Communication Commons^™

"Tindersluts" & "Tinderellas:" Examining Young Women's Construction And Negotiation Of Modern Sexual Scripts Within A Digital Hookup Culture, Mackenzie A. Christensen

Dissertations and Theses

While a growing body of literature exists examining how intersecting social identities and structural organizations shape the on-campus hookup script, research examining the impact of technology on the hookup culture has been virtually nonexistent. Addressing this gap, this study adds to a current body of literature on the hookup culture and online dating by exploring how a diverse sample of young women and non-binary, femme individuals understand and negotiate interpersonal sexual scripts through the mobile dating app Tinder. Ultimately, findings from 25 in-depth interviews reveal how Tinder has shaped the sexual scripts of young adult dating into a "hybrid hookup …

The Silencing Power Of Algorithms: How The Facebook News Feed Algorithm Manipulates Users' Perceptions Of Opinion Climates, Callie Jessica Morgan

University Honors Theses

This extended literature review investigates how the architecture and features of the Facebook Newsfeed algorithm, EdgeRank, can inhibit and facilitate the expression of political opinions. This paper will investigate how Elisabeth Noelle-Neumann's theory on public opinion, Spiral of Silence, can be used to assess the Facebook news feed as a political opinion source that actively shapes users' perceptions of minority and majority opinion climates. The feedback loops created by the algorithm's criteria influences users' decisions to self-censor or express their political opinions with interpersonal connections and unfamiliar connections on the site.

What's New Pussyhat? Men, Feminism, And Social Identity, Rachel Lee Crist

Dissertations and Theses

Current understandings of feminism do not seek to dissuade men from feminism as a movement; moreover, men's inclusion in the feminist movement is seen as paramount to achieving equality and dismantling all forms of hegemonic power. Past research has shown that identification with a social movement is a strong predictor for participation in social change, more so than belonging to a disadvantaged social category. Despite this, there is nascent literature on how men define, identify as, and practice feminism. This study draws from a thematic analysis of three focus groups of self-identified males to investigate their self-identification as feminist. Using …

News Work: The Impact Of Corporate Newsroom Culture On News Workers & Community Reporting, Carey Lynne Higgins-Dobney

Dissertations and Theses

By virtue of their broadcast licenses, local television stations in the United States are bound to serve in the public interest of their community audiences. As federal regulations of those stations loosen and fewer owners increase their holdings across the country, however, local community needs are subjugated by corporate fiduciary responsibilities. Business practices reveal rampant consolidation of ownership, newsroom job description convergence, skilled human labor replaced by computer automation, and economically-driven downsizings, all in the name of profit. Even so, the people laboring under these conditions are expected to keep their communities informed with democracy- and citizenship-enhancing information.

This study …

Conspiracy Theories And The Zika Epidemic, Shawn Smallman

International & Global Studies Faculty Publications and Presentations

After a Zika outbreak began in Brazil in April 2015, narratives blamed the virus on a variety of international actors, including chemical companies and the Gates Foundation. Many of these narratives drew upon older conspiracy theories that had circulated in Latin America during the 2009 H1N1 influenza pandemic. Whether these narratives denounced transgenic mosquitoes or pesticides, they reflected not only the fear created by a mysterious wave of birth defects but also a profound mistrust of health authorities and transnational corporations. This paper will examine the narratives that circulated on YouTube, blogs, podcasts, and other alternative media sources, which typically …

Marketing In Portland's Small Publishing Industry: Case Studies In The Biographical Approach, Kate Jay

University Honors Theses

This thesis seeks to understand the influence of a publisher’s individual experience and background on the marketing functions of a small publishing press. In order to complete this task, the biographical approach was used. This approach requires interviews of small business owners in order to gain an understanding of their motivation, history, and background. Three Portland publishers of similar size but varying genre focuses were interviewed. The interviews were analyzed and treated as individual case studies. The results of the interviews and analysis was an understanding that the impact on a press from the owners’ knowledge, personalities, and backgrounds change …

Building A Literary Culture: How Indie Publishers Can Establish Stability By Operating Community Hubs, Lisa Hein

Book Publishing Final Research Papers

What’s causing the recent rise in publisher-operated brick and mortar bookstores? Are there significant advantages that arise from concentrating on in-person connections rather than more convenient engagement methods such as digital marketing? How are some indie book publishers using high-fidelity, physical experiences to promote their brands and foster a literary culture in their communities?

