Communication Commons^™

Attribute Agenda-Setting In An Open Primary: An Examination Of Press Coverage And Political Ad Effects, Scott Hobbs

LSU Master's Theses

Creating a favorable candidate image is one of the more difficult tasks a political consultant faces. Besides researching which issues their client will address, the consultant must analyze what attributes voters find most appealing in a candidate. Then, through a complex process, a candidate image is finally packaged and presented to the public. This thesis looks at the end result of the packaging process for a Mayoral candidate in East Baton Rouge parish. By examining the press coverage and campaign ads in a local election in a mid-size city, this study expands on previous second level agenda-setting research. Literature in …

Docile Bodies Of Water : Artificial Wetlands And Imagineered Suburbs, Steven Philip Mckiernan

Theses : Honours

Artificial wetlands are becoming an ever more visible feature of the landscape of Perth and the Swan Coastal Plain. They are appearing in the centre of new suburbs and also in the remediation of stormwater systems. Crucially wetlands have been a denigrated and abused part of the landscape. Imported landscape aesthetics have seen the function of wetlands as being an impediment to progress and the development of land. For indigenous Aboriginal peoples of the land, Nyoongar peoples, wetlandspaces (Giblett, I996a) are crucial to their inclusive understanding of 'country'. Intertwined with notions of spirituality, stewardship, and food source among others. With …

Penggunaan Kertas Dalam Penerbitan Buku Dagang Di Malaysia, Noor Azly Mohammed Ali

Student Works (2000-2009)

The purpose of this study is to survey the paper used in trade book publishing in Malaysia. The analysis of this survey is based on the industries' data, which was gathered either by fields survey or reports from responsible parties who are related in this research area. Based on the fields survey, several types of paper used in book publications has been identified. The internal and external factors will influence publishers to determine types of paper that will be used. The results of this study showed that woodfree paper of writing /printing paper category is the most type of paper …

Penerbitan Buku Tamil Di Malaysia : Suatu Kajian Dari Sudut Penerbitan Dan Pemasaran, Balachandran Murugasan

Student Works (2000-2009)

Book publishing Is a continuing process since Guttenburg founded the moving publishing machine. From that period It grew with various technological changes. The book publishing process makes our civilization more meaningful, by giving more evidence on social, economic and political development. Since Independence, Tamil book publishing has been facing more dilemma In the process to develop the business. Facing problem In this Industry Is common as many entrepreneurs willing to choose It as a career. After Independence, only two Tamil publishing company have been Identified as still moving In the business. However, only one company Is actively playing Its role …

Mass Media Ethics Vs. Ethnicity : The Cuban American National Foundation's Battle With The Miami Herald, Michelle M. Cobas

LSU Master's Theses

In 1992, a prominent Cuban-American organization, the Cuban American National Foundation, launched a full-scale campaign against the Miami Herald following an editorial against the Cuban Democracy Act, sponsored by Congressman Robert Torricelli, (D-NJ). The bill, which the Foundation endorsed and helped craft, was aimed at tightening the loopholes on the U.S. embargo against Cuba. Two men-CANF Chairman Jorge Mas Canosa and Herald publisher David Lawrence-represented opposing sides of the feud. CANF galvanized the exile community to support its side of the debate. The Herald used its opinion and editorial pages to argue against Mas's charges that the newspaper attacked the …

Current Psychological Perceptions Of Clothing As A Form Of Communication In The Business Environment, Amy L. Trowbridge

Seton Hall University Dissertations and Theses (ETDs)

.

Creating An Affinity Card Program: Developing A Response For Proposal, Peter A. Gasparro

Seton Hall University Dissertations and Theses (ETDs)

.

Effectiveness Of The Intranet As An Employee Communications Tool, Meera Gopinath

Seton Hall University Dissertations and Theses (ETDs)

.

