Communication Commons^™

"Natural Male Enhancement": A Semiological Approach To Enzyte's Marketing Scheme, Michelle (Shelley) Mckendree

Communication Studies

No abstract provided.

Disambiguating The Sublime And The Historicity Of The Concept, Vrasidas Karalis

CLCWeb: Comparative Literature and Culture

In his article "Disambiguating the Sublime and the Historicity of the Concept" Vrasidas Karalis explores the notion of sublime or sublimity as the field of colliding signifiers and of experiential frameworks in conflict. Instead of treating the traditional notion as a structural element of style of ideology, he analyses it from the point of its contextual validation and its very historicity: what makes sublimity emerge is the extra-lingual unease, the existential dysphoria of the world outside the text, as refracted through specific works of art. Such dysphoria is expressed through ungrammatical language or/and through the attempt in specific moments in …

The Chi Complex And Ambiguities Of Meeting, Paul Carter

CLCWeb: Comparative Literature and Culture

In his article "The Chi Complex and Ambiguities of Meeting" Paul Carter develops a discussion of interpersonal encounters by mobilizing an apparatus of references, ranging from Jean Genet to Lévinas, Derrida, Bachmann, Merleau-Ponty, and Arendt. The hypothesis is that meeting another person entails and subsumes a non-meeting; a resistance and a refusal. The article pursues the ambiguity at the heart of encountering the other through an investigation of the urban spaces that are allegedly designed to invite and facilitate meetings. The argument put forward is that these spaces are paradoxically designed to avert encounters. This is especially true in the …

Ambiguity, Children, Representation, And Sexuality, Catharine Lumby

CLCWeb: Comparative Literature and Culture

In her article "Ambiguity, Children, Representation, and Sexuality" Catharine Lumby considers current and historical scholarly and popular debates about the representation of children, including concerns about their sexualisation in such representations. The article begins by examining images taken by photographers in the Victorian era, including Charles Dodgson and Julia Cameron, and asks not only how the gaze of the photographer frames the child but how the child returns the adult gaze. Lumby seeks to problematize our understanding of the ways in which images "sexualize" children. Drawing on the work of James Kincaid, it examines discourses that frame children as, on …

Talking To Strangers: The Use Of A Cameraman In The Office And What It Reveals About Communication, Sarah C. Stockslager

Senior Honors Theses

In the television mock-documentary The Office, co-workers Jim and Pam tell the cameraman they are dating before they tell their fellow co-workers in the office. The cameraman sees them getting engaged before anyone in the office has a clue. Even the news of their pregnancy is witnessed first by the camera crew. Jim and Pam’s boss, Michael, and other employees, such as Dwight, Angela and others, also share this trend of self-disclosure to the cameraman. They reveal secrets and embarrassing stories to the cameraman, showing a private side of themselves that most of their co-workers never see. First the term …

The Effect Of Adult Sportsmanship And Pro-Social Behavior Modeling On Child Self-Competence In Youth Football Programs, Bryan Scott Wilson

Communication & Leadership Dissertations and Theses

Youth sports are viewed as a prime venue for teaching social values and life skills. By virtue of their organizing and leadership positions, adults play a critical role in communicating these lessons. Although there is little debate on the criticality of positive sportsmanship, there has been a serious trend in increasingly unsportsmanlike behaviors at youth events. In response, many organizations have implemented programs designed to increase positive adult sportsmanship communications and pro-social behaviors. While studies have shown that training does result in increased sportsmanship, less information is available on the impacts of such programs beyond increasing the “fun factor.” This …

Barriers To Computer Use And Internet Competency Among Homeless Women And Low-Income Women At Risk Of Becoming Homeless, Sondra L. Wildman

Communication & Leadership Dissertations and Theses

As our society relies more and more on digital communication methods, the consequences of not having access to computers and the internet will further erode the ability of homeless women to effectively navigate mainstream venues for social and economic interaction. This study strives to explore the barriers that prevent homeless women, and low-income women at risk of becoming homeless, from optimizing their access to computer and internet resources. A group of fifty homeless women was observed using a computer lab at a daytime shelter, and of this group, five women were interviewed. The theoretical framework of the study utilizes Pierre …

