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Aca 19th Annual Presidential Seminar Jan 1991

Aca 19th Annual Presidential Seminar

Association for Communication Administration Bulletin

Association for Communication Administration's annual presidential seminar held on October 31, 1991 in Atlanta.


Long Range Planning In Speech Communication Departments, Judith K. Litterst, R. Jeffery Ringer Jan 1991

Long Range Planning In Speech Communication Departments, Judith K. Litterst, R. Jeffery Ringer

Association for Communication Administration Bulletin

This article investigates strategic planning practices in speech communication departments within higher education . Survey data reveal that most units plan regularly on annual or three year cycles and draw on collaborative governance that blends chair leadership with curriculum and executive committees to steer resource allocation and curriculum development. Findings highlight growth driven pressures in enrollment management space budgeting and faculty recruitment alongside quality goals such as assessment driven program evaluation and internationalization . Although respondents largely rate their planning processes satisfactory to excellent persistent constraints include limited time funding and consensus building challenges . By mapping prevalent issues including …


Cultural Diversity And The Department Chair, Donald A. Drapeau Jan 1991

Cultural Diversity And The Department Chair, Donald A. Drapeau

Association for Communication Administration Bulletin

This article situates the department chair as a pivotal intercultural communication leader within higher education by interrogating demographic projections that forecast a majority minority society and rapid growth in Asian Hispanic and Black youth populations. Through conceptual analysis and synthesis of National Association of Schools of Theatre guidelines it distinguishes cross cultural encounters multicultural conditions cultural diversity and cultural pluralism and evaluates their implications for organizational culture resource allocation curriculum design and faculty governance. The narrative frames globalization and pluralistic governance as drivers of sustainable program development and urges chairs to cultivate cultural competence inclusive recruitment equitable resource distribution and …


An Asian Interpretation Of Communication Education In The United States, Casey Man Kong Lum Jan 1991

An Asian Interpretation Of Communication Education In The United States, Casey Man Kong Lum

Association for Communication Administration Bulletin

This article examines the cultural implications of United States communication education for Asian societies by situating the academic journey of international students within the metaphor of Journey to the West. Drawing on communication and development scholarship it critiques media imperialism assumptions and demonstrates how Western theories technologies and pedagogy shape media production policy and professional practice across Asia. The discussion synthesizes uses and gratifications studies cultural studies and globalization research to reveal the agency of indigenous audiences and creators while acknowledging persistent structural inequities. By calling for epistemological reflexivity and the integration of Asian philosophical traditions, the article urges educators …


Faculty Development, Faculty Evaluation, And Faculty Productivity: An Administrator's Perspective, James E. Roever Oct 1990

Faculty Development, Faculty Evaluation, And Faculty Productivity: An Administrator's Perspective, James E. Roever

Association for Communication Administration Bulletin

This article analyzes faculty development expectations at small teaching colleges, challenging the perceived dichotomy between research and teaching and urging integrated professional growth. Using a series of premises, it contends that every institution is a teaching institution, every faculty member must remain professionally active, and development can encompass diverse scholarship artistic production consulting and community engagement. The discussion emphasizes that institutional cultures must state evaluation criteria clearly, supply resources such as released time travel funds and grants, and assess outcomes rigorously during promotion and tenure deliberations. It advocates flexible yet rigorous standards that respect disciplinary differences, recommend transparent communication of …


Theatre Professionals And Leadership Training: Something To Contribute, Something To Learn, Suzanne Burgoyne Dieckman Oct 1990

Theatre Professionals And Leadership Training: Something To Contribute, Something To Learn, Suzanne Burgoyne Dieckman

Association for Communication Administration Bulletin

This article explores how theatre professionals enrich and benefit from leadership development through participation in a national fellowship program focused on interdisciplinary studies. Using reflective analysis of workshop experiences in creative leadership, arts management, and psychodrama, the discussion demonstrates how directing, rehearsal laboratories, and ensemble practices cultivate transferable skills in organization, feedback exchange, and group dynamics. The article maps intersections among theatre pedagogy, management theory, and experiential learning, illustrating the reciprocal value of role play and simulation for business education and social issue outreach. It assesses advantages of cross disciplinary networking for arts advocacy and curriculum innovation while acknowledging career …


A Communication Model Of Sexual Harassment, Mark Hickson Iii, R. D. Grierson, Barbara C. Linder Oct 1990

A Communication Model Of Sexual Harassment, Mark Hickson Iii, R. D. Grierson, Barbara C. Linder

