Open Access. Powered by Scholars. Published by Universities.®

Communication Commons™

Open Access. Powered by Scholars. Published by Universities.®

2005

Discipline
Institution
Keyword
Publication
Publication Type
File Type

Articles 871 - 900 of 1086

Full-Text Articles in Communication

Ua3/9/2 Wku: The 21st Century Land Grant University, Wku President's Office - Ransdell Jan 2005

Ua3/9/2 Wku: The 21st Century Land Grant University, Wku President's Office - Ransdell

WKU Administration Documents

Article regarding WKU's centennial and mission.


No Business Like Show Business: Tracking Commodification Over A Century Of Variety, Scott B. Fosdick Jan 2005

No Business Like Show Business: Tracking Commodification Over A Century Of Variety, Scott B. Fosdick

Faculty Publications

This baseline survey of 517 executives examined relationship management within business-to-business (B2B) e-commerce. Companies that employed B2B e-commerce evidenced communication and public relations tenets of relationship management. They allowed consumers to order and pay online, to access online support, to contact the company or sales staff, and to get product information. Engendering loyalty, by tracking customer satisfaction, was weak. Commitment to B2B e-customers was high, evidenced through personnel dedicated to B2B e-commerce and stated organizational commitment.


Impact Of Media Spokeswomen On Teen Girls' Body Image, Senem Bahar Cevik Jan 2005

Impact Of Media Spokeswomen On Teen Girls' Body Image, Senem Bahar Cevik

Theses Digitization Project

This project investigated body image issues of girls aged 13-19 years old. It surveyed a random sample of 100 girls via a self-administered questionnaire. The study found that most teen girls have a celebrity actor idol and that the majority of teen girls are self conscious regarding body shape and weight.


The Cross-Cultural Research Of United States And Thailand: The Relationship Between Celebrity Endorsers And Types Of Product Endorsed, Sudawadee Eamsobhana Jan 2005

The Cross-Cultural Research Of United States And Thailand: The Relationship Between Celebrity Endorsers And Types Of Product Endorsed, Sudawadee Eamsobhana

Theses Digitization Project

The purpose of this study was to determine the relationship between the use of celebrities and the types of products endorsed. Advertisements from one popular magazine in the U.S. and two popular magazines in Thailand were used.


From 9/11 To Iraq: Analysis And Critique Of The Rhetoric Of The Bush Administration Leading To The War In Iraq, Lakesha Nicole Covington Jan 2005

From 9/11 To Iraq: Analysis And Critique Of The Rhetoric Of The Bush Administration Leading To The War In Iraq, Lakesha Nicole Covington

Theses Digitization Project

The project investigated the events that led the United States from September 11, 2001 to the current war in Iraq. The specific time frame examined was the period beginning on September 11, 2001 and ending with the first pre-emptive attacks in Iraq on March 19, 2003.


A Metaphoric Cluster Analysis Of The Rhetoric Of Digital Technology, Michael Eugene Marse, Nicholas Negroponte Jan 2005

A Metaphoric Cluster Analysis Of The Rhetoric Of Digital Technology, Michael Eugene Marse, Nicholas Negroponte

Theses Digitization Project

This thesis seeks to identify and explain some technology in order to more fully understand modern communication. This study makes use of metaphoric cluster analysis to examine the technological rhetoric of Nicholas Negroponte.


The Public Relations Campaign For Bangkok Fashion Week, Thailand, Chanoknart Paitoonmongkon Jan 2005

The Public Relations Campaign For Bangkok Fashion Week, Thailand, Chanoknart Paitoonmongkon

Theses Digitization Project

The purpose of this project is to apply public relations theoretical frameworks and advertising strategies to the public relations campaign for Bangkok Fashion week to increase the number of domestic participants.


The Study To Determine Customers Preference Of Using Claims System Via The Internet At National Insurance Company Limited, Thailand, Kunthorn Baosuwan Jan 2005

The Study To Determine Customers Preference Of Using Claims System Via The Internet At National Insurance Company Limited, Thailand, Kunthorn Baosuwan

Theses Digitization Project

The purpose of this project is to determine National Insurance Company Limited (NAT) customer preferences for using claims systems via the Internet.