The Role Of The Developmental Editor In Emerging Forms Of Narrative, Stephanie Argy

Book Publishing Final Research Papers

This research paper looks at how developmental editing techniques and analytical processes can be applied to emerging forms of storytelling. By examining a sampling of projects that expand narrative beyond traditional approaches, and talking to people involved with those projects, this paper examines how developmental editing can be used in these new forms; the skills that editors might want to add to their toolkit; and the impact that developmental editors might be able to have on projects and on new storytelling forms themselves. The paper is meant as a roadmap for next steps for what editors might want to learn …

Communicating Environmental Risks: Local Newspaper Coverage Of Shellfish Bacterial Contamination In Maine, Brianne Suldovsky, Eva Arbor, Victoria Skillin, Laura Lindenfeld

Communication Faculty Publications and Presentations

Coastal resources play a vital role in Maine’s cultural and economic wellbeing, contributing an estimated 168 billion dollars to the Maine economy. There are numerous risks to the sustainability of Maine’s shellfishing industry and working waterfront, including pathogenic bacterial pollution. In this study, we ask a broad fundamental question central to science and environmental journalism: how do newspapers cover localized environmental risks and what are the implications of those approaches? Utilizing the northeastern US state of Maine’s shellfishing industry as an exemplar environmental issue, this study examines how Maine’s two most read newspapers, the Bangor Daily News and the Portland …

Framing Race And Blame In The Media: A Case Study On The Chapel Hill Shooting, Sara Abdullatif Galadari

Dissertations and Theses

This research examines how racism is hidden and denied by the press, and how blame is attributed to individuals in crime news stories. This research heavily relies of van Dijk's (2015) six discursive strategies to reveal how racism is hidden and denied in the press: positive self-presentation, denial and counter-attack, moral blackmail, subtle denials, mitigation, and defense and offense. Specifically, the Chapel Hill shooting is used as an example of a crime news story for my case study. This study will use framing as the primary method, and critical discourse analysis will be used to guide my interpretations of the …

Impact Of The Childhood Vaccine Discussion Format Over Time On Immunization Status, Douglas J. Opel, Chuan Zhou, Jeffrey D. Robinson, Nora Henrikson, Katherine Lepere, Rita Mangione-Smith, James A. Taylor

Communication Faculty Publications and Presentations

Objective: Presumptive formats to initiate childhood vaccine discussions (e.g. “Well we have to do some shots.”) have been associated with increased vaccine acceptance after one visit compared to participatory formats (e.g. “How do you feel about vaccines?”). We characterize discussion format patterns over time and the impact of their repeated use on vaccine acceptance.

Methods: We conducted a longitudinal prospective cohort study of children of vaccine-hesitant parents enrolled in a Seattle-based integrated health system. After the child’s 2, 4, and 6 month visits, parents reported the format their child’s provider used to begin the vaccine discussion (presumptive, participatory, or …

The Impact Of Cultural Communication On Team Performance, Bret Hunley, Smarajit Chakraborty, Stephen Macdonald

Engineering and Technology Management Student Projects

The trend in today’s corporate workforce continues to move towards becoming more culturally diverse; while beneficial, to maintain competitive edge this element also increases functional challenges between working group members. In order to achieve a high performing team, it is imperative management understands the cultural and lingual differences among the individual members, and develop practices that diminish these challenges. Workforce diversity has been identified as being able to add value to the overall outcome; however, success ultimately depends on the team’s ability to interact culturally, communicate effectively, and understand the mannerisms unique to each team member’s individual culture.