Association for Communication Administration Bulletin

This article constructs a communication centered model of sexual harassment that situates discriminatory behavior within workplace discourse and higher education culture. Integrating literature on nonverbal cues, organizational power, gender equity, and legal liability, it profiles typical victims and harassers, classifies verbal and nonverbal acts, and maps six progressive stages from aesthetic appreciation to ultimate threat. The model explains how negative messages escalate, how psychological and economic consequences unfold, and why institutional policies often falter. Drawing on jurisprudence and organizational justice scholarship, the discussion outlines administrative, faculty, and student strategies that combine policy clarity, training, and confidential grievance channels to prevent …


Outcomes Assessment: The Tip Of The Iceberg, Susan S. Cole Oct 1990

Outcomes Assessment: The Tip Of The Iceberg, Susan S. Cole

Association for Communication Administration Bulletin

This article examines outcomes assessment within undergraduate theatre programs, arguing that accrediting pressures require systematic yet discipline sensitive evaluation. It describes a comprehensive model implemented at a liberal arts institution in which student information cards, videotaped performance projects, junior year faculty interviews, senior capstone presentations, and exit questionnaires generate longitudinal evidence of learning and professional growth. Continuous feedback on acting, directing, design, and teaching practice is combined with written work to document competency while acknowledging that interpersonal skills and work habits also shape success. The approach extends beyond graduation through alumni tracking that informs curricular revision. By demonstrating how subjective …


The Video Camera As An Assessment Tool In The Acting Class, Iva Jean Saraceni Oct 1990

The Video Camera As An Assessment Tool In The Acting Class, Iva Jean Saraceni

Association for Communication Administration Bulletin

This article investigates the use of the video camera to reinforce formative and summative evaluation in acting pedagogy. Observing senior and junior cohorts across sequential course units, it outlines procedures for goal setting, performance recording, playback analysis, and criterion referenced feedback that convert evaluation into an active learning process. Findings indicate that scheduled taping elevates student preparation, fosters ensemble collaboration, sharpens self and peer critique, and produces archival evidence for curricular review, accreditation, and individualized advising. The discussion addresses instructor concerns about inhibition, vanity, and competitive grading, reporting that camera positioning respectful of audience perspective preserves theatrical authenticity while recorded …


Assessing Problem-Solving Abilities In The Theatre Curriculum: A Cummulative And Sequential Approach, Richard Runkel Oct 1990

Assessing Problem-Solving Abilities In The Theatre Curriculum: A Cummulative And Sequential Approach, Richard Runkel

Association for Communication Administration Bulletin

This article proposes a cumulative, sequential framework for assessing problem solving skills within undergraduate theatre curriculum. Grounded in ability based education, the model traces student development across voice and movement, acting, and directing courses, aligning each stage with progressively complex cognitive and collaborative demands. Beginning with self evaluation of vocal and physical goals, learners advance to strategic scene analysis, then to rehearsal planning that orchestrates ensemble resources. Journals, performance documents, and instructor feedback create continuous evidence of growth, enabling students to articulate processes, diagnose challenges, and refine solutions. By embedding reflective practice, discipline specific vocabulary, and structured feedback loops into …


Issues And Strategies In Procurement, Robert C. Burroughs, Julius E. Erienbach, Dennis J. Sporre Oct 1990

Issues And Strategies In Procurement, Robert C. Burroughs, Julius E. Erienbach, Dennis J. Sporre

Association for Communication Administration Bulletin

This article offers a theatre administration guide to securing institutional funding, presenting a Five P framework: Planning, Proposal, Presentation, Persistence, and Personal Credibility. It stresses rigorous needs assessment, data driven budgeting, and alignment with institutional priorities during planning. The proposal phase advocates clear objectives, outcome focused rhetoric, and precise cost documentation. Effective presentation requires tailored persuasive communication and visual support to address decision makers’ priorities. The model then underscores strategic follow up, adaptive negotiation, and sustained relationship management as persistence tactics. Finally, it locates personal credibility in past performance, collaborative ethos, and professional demeanor, asserting that these qualities determine resource …


Faculty Perceptions Of Publication Expectations In The Small College Setting: Have The Rules Changed?, Bonnie Wilson Buzza Oct 1990

Faculty Perceptions Of Publication Expectations In The Small College Setting: Have The Rules Changed?, Bonnie Wilson Buzza

Association for Communication Administration Bulletin

This article examines publication expectations in small college environments, describing survey data that compare faculty and dean perspectives on scholarship, tenure, promotion, and merit. Results indicate that respondents perceive at least a moderate, increasing need to publish, although faculty sense stronger pressure than administrators. Both groups rank conference papers and discipline currency as central evidence of scholarship, yet diverge on the value of journal articles, grant activity, and horizontal versus vertical research. Self imposed motivation emerges as the dominant driver, while promotion and tenure committees and administrative units exert additional influence. Chemistry and psychology are seen as the fields with …