Hispanic Males And Declining Enrollment In Higher Education, Julie A. Hecimovich

Communication & Leadership Dissertations and Theses

Hispanic males, 18 to 35-years, have declining enrollment in institutions of higher learning, falling behind their female counterparts and males in most large ethnic groups in the United States. Why are so many young, Hispanic males not enrolling in higher education? To learn why, surveys were given to Hispanic males, parents, and grandparents to ascertain their educational opinions of and needs for higher education. As viewed through the Hispanic culture and lenses of symbolic interactionism, the third-person effect, and the two-step flow of communication theories; findings were 1). marketing efforts to attract young, Hispanic males to higher education must address …

Performing Impressionistic Autoethnographic Narrative In Text And Pixels To Explore Fear Of Death In End-Of-Life Care-Giving Contexts, Dena M. Rosko

Communication & Leadership Dissertations and Theses

This study explores fear of death in end-of-life caregiving contexts via impressionistic autoethnographic narrative as performed on a blog with photographs and poems. This study relies on ethical assumptions for communicating dialogue, confirmation, and a performance narrative ethos in end of life. This study employs Terror Management Theory to identify a gap in existing empirical fear and death studies, and fills that gap by embedding its framework and method in the psychotherapeutic tradition to foster creative freedom and psychological safety and so break the cultural silence shrouding grief. Key findings show that the blog coordinated a therapeutic process to assuage …

Understanding Gender Differences In Media Perceptions: A Comparison Of 2d Versus 3d Media, Fiona Fui-Hoon Nah, David Dewester, Brenda Eschenbrenner

Research Collection School Of Computing and Information Systems

We examine gender differences in 2D versus 3D media perceptions. Using the Hunter-Gatherer Theory of Spatial Gender Differences and Jung’s Theory of Psychological Types, we hypothesize differences in men’s and women’s perceptions of skill, challenge, telepresence, and satisfaction with online experiences in 2D versus 3D media interaction. The findings suggest that even though women perceive lower skill levels and greater challenges in using 2D and 3D media than men, women’s sense of telepresence is higher than men in both 2D and 3D media. Women are also more satisfied with their interaction in 2D and 3D media than men.

Style And Electronic Communication: The Accommodation Of Scientific Risks In The Sierra Magazine, Erin Dalton

All Theses

This thesis focuses on how style accommodates scientific risks for public audiences in Magazine articles. Language has previously been unexplored in risk communication; in accommodation research, style has not been investigated. Responding to these gaps in research, this study combines two unexplored dimensions--risk communication and accommodation--to show how syntax, diction, and metaphor resituate technical language and ideas in scientific risk studies for readers. First, interviews with editors and writers will provide a rich understanding of how their editing and composition practices influence accommodation processes. From there, an electronic communication analysis will illustrate how this medium can accommodate beyond text to …

Advertising In Online Social Networks: A Comprehensive Overview, Silvia Stockman

Honors Scholar Theses

This paper examines characteristics of online social networking sites and their implications on advertising. The application of well known interpersonal and mass communication theories to the field allows for an in-depth look at behavioral cues and responses. The interactivity inherent in sites like Facebook, MySpace, YouTube, and in other forums encourages advertisers to tap into engaging their consumers. Types of targeting and the success of word of mouth referrals are examined, as are many of the common stumbling blocks. To better understand the potential versus the problems, we conclude with an analysis of return on investment.

Spartan Daily December 1, 2010, San Jose State University, School Of Journalism And Mass Communications

Spartan Daily (School of Journalism and Mass Communications)

Volume 135, Issue 48

Martha Stewart's Graphic Design For Living, Melanie Mcnaughton

Bridgewater Review

A living brand or a force of darkness, Martha Stewart is an indomitable figure in 20thcentury domestic life and her place in North American domestic history is tied to the success of Martha Stewart Living, the flagship publication of the Martha Stewart Living Omnimedia (MSLO) empire. The success of Living is tied to its graphic design. Living typographically enacts the values it argues for by fusing traditional elements with modern edges to present a vision of homemaking that is soft and appealing yet also a statement of skilled precision and quality. Tacking between broad, more theoretical analysis and close …

Foreigners' Archive: Contemporary China In The Blogs Of American Expatriates, Qi Tang, Chin-Chung Chao

Communication Faculty Publications

This study scrutinized blogs written by American expatriates in twenty-firstcentury China. The primary objectives were to explore how China is represented in such blogs and to understand the discursive processes through which the American bloggers utilize the blogging technology to narrate their perceptions of the Chinese realities. Drawing on the postcolonial and discursive perspectives, we have determined that the blogs examined here consist of a distinct discursive space of cultural representation and contestation. They were also interpreted as a digital extension of conventional Euro-American travel writing as they share with the genre a set of rhetorical conventions and face the …