Examining Geert …

Impact Of Leadership On Team’S Performance, Harshitha Gadirajurrett, Raj Srinivasan, Jake Stevens, Nihal Jeena

Engineering and Technology Management Student Projects

The concept of leadership is a widely discussed concept, with numerous articles and books being dedicated to the exploration and evaluation of leadership and its impact on team building, team performance and team dynamics. In this paper, we will be looking at the impact of leadership on team performance, and evaluating it through the lens of different leadership styles, focusing on the idea of Transformational Leadership. Through numerous article and journal reviews, we will seek to identify characteristics and strengths of these leadership styles as they pertain to the performance of teams within an organization.

Exploring The Policy Value Of Cable Franchise And Peg Fees, Duncan Stewart, Lee Shaker

Communication Faculty Publications and Presentations

Subscribers to cable television typically pay Franchise and Public–Educational– Governmental (PEG) Fees. Ostensibly, these monthly fees exist to compensate communities for the private use of public goods and to bolster the marketplace of ideas. Little empirical research, however, assesses the utility of these fees as policy mechanisms. In this article, we track the existence and dispensation of the fees in the 20 largest American cities by examining their recent annual budgets. This provides a foundation to consider the fees’ contributions in the context of ongoing legal challenges to their existence and the increase of digital television services beyond their purview.

“Listen To What Your Jotería Is Saying”: Coverage Of The 2016 Orlando Shooting By English- And Spanish-Language Media, Julian A. Bugarín Quezada

PSU McNair Scholars Online Journal

This study will focus on coverage of the 2016 Pulse nightclub shooting by multiple English- and Spanish-language media sources in the month following the attack. The study assesses the extent through which following the shooting, coverage of the event often ignored the victims’ and survivors’ queerness, Latinidad, or both. Did these actions diminish the intersectional experiences of queer Latinx people? Were stories of the victims and survivors of the shooting accurately represented? How did this event shape queerness, gender identity, and Latinidad in the year after the attack? Through the frameworks of Latino critical race theory and queer theory, this …

Implications In Implementing Self-Managed Teams In Organizations, Aayushi Gupta, Alex Tacco Melendez, Janet Rosenthal, Lipishree Vrushabhendra

Engineering and Technology Management Student Projects

Over the past few decades, organizations have developed workplace teams that are multi-faceted, diverse and classified or divided by objective. These teams are essentially turning out to be instrumental in innovation and change in organizations. One such work team that has evoked interest in the recent past is the self-managed team. The design, structure and performance of self-managed teams varies from the other teams significantly. Nevertheless, these teams like the other workplace teams share common benefits such as increased knowledge and skills, synergy and commitment. The main difference lies in the way these teams work. The objective of this research …

Virtual Teams : Boon Or Bane?, Krishna Priya Muraleedharan, Satvik Vishnubhatta, Smitha Mandhani, Unmesh Deodhar

Engineering and Technology Management Student Projects

A virtual team is a group of people who work together across time, space and organizational boundaries.Virtual teams came into existence as the work expertise is distributed globally and it provides more flexibility to the employees. The members of a virtual team have varied skills and they work towards achieving a common goal.

To explain the challenges faced by virtual teams we have studied research papers and case study for whom the only economically and practically means of communication was asynchronous and synchronous computer-mediated communication. This research paper highlights the challenges of making and keeping trust in a virtual team …

Framing Homelessness As Crisis: A Comparative Content Analysis Of Local Media Reports On Portland's Tent Cities, Katrien Cokeley