Demands For Research And Publication At The Small College, Cindy Buell Oct 1990

Demands For Research And Publication At The Small College, Cindy Buell

Association for Communication Administration Bulletin

This article traces the rising demand for faculty research and publication within small college settings and evaluates its impact on promotion and tenure decisions. Through critical synthesis of administrative reports, scholarly literature, and historical trends, the discussion identifies two intersecting drivers: the belief that scholarly activity strengthens teaching effectiveness, and institutional pursuit of academic visibility. Analysis reveals limited empirical support for a direct research teaching link, yet shows how heightened expectations intensify workload, create tension between administrators and faculty, and narrow tenure opportunities under quota systems. Drawing on case evidence of teaching loads, resource constraints, and evolving evaluation criteria, this …


The Collegiality Model: An Alternative For Evaluating Faculty Productivity, Richard A. Katula, Agnes Doody Oct 1990

The Collegiality Model: An Alternative For Evaluating Faculty Productivity, Richard A. Katula, Agnes Doody

Association for Communication Administration Bulletin

This article proposes a collegiality model to replace the publish or perish paradigm that dominates faculty productivity evaluation in higher education. Drawing on organizational communication and scholarship studies, it critiques traditional reliance on publication counts, journal scarcity, and unequal reward structures that undervalue teaching, service, and creative inquiry. The collegiality model reconceives productivity as faculty presence, integrating classroom effectiveness, broad scholarly activity, community engagement, grant acquisition, and research whether or not it reaches print. Annual consultations with department chairs produce individualized workload profiles that balance institutional goals with personal strengths, supported by transparent assessment tools for teaching and scholarly contributions. …


Calendar Of Events For 1991 Oct 1990

Calendar Of Events For 1991

Association for Communication Administration Bulletin

A calendar of events, related to the field of communication for the year 1991.


A Study Of Selected Faculty Handbooks: Policies On Promotion, Tenure, And Research, William W. Neher Oct 1990

A Study Of Selected Faculty Handbooks: Policies On Promotion, Tenure, And Research, William W. Neher

Association for Communication Administration Bulletin

This article analyzes faculty handbooks from United States liberal arts colleges to illuminate how academic governance codifies promotion and tenure standards. Through systematic content analysis, the study maps language governing academic freedom, probationary service, degree expectations, and research productivity, comparing these provisions with AAUP statements. Results show pronounced diversity. Teaching effectiveness consistently holds primacy, while scholarship is flexibly defined to include creative activity, consulting, and curricular innovation. Many institutions adopt religious or financial clauses, impose tenure quotas, or offer renewable multi year contracts, thereby modifying the classic permanence model. Degree requirements range from earned doctorate to appropriate terminal credential, and …


Computerized Instructional Responses: An Option For Providing Student Feedback, Kathleen German Oct 1990

Computerized Instructional Responses: An Option For Providing Student Feedback, Kathleen German

Association for Communication Administration Bulletin

This article demonstrates how microcomputer technology can streamline student feedback in communication courses by adapting standard word processing merge functions for instructional management. It outlines the creation of a master feedback file, construction of primary and secondary files, and execution of the merge process that personalizes critique sheets while reducing redundancy. Use cases span public speaking interpersonal communication writing intensive assignments and basic course administration, showing that computer managed instruction can enhance formative assessment, increase feedback specificity, and conserve instructor time. The discussion evaluates advantages such as improved critique quality, increased computer literacy, and scalable application across large enrollment programs, …


Academic Freedom And The Management Of Higher Education: An Administrative Perspective, Dennis S. Gouran Aug 1990

Academic Freedom And The Management Of Higher Education: An Administrative Perspective, Dennis S. Gouran

Association for Communication Administration Bulletin

This article examines academic freedom from an administrative perspective, situating the concept within the management of higher education institutions. Through reflective analysis of illustrative incidents, the discussion identifies external and internal pressures that threaten faculty autonomy, including political intervention, student complaints, and collegial disputes. It outlines administrative challenges in balancing protection of scholarly inquiry with responsibility for instructional quality, grading equity, and curricular relevance. The article classifies problems linked to preserving academic freedom, such as responding to legal or parental demands, and those arising from its exercise, such as unreasonable course standards or ambiguous disciplinary boundaries. By mapping these dilemmas, …


Minutes Executive Committee Meeting Blackstone Hotel, Chicago, Il March 16 - 17, 1990 Aug 1990

Minutes Executive Committee Meeting Blackstone Hotel, Chicago, Il March 16 - 17, 1990

Association for Communication Administration Bulletin

Minutes of the Association for Communication Administration's (ACA) Executive Committee Meeting that was held from March 16, 1990 to March 17, 1990 at the Blackstone Hotel in Chicago, Illinois.