Kairotic Strategema: A Rhetorical Investigation Of Barack Obama’S 2009 Health Care Address, Serena M. Sánchez-Wilson

UNLV Theses, Dissertations, Professional Papers, and Capstones

This thesis examines President Barack Obama’s address given on September 9, 2009 entitled “Remarks by the President to a Joint Session of Congress on Health Care.” In order to address various situational and contextual elements such as legislative ambiguity, national expense, bureaucratic intrusion, abortion, euthanasia and illegal immigration, President Obama opportunely enters the conversation at a particular time so as to benefit his agenda of passing health care reform. Revolving around the notion of kairotic strategema, which includes the understating of deliberative address as well as the possession of kairos and phronesis, I assert that this aids President …

Social Networking In Collegiate Public Relations, Leon Bracey

Dissertations, Theses and Capstone Projects (Full IR Collection)

A guide describing the importance of institutions of higher education implement social networking policies and procedures. The project includes a manual and marketing plan that will be implemented by the author of the project at his employer, Georgia Perimeter College.

Quilts As Visual Texts, Marcia Inzer Bost

Dissertations, Theses and Capstone Projects (Full IR Collection)

I argue that quilts should be considered as visual texts, one to which theories of visual rhetoric and rhetoric in general can be applied. In drawing together the worlds of academia and quilting, I will use a variety of theoretical lens to explore quilts as texts. As a text, quilts contain units of meaning much like words. These units of meaning will be explored in Chapter 2 “Quilt Talks: How Quilts Communicate.” In this chapter I will follow the model of Elsley and propose a semiotics of quilts, one that can then be applied to any quilt. This semiotics is …

Women As Subject And Audience In World War Ii Venereal Disease Posters, Kyra Whitton

Dissertations, Theses and Capstone Projects (Full IR Collection)

Internationally, venereal disease first became a major health concern during World War I. Venereal diseases were some of the most common infections and led to more hospitalizations among soldiers than wounds or battle-related illness. The Selective Service discovered that almost fifteen percent of those who were eligible for the draft were already infected with a venereal disease, sparking an intense anti-venereal disease campaign across America. Red-light districts were shut down, and American cities sought new laws that would criminalize prostitution to protect young men from contracting a venereal infection.

Though venereal disease rates were still high during World War II, …

Introduction To Ambiguity In Culture And Literature, Paolo Bartoloni, Anthony Stephens

CLCWeb: Comparative Literature and Culture

No abstract provided.

The Rhetoric Of Dilemma And Cavafean Ambiguity, Anthony Dracopoulos

CLCWeb: Comparative Literature and Culture

In his article "The Rhetoric of Dilemma and Cavafean Ambiguity" Anthony Dracopoulos examines the techniques of expression developed in Cavafy's poem "Young men of Sidon." By the beginning of the twentieth century, Cavafy, like other modernist poets, had become acutely aware of the human inability to grasp essence in its entirety and developed various techniques of expression to accommodate the polyphony of perspectives and the ambiguity inherent in modern society. The article argues that Cavafy structures a number of his poems in the form of binary oppositions or dilemmas. However, contrary to expectation, this form of expression does not aim …

Still Flying: The Communicative Constitution Of Browncoat Fandom As Culture, Jonathon Nicholas Lundy

Boise State University Theses and Dissertations

In contemporary western culture, fandom is common. Many academics and members of the general public alike conceive of fandom as outside the norms of spectatorship; to be a spectator is to enjoy an interest individually and passively. However, others contend that fandom is a more significant cultural achievement.

