Communication Commons^™

Introduction To The Special Issue: Increasing Space For Families On The Margins, Lynn H. Turner

College of Communication Faculty Research and Publications

No abstract provided.

Women Creatives And Machismo In Mexican Advertising: Challenging Barriers To Success, Marta Mensa Torra, Jean M. Grow

College of Communication Faculty Research and Publications

This study explores the experiences of women working as creatives in Mexican advertising creative departments. It is based on 22 in-depth interviews and suggests that these women face significant challenges within the machismo culture, which permeates Mexican advertising creative departments. Mexico plays an important role in global advertising, particularly in Latin America, but in this country female workers only represent five per cent of those working in creative departments. This is the first study focused on Mexican women creatives in advertising, highlighting the confluence of advertising women creatives and Mexican culture. Analysis reveals ten subcategories which articulate the horizontal and …

Black Masculinities And The Media: An Interview With Filmmaker And Activist Byron Hurt, Kevin D. Thomas

College of Communication Faculty Research and Publications

In this interview, Byron Hurt reflects on his career and how he has become a prominent activist, speaker, filmmaker, and writer about media's roles in shaping Black identities and culture, especially constructions of Black masculinity. In addition to detailing his career trajectory, Hurt discusses many important topics: his inspiration to make films, the power of filmmaking to make cultural change, the filmmaker's place within a documentary, changing notions of Black masculinity, the constraints advertising and media place on Black men and boys to define their manhood, Black men's assertion of power over Black women, intersectionality, digital media's possibilities for more …

The Lands’ End Content Marketing Debacle: A Cautionary Tale Of A Retailer’S Inadvertent Foray Into Polarized Politics, Nathan Gilkerson

College of Communication Faculty Research and Publications

In February 2016, the clothing retailer Lands’ End found itself at the center of a public relations crisis linked to its decision to feature an interview with women’s rights activist Gloria Steinem on the company’s website and in its catalog. As part of a new “Legends Series” of interviews, the profile described Steinem as “The woman who paved the way.” Although the piece didn’t directly reference Steinem’s support for abortion rights, many customers took to social media to express anger at Lands’ End for choosing to feature Steinem. Facebook and Twitter posts accused Lands’ End of glorifying “a pro-abortion feminist” …

Insights From Industry Leaders: A Maturity Model For Strengthening Communication Measurement And Evaluation, Rebecca Swenson, Nathan Gilkerson, Fraser Likely, Forrest W. Anderson, Michael Ziviani

College of Communication Faculty Research and Publications

Much scholarship has been devoted to identifying barriers that prevent the advancement of communication measurement and evaluation. This research focuses on the characteristics, objectives, and practices of chief communication officers (CCOs) with successful measurement and evaluation programs. Three key dimensions of practice emerged from in-depth interviews: communication executives’ measurement practices and evaluation programs were used to adjust communication strategies; were aligned with other business units; and were integrated with business priority plans. Interviewees also focused on the ability of communication measurement practices and evaluation programs to provide insights for executives, to align communication with the work of other business units, …

Work-Life Balance 2.0? An Examination Of Social Media Management Practice And Agency Employee Coping Strategies In A 24/7 Social World, Nathan Gilkerson, Betsy Anderson, Rebecca Swenson

College of Communication Faculty Research and Publications

This study examines the work experiences of public relations agency professionals who specialize in social media and digital strategy for clients and those who manage employees tasked with monitoring, updating and responding to social media content. Building upon existing literature focused on work-life balance dynamics for strategic communicators, the research draws from a series of in-depth interviews and correspondence conducted with 26 agency professionals, representing a brand range of the industry. Participants were asked to describe how social media has impacted the nature and volume of their job responsibilities over the past five years, and to discuss how social media …

The Rhetorical Antecedents To Vietnam, 1945-1965, Gregory R. Olson, George N. Dionisopoulos, Steven R. Goldzwig

College of Communication Faculty Research and Publications

No abstract provided.

The Ethics Of Artificial Intelligence: Superintelligence, Life 3.0 And Robot Rights, Kati Tusinski Berg

College of Communication Faculty Research and Publications

No abstract provided.