Administrative Support For Paid Media Consulting In Journalism Education, David C. Couison Aug 1990

Administrative Support For Paid Media Consulting In Journalism Education, David C. Couison

Association for Communication Administration Bulletin

This article investigates administrative support for paid media consulting within journalism education, situating consulting in the broader context of faculty professional development and institutional governance. Employing a national survey of heads of journalism and mass communication programs, the study maps policy provisions, administrative attitudes, and the prevalence of consulting among tenure track educators across public and private universities. Descriptive and inferential analyses reveal that most administrators view consulting as beneficial, actively encourage it, and implement policies emphasizing prior approval and disclosure, yet supportive policies do not necessarily increase consulting rates. Consulting is most common among senior, tenured professors, and more …


Perspectives On Academic Advising For Pre-Law Students; Views From Law Schools And The Speech/Communication Discipline, Ronald J. Matlon Aug 1990

Perspectives On Academic Advising For Pre-Law Students; Views From Law Schools And The Speech/Communication Discipline, Ronald J. Matlon

Association for Communication Administration Bulletin

This article surveys undergraduate advisors in speech communication programs and law school admissions officers to assess perceptions of speech communication as preparation for law study. Comparative analysis of national questionnaire data explores consensus on desirable lawyer competencies, undergraduate skill development, and the suitability of specific communication courses such as argumentation, persuasion, and interpersonal communication. Findings show broad agreement that oral advocacy and critical reasoning underpin legal practice, yet admissions officers frequently question the rigor and depth of the speech communication major, perceiving applicants from it at a modest disadvantage. Advisors consider the discipline a liberal arts pathway that cultivates analytical …


A Case For Exclusive Sections Of The Basic Oral Communication Course: International Esl Students, Robert C. Dick Aug 1990

A Case For Exclusive Sections Of The Basic Oral Communication Course: International Esl Students, Robert C. Dick

Association for Communication Administration Bulletin

This article argues that assigning exclusive sections of the foundational oral communication course to international students using English as a second language fosters stronger participation, language proficiency, and academic integration. Drawing on national enrollment reports, classroom discourse research, and questionnaire evidence from ESL enrollees, the discussion compares exclusive and mixed section formats, highlighting how language anxiety, cultural turn taking norms, and instructor calling patterns limit involvement when learners are mainstreamed. Exclusive grouping, the analysis shows, increases peer supported negotiation of meaning, expands speaking time, and enables instructors to tailor interactive tasks in public speaking, interviewing, discussion, and debate that accelerate …


Academic Freedom And The First Amendment: Legal Entanglements, J. Louis Campbell Iii Aug 1990

Academic Freedom And The First Amendment: Legal Entanglements, J. Louis Campbell Iii

Association for Communication Administration Bulletin

This article traces the historical evolution of academic freedom, then interrogates its constitutional moorings within First Amendment jurisprudence. Through doctrinal analysis of landmark Supreme Court opinions from Adler to Keyishian, the discussion contrasts professional and constitutional definitions of academic freedom, identifying tensions between individual scholarly liberty and institutional autonomy. Case law on intramural speech, corporate academic freedom, and professional liability illustrates how courts balance educator expression against administrative interests. The article further examines challenges posed by educational malpractice claims, tenure disputes, and liability insurance, situating these developments within governance debates in higher education. By synthesizing legal scholarship, court decisions, and …


Academic Freedom In The Speech Communication Classroom: Toward An Ethics For Teaching, Christopher Lyle Johnstone Aug 1990

Academic Freedom In The Speech Communication Classroom: Toward An Ethics For Teaching, Christopher Lyle Johnstone

Association for Communication Administration Bulletin

This article reconceptualizes academic freedom within speech communication pedagogy, claiming that authentic freedom rests less on external constraints and more on internal dispositions of growth and intellectual adventure shaped by Deweyan philosophy. Through theoretical analysis and reflective classroom observation, it traces how these attitudes inform learning objectives, curriculum content, and interactive teaching strategies in the basic public speaking course. The discussion situates communicative competence, rhetorical education, and student inquiry within an ethical framework that obliges instructors to cultivate questioning, uncertainty tolerance, and flexible adaptation while continually renewing their own practice. By linking academic governance, classroom ethics, and performance oriented instruction, …