Malcolm Maclean, Jr.: Ahead Of His Time And Ahead Of Our Time, Will Norton

College of Journalism and Mass Communications: Faculty Publications

In a recent essay Stephen Reese (1999, 70), chair of the Department of Journalism at the University of Texas, assessed the media today and analyzed the condition of journalism education and concluded that foundations and media corporations are having more influence on journalism programs than at any time in the history of journalism education. As I read the essay by Reese, I noted many observations that Malcolm MacLean made three decades ago, but nowhere was MacLean cited. In fact, I do not believe Reese could have described the influence of media as a new problem if he had known about …

From Johnson To Nixon: Narrative Shifts In Gay Male Pornography, Jeremiah Smith

Reconstruction: Studies in Contemporary Culture

[First paragraph]

In Culture Clash: The Making of Gay Sensibility, Michael Bronski argues that dramatic differences occurred in gay male pornographic magazines around the 1969 Stonewall Riots in New York City. With a sample of gay male print pornography my partner and I have collected, ranging from 1966 to 1970, this article will explore the differences proposed by Bronski and ultimately prove their truth. On the surface, it does appear that the magazines prior to 1969 attempt to masquerade their gay prurience while the artifacts published after 1969 had shed the shame and secrecy of the closet rejoiced in …

The Effects Of Television On The Social Construction Of Body Images By Five- And Six-Year-Old Girls, Kristine M. Gruidl

Student Work

Television images influence individuals (Elliott and Slater, 1980). Cognitive learning theory suggests that during the first five to six years of life, children’s behavior patterns will be set (Donohue, 1975). Television has the potential to be a positive influence on learning. However, typical American media and television have been a negative influence on most children (Williams, 1981).

A 1996 study reported thirty-nine-point-one percent of first graders do not like their appearance and would change their looks, given the opportunity. It has been suggested the mass media are responsible and have taught children fat is bad and thin is good (Flannery-Schroeder …

Public Perceptions Of The Midwest's Pavements: Explaining The Relationship Between Pavement Quality And Driver Satisfaction, James K. Giese, Robert J. Griffin, David Kuemmel

College of Communication Faculty Research and Publications

A three-phase study involving focus groups and sample surveys was conducted in three Midwestern states to assess the amount of satisfaction that motorists who drive on rural, two-lane state highways have with the pavement characteristics of those highways and to explain the relationship between the actual physical condition of the pavements and motorists' satisfaction. Consistently in each state, the direct relationship between pavement quality and driver satisfaction was mediated by cognitive structure—a set of five specific beliefs motorists have about the pavement. The part of the study that (a) applies a powerful psychological model to the task of …

A Genre Analysis Of Advertisements In A Local Newspaper, Moi Moi Yong

Student Works (2000-2009)

This study attempts to investigate the organisation of advenisements on private institutions of higher learning taken from 'The Star' daily and to provide a descriptive account of how the advertisements are structured Twenty advertisements on different private institutions of higher learning are selected and analysed using the nine move structure analysis adapted by S. Kathpalia (1992). This genre based move structure is employed as a format to study the structure of these advertisements. It is revealed that there is a uniform pattern of organisation of the elements in the advertisements. An eight move structure is identified. It is also found …

0702: Kenneth Hechler Collection, Book Correspondence, 1954-1998, Marshall University Special Collections

Guides to Manuscript Collections

Letters to Cecil Roberts of Fort Worth, Texas about Hechler's book, "The Bridge at Remagen"; includes a letter from L. E. Engeman, Col. U. S. Army ret., who commanded the 14th Tank Battalion at the taking of the bridge.

Contact (Chapter 2 Of The Book Between Gay And Straight: Understanding Friendship Across Sexual Orientation"), Lisa M. Tillmann Ph.D.

Faculty Publications

“Contact” is chapter 2 of the book Between Gay and Straight: Understanding Friendship Across Sexual Orientation (AltaMira Press, 2001). The timeframe portrayed extends from June 1994 to September 1995. It opens with my boyfriend Doug meeting David Holland, who would become our first gay male friend. David and his partner Chris introduce us to gay spaces around Tampa. Also in this chapter, Doug begins his four-year tenure with The Cove, a team in the predominantly gay Suncoast Softball league.