Towards The Final Frontier: Using Strategic Communication Activities To Engage The Latent Public As A Key Stakeholder In A Corporate Mission, Scott C. D'Urso

College of Communication Faculty Research and Publications

Private corporations that do not normally interact with, nor regularly communicate with, the public often do not perceive the public as a relevant or active stakeholder. The public may not view themselves as a stakeholder, particularly when they are unaware of, have no direct dealings with, or do not have any problems associated with such a corporation. The current study, utilizing a national survey of the United States public (N = 424) found that through directed strategic communication activities of a private spaceflight corporation, utilizing social and new media tools, a latent public can perceive a corporation and its mission …

Generation-Z Enters The Advertising Workplace: Expectations Through A Gendered Lens, Jean M. Grow, Shiyu Yang

College of Communication Faculty Research and Publications

Generation-Z (Gen-Z) is entering the workforce with differing personal and professional expectations from previous generations. Further, those expectations tend to vary by gender. At the same time, workplace environments, and the social structures that underpin the workplace, are slow to change. Advertising is no exception.

As educators, we are just beginning our encounter with Gen-Z and their differing habits and expectations. Further, while these young women and men share many common experiences and expectations, their expectations are also influenced by their gendered experiences. Social capital theory helps us make sense of the findings as we explore the gaps between the …

Maxim Is A Bully: Making Women The Victim For Male Pleasure, Pamela Hill Nettleton

College of Communication Faculty Research and Publications

This study analyzes domestic violence discourse in 72 issues of Maxim magazine, an influential and widely circulated publication for young men that is rarely studied because it is not digitally archived or searchable. This discourse reveals culturally entrenched patriarchal attitudes and hegemonic and retrograde references that degrade and marginalize women in an important cultural artefact and a meaningful site of popular culture representations of gender. Maxim’s commodification of the bullying of women may undergird persistent patriarchal attitudes toward intimate partner violence and reveal an anxious masculine response to feminism. Maxim’s discourse positioned verbal, if not physical, violence against women as …

What Is Grounded Theory Good For?, Vivian B. Martin, Clifton Scott, Bonnie Brennen, Meenakshi Gigi Durham

College of Communication Faculty Research and Publications

Grounded theory (GT) made its appearance in the social sciences in 1967 with publication of Barney Glaser and Anselm Strauss’s The Discovery of Grounded Theory. Glaser and Strauss advocated for systematically discovering and interpreting empirical data to generate theory, in contrast to testing or verifying theory derived from a priori assumptions. In the intervening 50 years, GT has spread into a wide range of fields including journalism and mass communication. Variations of the method have been developed, and debate has ensued about its relation to positivism and constructivism as well as pragmatism and postmodernism and about its value for …

Big Data, Equality, Privacy, And Digital Ethics, Kati Tusinski Berg

College of Communication Faculty Research and Publications

No abstract provided.

Enhancing Employee Communication Behaviors For Sensemaking And Sensegiving In Crisis Situations: Strategic Management Approach For Effective Internal Crisis Communication, Young Kim

College of Communication Faculty Research and Publications

Purpose

The purpose of this paper is to explore the organizational effectiveness of internal crisis communication within the strategic management approach, whether it enhanced voluntary and positive employee communication behaviors (ECBs) for sensemaking and sensegiving. By doing so, this study provides meaningful insight into: new crisis communication theory development that takes a strategic management approach, emphasizing employees’ valuable assets from an organization, and effective crisis communication practice that reduces misalignment with employees and that enhances voluntary and positive ECBs for the organization during a crisis.