A Web Design Shop For Local Business Owners, Mary Colleen Rice Jan 2005

A Web Design Shop For Local Business Owners, Mary Colleen Rice

Theses Digitization Project

This project explores the question of why local business owners are not taking advantage of the benefits the Web has to offer. It presents information that small business owners could use to develop websites for their businesses. It also examines what it would take to start a web design business targeted at local merchants.


Business-To-Business E-Markets In Textile Industry: An Empirical Perspective, Kazim Akalin Jan 2005

Business-To-Business E-Markets In Textile Industry: An Empirical Perspective, Kazim Akalin

Theses Digitization Project

The purpose of this research is to discover what TextileCapital.com must do to establish trust on the website so that, in turn, it may increase the import and export volume of its trading members.


A Proposed Resource Development Plan For The Department Of Communication Studies, California State University San Bernardino, Donna Louise Cooley Jan 2005

A Proposed Resource Development Plan For The Department Of Communication Studies, California State University San Bernardino, Donna Louise Cooley

Theses Digitization Project

This project developed a resource development plan for the Department of Communication Studies at California State University, San Bernardino. It employs research in organizational communication and applies the theory of organizational identification to the relationship / donor aspect of the program. It also covers research in the field of organizational identification and its relevance to college alumni.


A Survey Of Social Workers' Cultural Competency: An Exploratory Study, José Luis Lujano Jan 2005

A Survey Of Social Workers' Cultural Competency: An Exploratory Study, José Luis Lujano

Theses Digitization Project

The purpose of this study was to measure the social workers' knowledge, awareness, sensitivity, and ability to serve the population of color.


Talking About Drugs: Examining Self-Disclosure And Trust In Adult Children From Substance Abusive Families, Susan Renee Mattson Jan 2005

Talking About Drugs: Examining Self-Disclosure And Trust In Adult Children From Substance Abusive Families, Susan Renee Mattson

Theses Digitization Project

The main purpose of this study is to examine the relationships between drugs of choice that family members abused and the non-addicted family member's levels of self-disclosure, self-disclosure avoidance, and trust.


First Impressions Through The Constructs Of Impression Management, Amber Joy Wilson Jan 2005

First Impressions Through The Constructs Of Impression Management, Amber Joy Wilson

Theses Digitization Project

The research on this study examines how first impressions are formed in the hotel setting. The study also looks at the social intelligence process through the constructs of self-monitoring and impression management.


Identifying High-Volume Printing Processes, Malcolm G. Keif, Tom Goglio Jan 2005

Identifying High-Volume Printing Processes, Malcolm G. Keif, Tom Goglio

Graphic Communication

Printing professionals frequently examine printing to see how pieces were produced. They break out loupes and look at the dots. Is it offset or gravure? How about flexo? It is important to be able to distinguish among printing processes through examination in order to determine the key variables to control for quality printing. Further, expertise is established and confidence built when a professional can determine how something is printed.


The Semantic Web In One Day, York Sure, Pascal Hitzler, Andreas Eberhart, Rudi Studer Jan 2005

The Semantic Web In One Day, York Sure, Pascal Hitzler, Andreas Eberhart, Rudi Studer

Computer Science and Engineering Faculty Publications

To gain momentum, technologies for building private semantic Webs or parts of the World Wide semantic Web must become a commodity and easy to integrate. To determine just how far semantic Web technologies have come, we wanted to create a snapshot of what you could do by applying and assembling existing semantic Web technologies - in one day.


Muted Voices: Latinos And The 2000 Election, Richard Pineda Jan 2005

Muted Voices: Latinos And The 2000 Election, Richard Pineda

Selected Works Temporary Series

Muted Voices: Latinos and the 2000 Elections. Edited by Rodolfo O. de la Garza and Louis DeSipio. Lanham, MD: Rowman and Littlefield, 2005; pp. ix-276. $29.95 paper.