Dissertations and Theses

This content analysis of mainstream and alternative news narratives interprets the use of the crisis media frame, and describes the relationship between local policy initiatives, media discourse and public opinion on tent cities, organized by people experiencing homelessness in Portland, Oregon. Framing homelessness and housing as a crisis intensified the public debate, attested by an increase in mainstream media reports on tent cities, and by controversial policy changes that addressed the individually-experienced traumatic impacts of the City's anti-camping ordinance, as well as the systemic lack of affordable housing and emergency shelter. Media discourse related to city-sanctioned tent cities blurs the …

Influence Of The Presidential Inaugural Address On Audience Perceptions Of Candidate Image And The State Of The Nation, Kyle Alexander Rush

Dissertations and Theses

This study asks whether and how the presidential inaugural address influences American audiences. The current study explores how the 2017 Presidential Inaugural Address of Donald Trump influences audiences. Two areas were studied: Candidate image and the state of the nation. I hypothesized that participants who watched the address would have different attitudes regarding candidate image and the state of the nation compared to non-viewers. I also hypothesized that viewers of the address who voted for Donald Trump would respond differently to candidate image and the state of the nation when compared with those who did not vote for Trump.

With …

Intraminority Support For And Participation In Race-Based Collective Action Movements: An Intersectional Perspective, Jaboa Shawntaé Lake

Dissertations and Theses

Due to high profile police shootings, collective action movements addressing racial bias in policing, such as the Black Lives Matter (BLM) movement, have come to the forefront of societal concern. Though these movements and actions directly address police use of force against Black people, a number of non-Black racial minority individuals and organizations have declared solidarity and joined in protests with BLM. This study takes an intersectional approach to examine racial intraminority attitudes (i.e., racial minorities' attitudes toward other racial minority outgroups) toward support for and participation in protests against police excessive use of force and the BLM movement, through …

Investigating Cable: The Potential And Actual Value Of Peg & Franchise Fees, Duncan Chaz Stewart

Dissertations and Theses

Cable Franchise Fees and PEG Fees function as key resources to the longevity of local media. Critics of the fees suggest that revenue earned from them is misplaced, and/or misused. This research examines the budgets of twenty US cities to determine how much money cities are collecting from these fees and where these funds are spent in an attempt to determine if the actual usages of Franchise and PEG Fee revenue corresponds to their theoretical benefits.

"First"-Matters: Projecting The Displacement Of Responses To Questions In The Context Of Presidential Primary-Campaign Debates, Kristella Marie Montiegel

Dissertations and Theses

This thesis takes a conversation-analytic approach examining the pragmatic functions of the linguistic marker "first (off/of all)" in second-pair-part (i.e., responsive) position relative to questions. Using data from question-answer sequences in the 2015-2016 U.S. Presidential Republican primary debates, I propose six claims regarding the composition, position, and action of what is referred to as the practice of "First"-prefacing. Analysis reveals that "First"-prefacing projects the displacement of a response (conforming or non-conforming) to a question. In projecting the displacement of a response, "First"-prefacing does two things: (1) it projects that the unit(s) of talk to come immediately next will be something …

What Is The Nature Of The Conflict Experienced By Japanese Workers In International Companies Based In Japan And What Type Of Conflict Management Do They Access?, Tomoko Shinohara Le

Dissertations and Theses

The aim of this thesis was to identify and analyze workplace conflict by enquiring into the nature of conflict, conflict management, and human resources (HR) strategies for conflict management in international companies based in Japan (ICBIJ). This study explores one part of a conflict system comprising cultural issues, HR strategies, conflict, and its effect on retention. The research question is "What is the nature of the conflict experienced by Japanese workers in international companies based in Japan and what type of conflict management do they access?" 16 Japanese workers were surveyed yielding qualitative and qualitative data. Findings indicate that workplace …

Newspaper Construction Of Homelessness In Western United States Cities, Charlie Allan Sheese

Dissertations and Theses

The paths to homelessness are complex and attributable to a combination of structural issues associated with poverty that can magnify personal vulnerabilities. However, as homelessness became more prominent in news media during the 1980s, media discourse increasingly focused on personal characteristics within the homeless population which cast people as personally responsible for their plight. Simultaneously, media explanations for homelessness that called attention to structural conditions that contribute to homelessness decreased during the decade. Scholars explain this shift by situating it within the social and political climate of the time.