Design/methodology/approach

This study conducted a nationwide survey in the USA among full-time employees (n …

Audiation And Improvisation As They Relate To Synesthesia In The Organ Music Of Olivier Messiaen, Mark Konewko

College of Communication Faculty Research and Publications

The purpose of this article is to explore the relationship between audiation, improvisation, and synesthesia in the music of Olivier Messiaen. “When I hear a score or read it, hearing it in my mind, I visualize corresponding colors which turn, shift, and combine, just as the sounds turn, shift, and combine, simultaneously” (Samuel 1986: 37). The function of audiation, synesthesia and improvisation are manifest in the creative procedure of Messiaen’s in compositions. Messiaen “audiates” in his compositions the sensation of color. Harmonic configurations that Messiaen utilizes his fashioned Modes of Limited Transposition that dictate particular harmonic colors. For Messiaen and …

Who Is Caring For The Caregiver? The Role Of Cybercoping For Dementia Caregivers, Jae-Seon Jeong, Young Kim, Myoung-Gi Chon

College of Communication Faculty Research and Publications

The purpose of this study is to investigate the relationship between dementia caregivers’ communication behaviors (information seeking and forwarding) and their outcomes (coping outcomes: e.g., dealing better with negative feelings or improved medical outcomes). A survey data set of dementia patients’ caregivers substantiates the effects of communication behaviors about dementia illness on coping outcomes, as well as the mediating role of emotion-focused and problem-focused coping processes. Using structural equation modeling (SEM), this study found positive effects of communication behaviors on outcomes through coping processes. Further, the results indicate that communication behaviors in cyberspace are crucial for caregivers to cope with …

Testing Links Among Uncertainty, Affect, And Attitude Toward A Health Behavior, Robert J. Griffin, Timothy K.F. Fung, Sharon Dunwoody

College of Communication Faculty Research and Publications

This study examines the conceptual linkages between individuals’ uncertainty judgments and affective reactions (worry and anger) within the context of an environmental health risk. It uses data from a longitudinal study of people’s reactions to the risks of eating contaminated fish from the Great Lakes that employed the risk information seeking and processing model and incorporates a set of variables from the full model, which includes preventive behavior. Findings support the model and indicate that worry and anger strongly influenced uncertainty judgments but worry and anger influenced attitudes toward fish avoidance and information insufficiency differently.

Invited Essay: Investigating Family Voices From The Margins, Lynn H. Turner, Richard West

College of Communication Faculty Research and Publications

This essay surveys articles from the Journal of Family Communicationto make the argument that our journal needs to feature more scholarship on families that heretofore have been virtually ignored or marginalized. We discuss four types of diversity to consider when exploring questions of family communication, and review three imperatives for making this argument.

A Postapocalyptic Return To The Frontier: The Walking Dead As Post-Western, Amanda R. Keeler

College of Communication Faculty Research and Publications

This article argues that The Walking Dead is a post-Western, a genre that extracts classical Hollywood Western themes and iconography, and resituates them in a dystopian, postapocalyptic setting. The program features characters forced to reconquer the frontier amid the disintegration of modern society, who must battle undead walkers and other human survivors. As a post-Western, the program inverts the ideological optimism of the classical Hollywood Western. In doing so, it highlights the linkages between the seemingly unconnected narrative universes of the Western and the postapocalyptic tale.

A Secret Police: The Lasting Impact Of The 1986 Foia Amendments, A.Jay Wagner

College of Communication Faculty Research and Publications

The 1986 Freedom of Information Act amendments were passed as a last-minute rider to Reagan-era War on Drugs legislation. The three pieces – a broad restructuring of Exemption 7, the law enforcement exemption; the addition of exclusions for law enforcement and intelligence requests; and introduction of a new fee structure – have had a lasting impact on FOIA implementation and contribute to the contemporary inability to affect police transparency. Review of the 1986 FOIA amendments’ legislative history documents the White House’s determination to loosen law enforcement oversight and congressional appeals to exaggerated fears of illicit drug users. The study considers …

Editorial In Journalism Studies, Vol. 19, No. 1, Bonnie Brennen, Folker Hanusch, Oscar Westlund

College of Communication Faculty Research and Publications

No abstract provided.