Cultura Cyber: Commodifying Latina/O Nationalism And Rhetoric On The Internet, Richard Pineda Jan 2005

Cultura Cyber: Commodifying Latina/O Nationalism And Rhetoric On The Internet, Richard Pineda

Selected Works Temporary Series

No abstract provided.


Patriarchy And Machismo: Political, Economic And Social Effects On Women, Luis Antonio Prado Jan 2005

Patriarchy And Machismo: Political, Economic And Social Effects On Women, Luis Antonio Prado

Theses Digitization Project

This thesis focuses on patriarchy and machismo and the long lasting political, economic, and social effects that their practice has had on women in the United States and Latin America. It examines the role of the Catholic Church, political influences, social, cultural, economic and legal issues, historic issues (such as the Industrial Revolution), the importance of the family's preference for sons rather than daughters, and the differences in the raising of male and female children for their adult roles.


From The Executive Director, Paisley Currah Jan 2005

From The Executive Director, Paisley Currah

Center for LGBTQ Studies (CLAGS)

We find ourselves in difficult times: last November, referenda against same-sex marriage passed in 11 states; the war in Iraq continues, unabated; oxymoronic legislators in DC are strategizing to privatize social security; the Democratic Party is reevaluating its support of reproductive rights; the national security state is making it possible for states to verify their inhabitants' records against those of the feds, resulting in many undocumented workers and some trans people losing their drivers licenses; PBS has decided not to distribute a children's show in which a cartoon rabbit talks to the real children of lesbian moms, and even SpongeBob …


Un Nuovo Dato Per La Cronologia Della Versione Cinematografica Della Nuova Colonia Di Luigi Pirandello, Stefano Giannini Jan 2005

Un Nuovo Dato Per La Cronologia Della Versione Cinematografica Della Nuova Colonia Di Luigi Pirandello, Stefano Giannini

Languages, Literatures, and Linguistics - All Scholarship

Luigi Pirandello (1867-1936) wrote numerous film-treatments inspired by his short-stories and plays that were not completed as films. Among the never completed films there is La Nuova Colonia. The history of the film-project La Nuova Colonia [The New Colony] is important for the further understanding of Pirandello’s poetics. Nestled in the plot of Pirandello’s novel Suo marito [Her Husband], La Nuova Colonia took on independent life in 1926 as the play of the same name that premiered in Rome in March 1928. The two dates indicated for the play are not the chronological limits for the La Nuova Colonia …


Ua1f Wku Archives Vertical File - Baseball, 2004-2005, Wku Archives Jan 2005

Ua1f Wku Archives Vertical File - Baseball, 2004-2005, Wku Archives

WKU Administration Documents

Digitized vertical file materials regarding WKU baseball.


Ua3/9/2 Wku: The 21st Century Land-Grant University, Wku President's Office - Ransdell Jan 2005

Ua3/9/2 Wku: The 21st Century Land-Grant University, Wku President's Office - Ransdell

WKU Administration Documents

Edited version of Gary Ransdell's WKU: The 21st Century Land Grant University.


News Framing: A Comparison Of The New York Times And The People's Daily Coverage Of Sino-U.S. Spy Plane Collision Of April 1, 2001, Xiaoling Zhang Jan 2005

News Framing: A Comparison Of The New York Times And The People's Daily Coverage Of Sino-U.S. Spy Plane Collision Of April 1, 2001, Xiaoling Zhang

Electronic Theses and Dissertations

On April 21, 2001, the United States and China faced their first major incident of the 21st century when a U.S. spy plane accidentally collided with a Chinese fighter plane. The dialogue that followed between the two countries, as well as the tenor of the incident as reported in the international press, provide some interesting and insightful glimpses into how these major powers handled the incident in the days and weeks that followed. Although the mainstream media in both China and the United States reported the key facts and elements of the incident in a similar fashion, the spin that …


International Students' Reliance On Home-Country Related Internet Use, Songkwun Sukontapatipak Jan 2005

International Students' Reliance On Home-Country Related Internet Use, Songkwun Sukontapatipak

Theses Digitization Project

The present study draws on uses and gratifications and media system dependency perspectives for examining factors related to Internet usage behaviors of international students and their motives to use their home-country Internet resources.