Homeward (Chapter 6 Of The Book Between Gay And Straight: Understanding Friendship Across Sexual Orientation), Lisa M. Tillmann Ph.D.

Faculty Publications

“Homeward” is Chapter 6 of the book Between Gay and Straight: Understanding Friendship Across Sexual Orientation (AltaMira Press, 2001). Here I present events that took place during the spring 1997 semester and that summer. An issue that comes to the forefront is the binary (gay-straight) construction of sexual orientation and identity. I ask what it means to say, “I’m straight,” or “I’m gay,” and what options and experiences such a claim opens up and closes off. By exploring an attraction between myself and one of my participants, I question the popular wisdom that friendships between straight women and gay men …

Tales From The (Softball) Field (Chapter 3 Of The Book Between Gay And Straight: Understanding Friendship Across Sexual Orientation), Lisa M. Tillmann Ph.D.

Faculty Publications

“Tales from the (Softball) Field” is chapter 3 of the book Between Gay and Straight: Understanding Friendship Across Sexual Orientation (AltaMira Press, 2001). “Tales” marks the beginning of my academic journey into this community. It’s the fall of 1995, and I’m taking a graduate class on qualitative methods. Unexpectedly, the softball field emerges as a fieldwork site. As I become immersed in team members’ lives and stories, I begin exploring how to “work the hyphen” (Fine, 1994) between gay and straight, to practice research (and friendship) with and for my friends/participants.

Penerbitan Ensiklopedia : Tumpuan Kepada Penerbitan Dewan Bahasa Dan Pustaka, Rosnah Awang

Student Works (2000-2009)

Kajian ini cuba menghuraikan secara ilmiah sejarah awal perkembangan penerbitan ensiklopedia di dunia umumnya, dan di Malaysia sejak tahun 1960. Secara khususnya, pengkaji memberi tumpuan kepada penerbitan ensiklopedia DBP. Dalam konteks kerja-kerja pembinaan dan penerbitan ensiklopedia, prosedur kerja yang diberi perhatian dalam kajian ini ialah proses perancangan, perolehan, pemprosesan (editorial), dan penyebaran. Menerbitkan ensiklopedia adalah satu kerja yang rumit dan tidak menguntungkan jika dibandingkan dengan kerja menerbitkan buku lain. lni adalah kerana penerbitannya melibatkan kos yang tinggi, pengawasan perolehan bahan yang teliti, penjadualan yang ketat, dan keperluan pengemaskinian fakta yang terancang. Sebagai sebuah badan penerbit kerajaan, DBP mempunyai sumber-sumber yang …

Penerbitan Dokumentari Televisyen : Kajian Kes Terhadap Siri Salam Nusantara Di Tv 1, Abu Hassan Morad

Student Works (2000-2009)

Penerbitan dokumentari televisyen di negara kita seclang berkembang dengan pesat terutama kerana adanya permintaan daripada stesen-stesen tv tempatan yang disyaratkan supaya menyiarkan hasil-hasil penerbitan syarikat produksi tempatan. Kajian ini bertujuan untuk mernahami proses pengeluaran sesuatu rancangan televisyen yang berbentuk dokumentari. Kajian ini berfokus pada siri Salam Nusantara iaitu rancangan berbentuk dokumentari yang meninjau mengenai perkembangan masyarakat Islam di negara-negara Asia Tenggara. Kaedah kajian ini adalah melalui kaedah penyertaan, temubual dan analisa kandungan. Penyertaan penyelidik sebagai krew penggambaran memantapkan lagi penyelidikan mengenai penerbitan dokumentari televisyen Salam Nusantara. Kajian ini menwnpukan kepada amalan penerbitan Salam N usantara di dalam pengurusan clan perhubungan, …

Fame And Latter-Day Saint Youth: Value Conflicts And The Interpretive Audience, Shellie M. Frey