Does Ethical Orientation Matter? Determinants Of Public Reaction To Csr Communication, Kyujin Shim, Myojung Chung, Young Kim

College of Communication Faculty Research and Publications

Employing an experiment study (N = 256), this study examines how individuals ethical orientation (deontology vs. consequentialism) and CSR message frame (normative vs. strategic) influence corporate hypocrisy perception and negative communication intentions toward a given company. Findings demonstrate that deontological ethical orientation and strategic CSR frame induce stronger corporate hypocrisy perception and negative communication intention than do consequential ethical orientation and normative CSR frame. In addition, deontological ethical orientation moderated the effects of CSR frames on negative communication intention toward the company. Implications for both public relations scholarship and practices are discussed.

Media Ethics, Fake News, Politics, And Influence In Public Life, Kati Tusinski Berg

College of Communication Faculty Research and Publications

No abstract provided.

Analyzing The Intersection Of Transparency, Issues Management And Ethics: The Case Of Big Soda, Kati Tusinski Berg, Sarah Bonewits Feldner

College of Communication Faculty Research and Publications

This article critically analyzes the ethics of Coca-Cola’s public relations strategies through the lens of corporate social responsibility, issue management, and moral legitimacy. Corporate legitimacy is essential for corporate survival and, in today’s complex environment, expectations for legitimacy have shifted. Corporations are called on to consider their roles in the context of the greater good. These changes call for an examination of what constitutes ethical communication for public relations practitioners. While theoretical advancements in the area of ethics sketch the landscape for providing for greater transparency in what the aims of organizations should be in providing for ethical communication, more …

Outputs Or Outcomes? Assessing Public Relations Evaluation Practices In Award-Winning Pr Campaigns, Maureen Schriner, Rebecca Swenson, Nathan Gilkerson

College of Communication Faculty Research and Publications

This study advances a framework of concepts based on the Barcelona Principles (AMEC, 2010) to assess the extent public relations practitioners, in award-winning campaigns, place greater emphasis on outcomes than outputs in evaluations of their campaigns, as the Barcelona Principles advocate. The study employs content analysis of the evaluation sections of campaigns recognized for excellence by the Public Relations Society of America Silver Anvil awards from 2010, when the Barcelona Principles were adopted, to 2014. The findings show mixed results. Many cases do measure outcomes, yet the most predominant evaluation described is outputs, which are nearly universally present in campaigns. …

Investigating Sound: Visual And Aural Style From Broadchurch To Gracepoint, Amanda R. Keeler

College of Communication Faculty Research and Publications

Using Broadchurch and its American version Gracepoint as a case study, this article explores the aesthetic relationship between these two television programmes through an analysis of their visual and aural styles. The increasing proliferation of television-to-television adaptations and remakes necessitates revisiting the terminology to assess how it accommodates methodological approaches that extend beyond cross-cultural analyses. As narrative content and style are inextricably connected, this article attends to the complexity of employing existing terms to analyse the new version of a programme that simultaneously replicates and departs from the style and tone of its predecessor.

Review Of Free Speech & Unfree News: The Paradox Of Press Freedom In America, Bonnie Brennen

College of Communication Faculty Research and Publications

No abstract provided.

Is There Still A Pr Problem Online? Exploring The Effects Of Different Sources And Crisis Response Strategies In Online Crisis Communication Via Social Media, Young Kim, Hyojung Park

College of Communication Faculty Research and Publications

This study examined the effects of source and crisis response strategy on crisis communication outcomes in the context of social media. A 3 (source: organization, CEO, or customer) × 2 (strategy: accommodative or defensive) × 2 (crisis type: airline crash or bank hacking) mixed experimental study was conducted with 391 participants. The organizational sources were more likely to be perceived as more credible than the non-organizational sources. In particular, the CEO appeared to be the most trustworthy and credible source in delivering crisis messages. The path analysis indicated that perceived source credibility mediated the effect of source on reputation and …

Trends In Public Relations: Exploring The Role Of Ethics As It Relates To Social Media And Crisis Communication, Kati Tusinski Berg

College of Communication Faculty Research and Publications

No abstract provided.

Making Sense Of Lies, Deceptive Propaganda, And Fake News, Bonnie Brennen

College of Communication Faculty Research and Publications

Although the concept of truth seems to be taking a beating these days, media ethics continues to provide us with guidance to help distinguish news and information from rumor, innuendo, propaganda and fake news.