Taxaminer: An Experimentation Framework For Automated Taxonomy Bootstrapping, Vipul Kashyap, Cartic Ramakrishnan, Christopher Thomas, Amit P. Sheth Jan 2005

Taxaminer: An Experimentation Framework For Automated Taxonomy Bootstrapping, Vipul Kashyap, Cartic Ramakrishnan, Christopher Thomas, Amit P. Sheth

Kno.e.sis Publications

Construction of domain ontologies on the semantic web is a human and resource intensive process, efforts to reduce which are crucial for the Semantic Web to scale. We present a framework for automated taxonomy construction, that involves: (a) generation of a cluster hierarchy from a document corpus using statistical clustering and NLP techniques; (b) extraction of a topic hierarchy from this cluster hierarchy; and (c) assignment of labels to nodes in the topic hierarchy. Metrics for estimating topic hierarchy quality and parameters of an experimentation framework are identified. MEDLINE was the document corpus and MeSH thesaurus was the gold standard.


Ranking Complex Relationships On The Semantic Web, Boanerges Aleman-Meza, Christian Halaschek-Wiener, I. Budak Arpinar, Cartic Ramakrishnan, Amit P. Sheth Jan 2005

Ranking Complex Relationships On The Semantic Web, Boanerges Aleman-Meza, Christian Halaschek-Wiener, I. Budak Arpinar, Cartic Ramakrishnan, Amit P. Sheth

Kno.e.sis Publications

Industry and academia are both focusing their attention on information retrieval over semantic metadata extracted from the Web, and it is increasingly possible to analyze such metadata to discover interesting relationships. However, just as document ranking is a critical component in today's search engines, the ranking of complex relationships would be an important component in tomorrow's semantic Web engines. This article presents a flexible ranking approach to identify interesting and relevant relationships in the semantic Web. The authors demonstrate the scheme's effectiveness through an empirical evaluation over a real-world data set.


Variational Bayesian Image Modelling, Li Chen, Feng Jiao, Dale Schuurmans, Shaojun Wang Jan 2005

Variational Bayesian Image Modelling, Li Chen, Feng Jiao, Dale Schuurmans, Shaojun Wang

Kno.e.sis Publications

We present a variational Bayesian framework for performing inference, density estimation and model selection in a special class of graphical models—Hidden Markov Random Fields (HMRFs). HMRFs are particularly well suited to image modelling and in this paper, we apply them to the problem of image segmentation. Unfortunately, HMRFs are notoriously hard to train and use because the exact inference problems they create are intractable. Our main contribution is to introduce an efficient variational approach for performing approximate inference of the Bayesian formulation of HMRFs, which we can then apply to the density estimation and model selection problems that arise when …


Irish Journalist’S Attitudes Towards, And Use Of, Internet Technology, Edward Brennan Jan 2005

Irish Journalist’S Attitudes Towards, And Use Of, Internet Technology, Edward Brennan

Conference Papers

This paper explores the effects of Internet technology on the occupational culture and work practices of Irish journalists. There is a common view that the Internet, as an alternative source for news is challenging professional journalists. Increasingly amateurs may produce and disseminate stories to a potentially global readership. This paper presents results from a qualitative pilot study exploring Irish journalist’s reactions to this perceived threat. It reveals that the economic, social and legal features of the Irish journalistic field greatly mitigate any potential threat from the Internet. The research did reveal, however, that the Internet may have some unforeseen and …


Walking In Step To The Future: Views Of Journalism Education By Practitioners And Educators, Ernest F. Martin, Debora Wenger, Paula Otto, Jeff C. South Jan 2005

Walking In Step To The Future: Views Of Journalism Education By Practitioners And Educators, Ernest F. Martin, Debora Wenger, Paula Otto, Jeff C. South

Richard T. Robertson School of Communication Presentations

This study, based on an Internet survey of 317 educational administrators, television news executives, newspaper editors and online executives during first quarter 2004, contrasts views about preparation of students for current and future jobs by showing gaps between what employers’ value most in job applicants and what educational programs are providing. Second, it addresses newsroom challenges that are shaping the industry and journalism education.