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Communication Commons

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2014

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Articles 1981 - 2010 of 2128

Full-Text Articles in Communication

Jour 4120/6120: Advanced Reporting (Syllabus), Candy Justice Jan 2014

Jour 4120/6120: Advanced Reporting (Syllabus), Candy Justice

Journalism and Strategic Media Syllabi Archive

Course Description: Analyzing and writing news reports about government, courts, energy, economy, taxes, education, environment, medicine and science; emphasis on relationship between current issues and public’s need to be informed; topics vital to large urban society.


Jour 4120/6120: Advanced Reporting (Syllabus), Thomas J. Hrach Jan 2014

Jour 4120/6120: Advanced Reporting (Syllabus), Thomas J. Hrach

Journalism and Strategic Media Syllabi Archive

Course Description: Analyzing and writing news reports about government, courts, energy, economy, taxes, education, environment, medicine and science; emphasis on relationship between current issues and public’s need to be informed; topics vital to large urban society.


Jour 4326: Advertising Research (Syllabus), Sandra H. Utt Jan 2014

Jour 4326: Advertising Research (Syllabus), Sandra H. Utt

Journalism and Strategic Media Syllabi Archive

Course Description: Fundamentals in advertising research; nature of the market, appropriate advertising strategies, message effectiveness and media audiences; primary and secondary research, sampling, questionnaire design, survey, and data processing and analysis.


Jour 4327: Media Planning (Syllabus), Sandra H. Utt Jan 2014

Jour 4327: Media Planning (Syllabus), Sandra H. Utt

Journalism and Strategic Media Syllabi Archive

Course Description: Procedures for analyzing the advertising situation, writing advertising and media goals, and setting advertising appropriations. Use of a microcomputer program to develop and evaluate optimum advertising media schedules.


Jour 4410: Public Relations Research (Syllabus), Erin Willis Jan 2014

Jour 4410: Public Relations Research (Syllabus), Erin Willis

Journalism and Strategic Media Syllabi Archive

Course Description: Identifying, characterizing and evaluating stakeholder groups and alternative channels of communication; formal research procedures including sampling, instrument design, information gathering, data processing, analysis and reporting.


Jour 4440: Public Relations Campaigns (Syllabus), Darrin M. Devault Jan 2014

Jour 4440: Public Relations Campaigns (Syllabus), Darrin M. Devault

Journalism and Strategic Media Syllabi Archive

Course Description: Application of theory, research data, and problem-solving techniques in the development of comprehensive public relations strategies.


Jour 4500/6500: Web Publishing I: Html/Css (Syllabus), David Morris Jan 2014

Jour 4500/6500: Web Publishing I: Html/Css (Syllabus), David Morris

Journalism and Strategic Media Syllabi Archive

Course Description: Creation and development of journalism/mass media web sites; incorporation of target audience analysis and web usability; application of information products' conceptualization and layout.


Jour 4500/6500: Web Publishing I: Html/Css (Syllabus), Jin Yang Jan 2014

Jour 4500/6500: Web Publishing I: Html/Css (Syllabus), Jin Yang

Journalism and Strategic Media Syllabi Archive

Course Description: Creation and development of journalism/mass media web sites; incorporation of target audience analysis and web usability; application of information products' conceptualization and layout.


Jour 4500/6500: Web Publishing I: Html/Css (Syllabus), Jin Yang Jan 2014

Jour 4500/6500: Web Publishing I: Html/Css (Syllabus), Jin Yang

Journalism and Strategic Media Syllabi Archive

Course Description: Creation and development of journalism/mass media web sites; incorporation of target audience analysis and web usability; application of information products' conceptualization and layout.


Jour 4629: Tv News Writing/Reporting (Syllabus), Stephanie Scurlock Jan 2014

Jour 4629: Tv News Writing/Reporting (Syllabus), Stephanie Scurlock

Journalism and Strategic Media Syllabi Archive

Course Description: Gathering, writing and presentation of news for television. Students will shoot, write, edit, and voice packages for use in both the reporting and producing classes.


