven Body, Kimberlyn P. Konen

Departmental Honors & Graduate Capstone Projects

This paper examines how wearable fitness technologies function as persuasive digital tools that shape cultural understandings of health. Through a qualitative rhetorical analysis of popular devices such as Fitbit, Apple Watch, Garmin, and WHOOP, the study explores how interface design, data visualizations, notifications, and marketing materials communicate implicit messages about wellness. Rather than acting as neutral measurement tools, fitness trackers promote specific values, including quantification, discipline, optimization, and self-surveillance. Findings reveal that these devices define health through numerical metrics, encourage consistent productivity, frame wellness as competitive performance, and use emotional feedback to reinforce success or failure. Additionally, marketing imagery promotes …

Developing An Effective Integrated Marketing Communication Game Plan For Today’S Consumers: Examining Marketing Methods That Work And How To Make The Proper Strategy Adjustments To Remain Relevant In The Future, Michele M. Wisnesck

Electronic Theses and Dissertations

As a seasoned marketing professional, I’ve seen marketing trends and gimmicks come and go, but more critically, I’ve seen consumers shift their behavior in significant ways. The guiding research question for this project asks: With the constantly evolving marketing and consumer landscape and regular use of AI agents like ChatGPT or Google Gemini, how can marketing and communication professionals remain relevant? In short, the answer to this question is that integrated marketing communication (IMC) practitioners must adapt to ongoing consumer behavior changes brought on by technology advancements while leveraging a combination of traditional persuasive techniques, a variety of modern marketing …

Please Don’T Kill Big Bird: The Crusade Against Public Broadcasting, Paige Meyer-Draffen

Whittier Scholars Program

The sword and shield conservatives wield in their crusade against the CPB are contradictory constructs that represent the hypocrisy, greed, and monopolistic inclinations that underpin the efforts to kill public broadcasting. The Shield that conservatives stand behind is the rhetorical defenses employed to degrade the institution of Public Broadcasting. Arguments like protecting the American Family in the culture wars from programming like PBS’ Tales of the City (1993), or accusing NPR of being a biased, inaccurate journalistic outlet, and reducing PBS and NPR to only serving “wealthy, white, urban liberals and progressives, who generally look down on and judge rural …

The African American Pulpit And The Reconstruction Of Narrative Ground In The Black Community, Nathaniel Cox

Electronic Theses and Dissertations

This dissertation explores how the African American pulpit serves as a living wellspring for rebuilding stories, memory, and identity, a task made urgent by centuries of erasure, from the trauma of the Middle Passage to the ongoing reverberations of that violence. My central claim is that African American preaching, when viewed through the insight-rich frameworks of Gadamer, Burke, and Frankl, becomes not just a form of speech, but a lifeline. It helps reclaim "narrative ground": the deep roots of meaning, belonging, and shared purpose that nourish a wounded people and allow genuine flourishing.

The journey unfolds across six movements. Chapter …

The Perception Of Single Mothers On Romantic Reality Television, Rachel A. Bliss

Departmental Honors & Graduate Capstone Projects

This paper examines how single mothers are represented on romantic reality television, focusing on Love Island USA and the storyline of contestant Huda Mustafa. Using a qualitative content analysis of episodes one through seven, this study looks at how motherhood is framed through Huda’s self representation, the reactions of other islanders, and the show’s editing and production choices. The findings show that Huda presents motherhood as a central and meaningful part of her identity, while also navigating fear of judgment and possible rejection in a dating environment. Other contestants largely respond with support and acceptance, which challenges common stereotypes about …

Qualitative Analysis On Cancel Culture And Family Vloggers: Examining Child Welfare And Digital Accountability On Youtube, Alyson M. Hardy

Departmental Honors & Graduate Capstone Projects

This study uses qualitative content analysis to examine how cancel culture on YouTube highlights concerns about children’s rights and parenting ethics in family vlogging. It focuses on YouTube channels 8 Passengers and DaddyOFive. The research analyzes selected videos and audience comments to identify recurring patterns in parenting practices, child treatment, and public response. The study explores how disciplinary moments, emotional distress, and monetized family content are interpreted by audiences and framed within broader ethical debates. Findings show that viewers frequently express ethical concern, empathy for children, and distrust of their parents, while also calling for accountability and regulation. Rather than …

A Content Analysis Of Media Framing Regarding Name, Image, And Likeness And The Transfer Portal In Men’S College Basketball, Ethan Alexander

Honors College Theses

This study investigates media framing as it relates to name, image, and likeness (NIL) and the transfer portal in men’s college basketball. This study serves as an introductory point for future framing research surrounding NIL and the transfer portal, two topics that have not been thoroughly researched up to this point. While the analysis does reveal previously unrecorded frames, the data and study as a whole serve as foundational tools for future research and are not conclusive regarding these specific topics and their usage within framing research. Through the deductive coding of articles published by ESPN throughout the last five …

Closing The Gap In Crawford County: Enhancing Collaboration Through Interorganizational Communication, Hailey N. Goodrich