Theses and Dissertations

Fame is a paradoxical issue: a phenomenon that is both embraced and shunned simultaneously in American culture and particularly within many religious institutions. Leaders of the Church of Jesus Christ of Latter-day Saints (LDS), for instance, discourage its members (particularly the youth) from seeking out fame as well as famous individuals as role models. Yet they also incorporate positive rhetoric about fame as well in terms of famous LDS people, landmarks or groups. Furthermore, various aspects of the LDS Church (worldwide televised conferences, widely distributed books written by Church leaders, etc.) are highly mediated, thus, integrated with a public venue …

Misplaced Marketing: Why Television Is The “Wrong” Environment For Public Service Advertising Campaigns, Joyce M. Wolburg

College of Communication Faculty Research and Publications

Notes that research has shown that advertising efforts to promote social causes rarely reach meaningful levels of effectiveness. Points out that while the media provide the right emotional climate for advertising messages that encourage consumption, it follows that the media provide the wrong environment for messages that discourage consumption or other behaviors. Concludes that money spent might best be redirected to other prevention efforts that more directly accomplish the social program’s goals.

Understanding The Digital Divide As It Relates To Electronic Commerce, Franklin D. Gaillard

Theses and Dissertations in Business Administration

There exists an electronic digital divide within the United States. This digital divide concerns access to the Internet and its corresponding technologies. The U.S. government is concerned about the digital divide because it appears that certain ethnic groups and income levels are being excluded from computer technologies and the Internet. These groups include African Americans and Hispanics, who are lagging the Caucasians significantly in gaining access to the Internet. For a while the gap between majority and minority groups appeared to be widening. Since Internet access is a prerequisite to electronic commerce, an understanding of the relationship between the digital …

The Prayer Of The Holy Name In Eastern And Western Spiritual Traditions: A Theoretical, Cross-Cultural, And Intercultural Prayer Dialogue, E. James Baesler

Communication & Theatre Arts Faculty Publications

Investigates the Holy Name prayer from the perspectives of eastern Hindu and both eastern and western Christian spiritual traditions. Interpersonal prayer as spiritual communication; Historical and theoretical dialogue; Comparison of the method and function of Eastern and Western Holy Name prayer traditions.

The Case For The Electromagnetic Commons An Ecocultural Intervention In Australian Spectrum Management, Scott Smith

Theses : Honours

In the globalised world of the electronic, information age, there is one resource that increasingly appears to play a pertinent role in the future of our communications systems. The electromagnetosphere is an ecological region that is largely unacknowledged outside of scientific circles: it is one of those naturally-occurring phenomena that we simply take for granted. But with developments in communications technology we have learnt to tap the energies of this natural phenomenon, and in tum have developed a complex system of management and regulation where a 'property-mimicking' regime of allocation and licensing is in place. There are movements however, to …

Is Humor An Effective Motivational Tool In The Workplace?, Ilene Reynolds

Seton Hall University Dissertations and Theses (ETDs)

No abstract provided.

An Analysis Of Cross-Gender Differences In Computer-Mediated Communication In The Workplace, Stephen P. Duff

Seton Hall University Dissertations and Theses (ETDs)

.

Crisis Communication: A Case Study Perspective, Cheryl M. Derites

Seton Hall University Dissertations and Theses (ETDs)

.

Culture And Communication: A Study Focused On Chinese Characteristics, Jui Ching Tsai

Seton Hall University Dissertations and Theses (ETDs)

.

History And Impact Of Mobile Telephony In Egypt, Dina Tayseer El Hawary

Archived Theses and Dissertations

No abstract provided.

Finding The Meanings Of College Drinking: An Analysis Of Fraternity Drinking Stories, Thomas Workman

Department of Communication Studies: Faculty Publications

College drinking has traditionally been studied from a public health perspective that attempts to quantify behavior as a means toward description, explanation, and intervention. This article offers a critical and cultural approach to understanding the meanings and functions of high-risk drinking and the ways in which those meanings are reproduced within the culture. Data were collected via an ethnographic study of fraternity members at a large midwestern university to explore the communication of excessive drinking norms. Viewed from various narrative and structural theories, the study examines collected drinking stories as a source for analyzing the construction of meanings surrounding drunkenness …