Jour 4639: Tv News Producing (Syllabus), Joe Hayden Jan 2014

Jour 4639: Tv News Producing (Syllabus), Joe Hayden

Journalism and Strategic Media Syllabi Archive

Course Description: Producing, writing, editing and using electronic equipment to assemble a television newscast; emphasis on performing the various tasks in a working newsroom.


Jour 4700: Mass Communication Law (Syllabus), David Arant Jan 2014

Jour 4700: Mass Communication Law (Syllabus), David Arant

Journalism and Strategic Media Syllabi Archive

Course Description: Origin and development of legal principles affecting freedom of expression and provisions of laws of libel, slander, copyright, and other statutes limiting communication in fields of publishing and broadcasting.


Jour 4716/6716: History Mass Communication (Syllabus), Thomas J. Hrach Jan 2014

Jour 4716/6716: History Mass Communication (Syllabus), Thomas J. Hrach

Journalism and Strategic Media Syllabi Archive

Course Description: Major events, stories, personalities, and issues shaping development of mass communication with special emphasis on the history of American journalism, from advent of printing to the age of the Internet.


Jour 4910: Social Media Practices (Syllabus), Kerry Crawford Jan 2014

Jour 4910: Social Media Practices (Syllabus), Kerry Crawford

Journalism and Strategic Media Syllabi Archive

Course Description: Introduction to basics of using social media in strategic ways as a reporter and/or a public relations or advertising professional; many changes in the media landscape and skills needed in today's media careers will be discussed.


Jour 4930/7600: Media Internship (Syllabus), Erin Willis Jan 2014

Jour 4930/7600: Media Internship (Syllabus), Erin Willis

Journalism and Strategic Media Syllabi Archive

Course Description: Work in practical assignments at local media and other communication organizations under supervision of qualified practitioners.


Jour 4998: Multimedia News Lab (Syllabus), Ashley D. Furrow Jan 2014

Jour 4998: Multimedia News Lab (Syllabus), Ashley D. Furrow

Journalism and Strategic Media Syllabi Archive

Course Description: Applied skills in writing, videography, editing and studio work to present a multi-media product.


Jour 7000: Media Writing/Editing (Syllabus) Jan 2014

Jour 7000: Media Writing/Editing (Syllabus)

Journalism and Strategic Media Syllabi Archive

Course Description: Information-gathering, writing, and editing skills necessary for any field within journalism and mass communication through lectures, discussions, and exercises that meld theory to technique; both laboratory writing and field assignments.


Jour 7000: Media Writing/Editing (Syllabus), Susan Ellis Jan 2014

Jour 7000: Media Writing/Editing (Syllabus), Susan Ellis

Journalism and Strategic Media Syllabi Archive

Course Description: Information-gathering, writing, and editing skills necessary for any field within journalism and mass communication through lectures, discussions, and exercises that meld theory to technique; both laboratory writing and field assignments.


Jour 7015: Advanced Media Writing (Syllabus), David Waters Jan 2014

Jour 7015: Advanced Media Writing (Syllabus), David Waters

Journalism and Strategic Media Syllabi Archive

Course Description: Designed to help students become more precise as well as versatile writers by diagnosing their writing, polishing their grammar and editing skills, and teaching them to write with clarity, cohesiveness, and conciseness.


Jour 7015: Advanced Media Writing (Syllabus), David Waters Jan 2014

Jour 7015: Advanced Media Writing (Syllabus), David Waters

Journalism and Strategic Media Syllabi Archive

Course Description: Designed to help students become more precise as well as versatile writers by diagnosing their writing, polishing their grammar and editing skills, and teaching them to write with clarity, cohesiveness, and conciseness.


Jour 7025/8025: Law Mass Communications (Syllabus), Matthew J. Haught Jan 2014

Jour 7025/8025: Law Mass Communications (Syllabus), Matthew J. Haught

Journalism and Strategic Media Syllabi Archive

Course Description: The study of laws and regulations affecting mass media with attention to social and political forces that shape the law; exploration of First Amendment theories as well as the constitutional framework of the legal system; in-depth legal research in the student's selected area of interest.