Graduate Student Creative Works

This project examines how organizations in Crawford County, Kansas communicate services related to poverty, homelessness, food insecurity, mental health, and crisis support. Through a qualitative content analysis of five local organizations, the project explores how communication practices shape accessibility, service navigation, and coordination across community resources. Guided by interorganizational relations (IOR) and domain theory, the project analyzes public-facing communication including websites, referral information, service descriptions, and organizational messaging. Findings reveal a consistent pattern of strong internal communication but limited visible coordination between organizations. While each organization clearly communicates its own services and role within the community, communication rarely reflects a …

A Set Of Best Practices For Administering Zoom Debate Competitions, John F. Patrick Ii

Studies in Debate and Oratory

Running a debate competition over Zoom is not just a technical exercise. It’s an educational event that asks organizers to balance fairness, logistics, and civic purpose in a medium that was never designed with debate in mind. The Civic Debate Consortium has used Zoom extensively to host competitions since 2020, when the COVID-19 pandemic forced much of higher education into online environments. Over the past several years we’ve developed a set of practices for administering competitions over Zoom that make the difference between a chaotic video call and a polished, professional experience. This article outlines those practices, not as abstract …

Authenticity And Audience Relationships Among Nano-Influencers, Samantha O. Lichtenstein

Honors Theses

This study examines how nano-influencers with 2,500 to 25,000 Instagram followers utilize authenticity and vulnerability to build audience trust and drive engagement. Through a thematic analysis of semi-structured interviews with 10 creators, the research identifies three core strategies: maintaining a digital best friend persona through reciprocal interaction, practicing "calibrated vulnerability" that balances personal disclosure with strict safety boundaries, and prioritizing ethical brand alignment to ensure honesty. Grounded in Parasocial Interaction Theory, the findings demonstrate that nano-influencers disrupt traditional one-way media models by fostering intimate, two-way relationships. Ultimately, the results suggest that for this influencer tier, success and consumer action are …

The Role Of Media Coverage Of Conflicts In Shaping Public Opinion: Exploring The Cnn Effect In The Russia-Ukraine War, Grace A. Landry

Honors Theses

This study examines how media coverage of the initial Russian invasion of Ukraine on February 24, 2022 influenced public opinion and policy discourse in the United States through the lens of the CNN Effect, agenda-setting, and framing. Focusing on the initial reporting is important because it captures a moment of high uncertainty, when audiences and policymakers were most reliant on journalistic framing to interpret the conflict that is still ongoing today. This research utilizes a qualitative content analysis to analyze fifteen news articles from three major U.S. newspapers, the New York Times, Washington Post, and Wall Street Journal, covering the …

Pop Prophets: How Celebrity Culture Shapes Gen Z'S Worldview, Olivia G. Usie

Honors Theses

Generation Z has grown up in a social environment shaped by constant connectivity, digital communication, and immediate access to the lives of others. Because of this, celebrity culture and pop culture may play a larger role in shaping attitudes, behaviors, and identity than they did for previous generations. This study explores how celebrity culture shapes Gen Z’s worldview through four areas: pop culture, celebrity, herd mentality, and cancel culture.

A mixed-method approach was used. Quantitative data was collected through a 28-question survey of 202 participants ages 18–25. Qualitative data was gathered through one focus group of eight participants and three …

My Journey Into Discovering How My Experiences Shape Who I Am Today, Sabrina K. Forde-Kerbaugh

Dissertations, Theses, and Projects

This is an ‘Analysis of Self’ portfolio that goes through many key points and people that have shaped the person I am today. This paper will start with going through my background information, which will range from my close relationships, to my favorite activities and hobbies. The second section will go through two different self-assessments and what I learned from completing each of them. The third section of this paper will go through the results of the interviews I completed with a handful of my close family members and friends. After going through the themes from conducting my interviews, I …

Lindenwood Digest, May 6, 2026, Lindenwood University

Lindenwood Digest

Event & Date: The 2026 Lindenwood Showcase was held on Wednesday, May 6, 2026. 

Geographic Grounding: The event occurred at Lindenwood University in St. Charles, Missouri. 

Key Honorees/Awards: Student winners included Reghan Gacki and Luisa Gonzalez for Original Research Project, Aidan Brynes for Creative Project, Lauren Roberts, Brendan Finnery, and Judah Davis for Exploratory Project, Chloe Ceballos for Proposal Project, and Allison Schrumf and Eleri Tye for Civic Engagement Project; Kimberly Sanchez received the Alpha Chi People's Choice Award; Oral presentation winners included Ava Bilton, Stephanie Greenhalgh, Kadence Berry, Taylor Bertubin, and Piper Colantone. 