This study qualitatively investigated how Browncoats, or fans of the cancelled television series Firefly , communicatively construct their fandom culture. Methods included participant observation, semi-structured interviews, data analysis through Grounded Theory, and a comparative thematic analysis of the original Firefly source texts and Browncoat cultural data in order to discover meaningful themes …

The Experiences Of Mississippi Weekly Newspaper Editors As They Explore And Consider Producing Internet Editions, Cassandra Denise Johnson

Dissertations

This dissertation focused on the challenges Mississippi weekly newspaper editors faced when deciding to have an online edition and the issues these editors encountered when they adopted a Web newspaper. The study expounded on four areas—the operational changes weekly newspapers have had to make to produce Web editions, the different type of newsroom staff that are needed to create both editions, the content that is going in the online edition, and the financial pressures that editors work through to keep the newspapers profitable. The study was modeled after similar studies from three organizations—the Pew Research Center, the Bivings Group, and …

Deadly Discourse: Negotiating Bureaucratic Consensus For The Final Solution Through Organizational And Technical Communication, Mark Ward Sr

All Dissertations

The Final Solution was largely accomplished in eleven months; its executors, the Nazi SS, faced the constant problem that as killing and plunder escalated so did internal competition and corruption; and the SS deliberately cultivated an intensely competitive and polycratic organizational culture that fit the Nazi worldview of life-as-struggle. By tying these three observations together—that the Final Solution was punctuated, entropic, and polycratic—the problem arises: How did SS organizational communications manage, just barely long enough, to create a temporary social reality that regulated the internal contradictions of its genocidal project and fragmented bureaucracy? This study contends that through its organizational …

Attachment Theory As A Predictor Of Communicative Responses To Infidelity, Sandra Donovan

UNLV Theses, Dissertations, Professional Papers, and Capstones

This study set out to determine one’s communicative responses to infidelity as predicted by attachment style. Three hundred and ninety-two participants responded to a measure of attachment and were then randomly assigned to one of three scenarios: imagining a partner’s sexual infidelity, imagining a partner’s emotional infidelity and imagining a partner’s combined sexual and emotional infidelity. Participants then responded to a communicative response scale in reaction to the scenario. Results showed moderate support for attachment theory. Additional analysis revealed responses differed by infidelity type. Limitations and implications are discussed.

"Teaching Competitiveness In Advertising", Timothy Hendrick

Faculty Publications

No abstract provided.

“You Can’T Change What You Don’T Acknowledge”: A Content Analysis Of The Dr. Phil Show And Implications For Marriage And Family Therapists, Barbara Ann Spanjers

UNLV Theses, Dissertations, Professional Papers, and Capstones

Marriage and family therapists work from an ecological perspective, which includes the influence of mass media. The current study, a quantitative content analysis of The Dr. Phil Show, draws from communication studies, specifically cultivation theory. A content analysis is a first step to understanding how television messages affect client expectations of psychotherapy. Coding categories adapted from the common factors of psychotherapy literature are employed to determine how well the messages of The Dr. Phil Show correspond with practices related to positive psychotherapeutic outcomes. Common factors specific to the field of marriage and family therapy are utilized. The Dr. Phil …

The Write Moves: An Autoethnographic Examination Of The Media Industry, Danielle Gomes

UNLV Theses, Dissertations, Professional Papers, and Capstones

This thesis examines the current media environment through the use of adaptation theory, political economy theory, and media ecology theory. More specifically, this thesis is an autoethnography of this author‟s attempts to release content into the mass-media.

This thesis expects to find that in the current conglomerate controlled media environment content that has multi-media potential is preferred. Vertical integration is the standard in these massive media corporations. Consequently, the adaptation of content into multiple media is no longer an afterthought to creation, it is forethought.

Selling Knowledge: A Sociological Analysis Of Attorney Advertisement In Las Vegas, Giselle Velasquez

UNLV Theses, Dissertations, Professional Papers, and Capstones

I analyze how Las Vegas attorneys represent themselves, their associates and clients in televised law firm commercials. I use attorney commercials as a case to explore cultural beliefs in media representations. Using an inductive method, I analyze the textual, visual, and aural symbols that appear most frequently in television commercials to interpret how law firm advertisements convey themes of attorney expertise, knowledge, ethnic and gender stereotyping. I introduce this study with a historical evaluation of the rise of advertisement in the United States. I continue discussing how the media is an important realm of discourse that affects people's identity. Using …

The Press And Democracy Building: Journalism Education And Training In Eastern And South-Eastern Europe During Transition, Michael Foley

Masters

Media assistance to the former communist countries of Eastern Europe from 1989 became an important part of the transformation of that part of Europe from a socialist command economy to a democratic, liberal market economy. The media was seen as an important ideological weapon of the previous regimes and so was to be transformed in order to change society. The exact amount of media aid is unknown, so much of it was hidden under such headings as aid to civil society and democracy building, but it is known to account for hundreds of millions of euro. Most was spent on …