Jour 7050: Mass Communication Theory (Syllabus), Ashley D. Furrow Jan 2014

Jour 7050: Mass Communication Theory (Syllabus), Ashley D. Furrow

Journalism and Strategic Media Syllabi Archive

Course Description: Key concepts and development of theories offered to explain operation and effects of mass communication media; multidisciplinary overview of theories dealing with advertising, broadcasting, print, and public relations messages, media, and effects.


Jour 7075: Mass Communication Research Methods (Syllabus), Jin Yang Jan 2014

Jour 7075: Mass Communication Research Methods (Syllabus), Jin Yang

Journalism and Strategic Media Syllabi Archive

Course Description: Familiarization with content analysis, survey research, data analysis, and field studies as practiced by reporters, editors, and public relations decision makers; modern research techniques and class project using computer analysis.


Jour 7100: Entrepreneurial Journalism (Syllabus), Carrie Brown-Smith Jan 2014

Jour 7100: Entrepreneurial Journalism (Syllabus), Carrie Brown-Smith

Journalism and Strategic Media Syllabi Archive

Course Description: This course will examine business models and new media tools that can encourage entrepreneurial thinking and planning in various fields of mass communication, as well as the theory and practices of traditional media management. Subjects will include environment assessment, organization and strategy, budgeting, decision-making, and other functions in advertising, news, and public relations.


Jour 7125: Research In Mass Communication History (Syllabus), R. Spielberger Jan 2014

Jour 7125: Research In Mass Communication History (Syllabus), R. Spielberger

Journalism and Strategic Media Syllabi Archive

Course Description: This is a graduate seminar in the history of American mass communication. It examines the scholarship surrounding the major events, stories, personalities, and issues that have shaped the development of mass media, with special emphasis on the history of American journalism.


Jour 7125: Research In Mass Communication History (Syllabus), R. Spielberger Jan 2014

Jour 7125: Research In Mass Communication History (Syllabus), R. Spielberger

Journalism and Strategic Media Syllabi Archive

Course Description: This is a graduate seminar in the history of American mass communication. It examines the scholarship surrounding the major events, stories, personalities, and issues that have shaped the development of mass media, with special emphasis on the history of American journalism.


Jour 7450/8450: Public Relations Management (Syllabus), Erin Willis Jan 2014

Jour 7450/8450: Public Relations Management (Syllabus), Erin Willis

Journalism and Strategic Media Syllabi Archive

Course Description: Development and management of public relations practice, department, or consultancy through study of planning and decision-making techniques; aspects of public relations practice that differ significantly from other enterprises; development of proposals and presentations; and management of financial and human resources.


Jour 7450/8450: Public Relations Management (Syllabus), Erin Willis Jan 2014

Jour 7450/8450: Public Relations Management (Syllabus), Erin Willis

Journalism and Strategic Media Syllabi Archive

Course Description: Development and management of public relations practice, department, or consultancy through study of planning and decision-making techniques; aspects of public relations practice that differ significantly from other enterprises; development of proposals and presentations; and management of financial and human resources.


Jour 1700: Survey Of Mass Communication (Syllabus), Candy Justice Jan 2014

Jour 1700: Survey Of Mass Communication (Syllabus), Candy Justice

Journalism and Strategic Media Syllabi Archive

Course Description: Social background, scope, functions and organization of modern communication media, attention to all major mass communication media; philosophy and goals of modern journalism; impact on governmental, social and economic systems.


Paul Tillich's Communication Theology And The Rhetoric Of Existentialism, Elizabeth R. Earle Jan 2014

Paul Tillich's Communication Theology And The Rhetoric Of Existentialism, Elizabeth R. Earle

LSU Master's Theses

20th century theologian and philosopher Paul Tillich believed that religion could only be understood in the context of the surrounding culture. He attempted to assert Christianity’s importance in the modern era, and did this through his use of language. In this study I examine how Tillich’s rhetorical situation uniquely informed the communication style of his sermons. Drawing on the work of Lloyd Bitzer, this rhetorical situation includes Tillich’s exigencies, rooted both in the personal and historical, his resources and constraints in the form of influences and limitations, and his audience which provided him with an arena. By examining selections from …