Institutional Context: The showcase highlights diverse …

Growing Up, Going Abroad: A Thematic Analysis Of Cultural Upbringing, Tolerance For Uncertainty, And In-Group/Out-Group Communication, Kristiana Krasteva

Undergraduate Honors Theses

This study examines Study Abroad as a process shaped by students’ responses to uncertainty, rather than as an inherently transformative experience. Drawing on Identity Negotiation Theory, Social Identity Theory, and Uncertainty Reduction Theory, it explores how cultural socialization influences students’ tolerance for uncertainty and, in turn, their patterns of communication and social engagement abroad. Semi-structured interviews were conducted with 12 students who had recently completed a semester abroad, and data were analyzed through a thematic analysis. Findings indicate that students tend to reproduce or extend pre-existing patterns of socialization, rather than fundamentally change them. In-group reliance emerged as a strategic …

Propasafe-Hybrid: A Text-Based Hybrid Propaganda Detection Tool, Thomas Kimmeth, Avijit Roy, Vivek Sharma

Publications and Research

Propagandistic content increasingly circulates through online news and social media, where readers often encounter it with limited scrutiny, highlighting the need for reliable and fine-grained detection. This paper introduces Propasafe-Hybrid, a sentence-level system that integrates a fine-tuned transformer classifier with LLM-based technique classification to identify, label, and explain specific propaganda strategies. The pipeline generates actionable outputs, including highlighted sentences, technique assignments, and concise rationales, so users can immediately understand why a sentence was flagged and how each label was determined. To control inference cost, Propasafe-Hybrid employs a cost-aware pre-filtering stage that forwards only high-likelihood sentences to LLMs, reducing token usage …

Evaluating Team Formation Strategies With Algorithms, Ethan E. Lopez, Andy Vo

Student Scholar Symposium Abstracts and Posters

Effective teamwork is essential for collaborative learning, yet forming compatible student groups remains a persistent challenge. This study explores how algorithmic team-building methods influence students’ social and academic compatibility overtime. To support this investigation, we designed a visual survey system called “The Disco Ball." Evaluating work ethics, lifestyles, behaviors, and communication styles, students were initially assigned to project teams using one of three conditions: (1) random assignment (control), (2) a “most matches” condition maximizing similarity between students, and (3) a “diverse communication styles” condition designed to balance differing interaction preferences. After an initial collaboration period, students were given the opportunity …

'Here's What Bali Can Do For You': Social Media's Impact On Travel Writing, Carlisle Avalon Jarnigan

Senior Honors Theses

This thesis examines how social media has initiated a shift in the genre of travel writing from educational cultural observation to a form of engagement-driven, monetized travel content creation. Historically, the genre has functioned as a descriptive genre dedicated to educating readers who would never get to see the destinations they read about modern travel writing and content creation use emotional persuasion to market travel experience as a product, redefining the genre. Using methods like geotagging, user-generated content (UGC), and emotionally charged storytelling approaches, travel creators no longer just describe locations but instead promise readers that if they visit, they …

Where's The Love: Portrayals Of African American Romantic Relationships In Media, Christopher Johnson

Caravel Undergraduate Research Journal

In today’s world, the media is a pervasive and influential force that has a great impact on an individual’s thoughts, beliefs, and actions. Given this power, it can ingrain images in a person’s mind, that when not properly monitored, can cultivate “realities” that are nonexistent or slightly distorted. This study looks to understand heterosexual romantic relationship behavior in the African American sitcom “The Game” and the potential effects it could have on viewers. Employing a content analysis, interpersonal expressions were measured between characters in this television show that reinforce positive or negative relationship behavior. It was found that there were …

Harness The Darkness! Blackout Poetry And Drama Therapy For Systemic Existential Dread: A Proposed Methodology, Kerry Sullivan

Expressive Therapies Theses

This thesis explores the intersection of drama therapy and blackout poetry as a therapeutic intervention to address systemic existential dread (SED) among emerging adults. The proposed methodology is titled "Bringing Blackout Poetry to Life" and consists of five sessions designed to explore the participants’ SED and generate poetry, culminating in a public performance. By integrating elements from psychodrama and drama therapy with the therapeutic process of blackout poetry, the intervention intends to aid processing on all levels of the expressive therapies continuum (ETC), strengthen tolerance for uncertainty, and facilitate sustainable community action. This theoretical framework is supported by a wide-ranging …

Illustrated Children's Book: "The Adventures Of Mr. C", Anne-Marie Wadsworth, Joanne Whitcombe

Honors Capstones

"The Adventures of Mr. C" is a children's book written by Anne-Marie Wadsworth and her grandmother, Joanne Whitcombe. It was illustrated by Anne-Marie Wadsworth, 2026 NIU graduate, as her honor's capstone project. The book was presented at NIU's 2026 Visual Communication Senior Show on April 30th. It is a christian-inspired true story about an abandoned bird (Mr .C) that becomes part of Joanne's family. Mr C. flies away from his home and is lost for many months, until Joanne experiences a timely, unexpected miracle that only God and his angels can take credit for.

Miracles Or Mirages? Miracle Language In Medical Communication, Thomas Yu

Senior Honors Theses

The current study seeks to understand how miracle language exists as a persuasive tool by examining the usage of miracle language in the discourse surrounding the release of Xolair for individuals with food allergies. This was accomplished by conducting a qualitative analysis of the miracle language employed by those engaged in the Xolair discourse. An extensive literature review was conducted to gain a foundational understanding of medical persuasion and miracle language, as well as an understanding of the theoretical foundations of this study. Twenty-four pieces of literature from pharmaceutical companies, and food allergy community members were chronicled and studied utilizing …