Academic Freedom And Scholarly Journals In Speech Communication: An Editor's Perspective, Thomas W. Benson Aug 1990

Academic Freedom And Scholarly Journals In Speech Communication: An Editor's Perspective, Thomas W. Benson

Association for Communication Administration Bulletin

This article interrogates the relationship between academic freedom and editorial decision making in speech communication journals, situating the debate within the historical framework of the 1940 AAUP statement. Through reflective analysis of submission protocols, referee correspondence, and controversial exemplars, the discussion reveals how gatekeeping practices, including methodological orthodoxy, political sensitivity, and implicit sexism, can constrain intellectual diversity before administrative sanctions ever arise. The narrative contrasts narrow procedural definitions of freedom with a broader ethical vision that champions pluralism, feminist perspectives, and ecumenical methods. By outlining concrete guidelines for editor selection, board composition, and review transparency, the work underscores the responsibility …


Post-Tenure Faculty Evaluation: Threat Or Opportunity?, Kenneth E. Andersen Aug 1990

Post-Tenure Faculty Evaluation: Threat Or Opportunity?, Kenneth E. Andersen

Association for Communication Administration Bulletin

Reviews the book "Post-Tenure Faculty Evaluation: Threat or Opportunity?," by Christine M. Licata.


Profiling The Chairs Of Prolific Speech Communication Departments, Mark Hickson Iii Aug 1990

Profiling The Chairs Of Prolific Speech Communication Departments, Mark Hickson Iii

Association for Communication Administration Bulletin

This article examines the scholarly productivity of department chairs across prolific speech communication programs and situates their output within broader disciplinary benchmarks. Departments previously recognized for high publication volume at doctoral master and bachelor levels were identified through established institutional rankings. Current chairs were located using an association directory and their publication records were compiled from a comprehensive communication journal index. Comparative analysis applies t tests to contrast chair output with faculty wide norms. Results indicate that chairs of highly productive departments, particularly at the doctoral level, publish substantially more articles than typical faculty and thus may serve as visible …


A Survey Of Employment Opportunities For Graduates With A Master's In Corporate And Professional Communication: A Case Study, Michael Cronin, Payson Hall Aug 1990

A Survey Of Employment Opportunities For Graduates With A Master's In Corporate And Professional Communication: A Case Study, Michael Cronin, Payson Hall

Association for Communication Administration Bulletin

This article evaluates regional labor market demand for graduates holding a masters in corporate and professional communication, using an extensive employer survey of communication industries, national advertisers, personnel directors and public relations managers across the university service area. Descriptive and inferential analyses estimate thousands of potential openings and reveal that a majority of executives expect the degree to enhance applicant competitiveness, grant access to upper level managerial posts, raise earning potential and, in some contexts, rival an MBA. Consulting employers further link interpersonal communication, information management and strategic messaging competencies to workforce performance and organizational growth. By mapping job availability, …


Utilizing Undergraduates As Teaching Assistants In The Basic Communication Course: A Model, Roseanna G. Ross Aug 1990

Utilizing Undergraduates As Teaching Assistants In The Basic Communication Course: A Model, Roseanna G. Ross

Association for Communication Administration Bulletin

This article proposes a systematic model for employing undergraduate teaching assistants in a basic communication course within a speech communication department lacking graduate programs. Through reflective program documentation and instructional communication analysis, the study outlines institutional rationale, selection criteria, training procedures, classroom responsibilities, and evaluation practices that position the assistant as a collaborative facilitator of experiential learning activities in public speaking, interpersonal communication, and group discussion units. By comparing perceived benefits and constraints for students, assistants, and instructors, the model demonstrates how undergraduate assistants enhance formative feedback, increase speaking opportunities, and support personalized pedagogy while fostering their own professional socialization. …


Use Of Departmental Review As Part Of The Assessment Process, James H. Mcbath Apr 1990

Use Of Departmental Review As Part Of The Assessment Process, James H. Mcbath

Association for Communication Administration Bulletin

This article examines departmental review as a central instrument in outcomes assessment for higher education communication programs. Situating the practice within escalating legislative accreditation and board level accountability, it traces common anxieties that reviews may prompt program closure or reconfiguration. Through case analysis, this article identifies pitfalls arising from unclear objectives, partial data, and uneven participation, and then articulates two guiding principles: evaluation must rest on transparent standards and on evidence grounded in disciplinary knowledge. The discussion links evaluation criteria curriculum adequacy faculty quality resource allocation and graduate performance, with attention to external audiences who often misunderstand communication studies. Concluding …