This study extends the line of research on homelessness in news …

Assistive Technology For The Cognitively Impaired: A Study Of Literacy, Comprehension, And The Print Publishing Industry, Amanda Matteo

Student Research Symposium

This paper explores how the print publishing industry has developed to include and assist children with cognitive impairments. It analyzes the ways in which assistive technology and the digital market (i.e. ebooks) have promoted reading comprehension amongst this population, and discusses what further developments are in the works in regards to cognitive reading enhancements. Finally, it explores the areas in which this development is still limited and provides potential, attainable solutions.

How To Edit Controversial Texts, Nicholas M. Shea

Book Publishing Final Research Papers

In a time where political tensions are at an all-time high, this paper examines the role of editors when faced with potentially controversial works—whether it’s a manuscript with a few minor offensive elements or a manuscript with an overarching provocative theme. The responsibilities of developmental editors and copyeditors are evaluated to find a common interest, prior to delving into the intricacies of editing a polemical text. Topics include: What constitutes a controversial work, and who decides? How do the roles of developmental editors and copyeditors relate to audience? How can editors remain neutral? How can editors use their neutral positioning …

Trends In Marketing For Books On Animal Rights, Gloria H. Mulvihill

Book Publishing Final Research Papers

Though many of us have heard the mantra that we shouldn’t judge a book by its cover, marketers in book publishing bank on the fact that people do and will continue to buy and read books based not only on content, but its aesthetic appeal. This essay will examine the top four marketing trends that can be observed on the Amazon listings for books published on animal rights within the last ten years, specifically relating to titles, cover design, and the intended audience. From graphic adaptations of animals to traditional textbook approaches and animal photography, publishers are striving to evoke …

What Color Is The Threshold? An Exploration Of The Materiality Of Racial Descriptions In Marketing Paratext In Adult Fiction, Jordana Beh Wathey

Book Publishing Final Research Papers

The conversation in book publishing has established that the industry is remarkably, well, white. We abstractly understand that minority groups have not been represented well, if at all, in our literary history; and, I would add, most publishers including the tenor-setting Big Five, want to change this heternormative face of the book industry. In fact, the question in all American media today is how do we make our fictional worlds better reflect our lived existence? But, as we talk about improving the inclusivity of our chosen medium, there is a conversation that is being missed as we canvas the landscape …

Print Books And E-Books: How Each Format Plays A Role In Reading Comprehension, Maeko Bradshaw

Book Publishing Final Research Papers

This research paper aims to examine the different components of electronic books (e-books) and print books, and seeks to illuminate the ways in which reading retention is affected by each format. Using the data from studies conducted on adult readers, this paper examines how humans process information read from a text; the positive and negative impacts of e-books; whether or not digital natives are affected in the same way by e-readers; and suggestions publishing houses might take considering these findings and the future development of technology.

Clinician-Parent Discussions About Influenza Vaccination Of Children And Their Association With Vaccine Acceptance, Annika M. Hofstetter, Jeffrey D. Robinson, Katherine Lepere, Morgan Cunningham, Nicole Etsekson, Douglas J. Opel

Communication Faculty Publications and Presentations

Objective: To examine how clinicians communicate with parents about influenza vaccination and the effect of these communication behaviors on parental vaccine decision-making.

Study Design: We performed a secondary analysis of data obtained from a cross-sectional observational study in which health supervision visits between pediatric clinicians and English-speaking parents of young children were videotaped. Eligible visits occurred during the 2011-2012 and 2013-2014 influenza seasons, included children ≥ 6 months, and contained an influenza vaccine discussion. A coding scheme of 10 communication behaviors was developed and applied to each visit. Associations between clinician communication behaviors and parental verbal vaccine acceptance …